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- All HBS Web (940)
- Faculty Publications (166)
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A Rewarding Work Life - Edwin H. Land & Polaroid | Harvard Business School
"Research by the Business Itself," October 5, 1944 31 In the same manner that Land thought about the core purpose of his products emanating from essential human needs, he approached the welfare of his employees in deeply humanistic ways,... View Details
- 01 Dec 2013
- News
Faculty Opinion: Making It Better
costs. A variety of coverage plans have emerged in response to a desire for lower-cost insurance, as would be expected in a consumer-driven market. BRIC countries are home to many health-service innovations, too. In India, for example,... View Details
- 01 Sep 2004
- News
Steve Barger (MBA 1974)
world was so different then — no cell phones, software, biotech, or espresso. It’s sure to change as much for today’s graduates, with opportunities to create products and services not yet imagined. When I graduated I took a job consulting... View Details
- 01 Jun 1996
- News
Reinventing Marketing
Rounding out Marketing's agenda are multifaceted research projects. Professor Walter J. Salmon is looking at the costs and benefits of product variety for retailers and manufacturers as part of a joint... View Details
- 20 Mar 2017
- Book
Why Companies Are Placing Users at the Core of Their Innovation Strategies
Many in business long believed that product innovation sprung from inside their own companies—that is, until economist Eric Arthur von Hippel came along in the late 1970s. Von Hippel proposed that users were as important, if not more... View Details
Keywords: by Dina Gerdeman
- 01 Jan 2004
- News
A. G. Lafley, MBA 1977
at Harvard Business School. MBA in hand, he arrived at P&G at the age of 30 as an assistant brand manager for Joy dishwashing detergent. A variety of other assignments followed, such as helping turn around P&G's beauty View Details
- 11 Jul 2013
- News
The Good Writer
phone at his home in Los Angeles, Dick, one of eight writers on the show, has had about seven days to turn in a 60-page script. “My wife will tell you that I’m an insufferable ogre when I’m on deadline,” he says. “But you have to feed the beast. Halting View Details
Keywords: Julia Hanna
- Fast Answer
FIELD Global Immersion Resources: Kenya
Where can I find country, industry and market information and news about Kenya to help me with FIELD Global Immersion? Industry and market research Passport Useful for: consumer-related industry reports across a variety of... View Details
- 01 Jun 2011
- News
An Economy Undermined
our HBS professors had always warned that if we spent $5,000 today, we would be giving up a fortune ten or twenty years down the road, given the stock market’s rate of return. A famous futurist of the day was predicting that U.S. View Details
- 01 Apr 2001
- News
The Small Business Difference: How Smaller Companies Manage with Less
how companies that lack resources and clout respond to a range of issues, from developing products and services, to establishing supplier relationships, to hiring and growing a staff.” In the spirit of his research, Bowen began his... View Details
- 15 Oct 2015
- Blog Post
Why We Recruit: Medallia
summer 2015. For our full-time positions we hire MBA students for a number of different roles, including Engagement Managers and Customer Solutions Managers. Our summer MBA interns take on a variety of exciting projects on teams... View Details
Keywords: Technology
- Profile
Fred Smith
When we make decisions, we have to consider a diverse student body and confront a wide variety of issues. It's a great laboratory for me to test my decision-making skills." During January break, Fred joined the China/Vietnam... View Details
- 13 May 2008
- First Look
First Look: May 13, 2008
What Deep Metaphors Reveal About the Minds of Consumers Authors:Gerald Zaltman and Lindsay Zaltman Publication:Harvard Business School Press, 2008 Abstract Why do advertising campaigns and new products often fail? Why do consumers feel... View Details
Keywords: Martha Lagace
- 06 Sep 2004
- What Do You Think?
How Do We Prepare for a World Without Cheap Oil?
Summing Up Is the end of cheap oil a challenge to the world? Yes. Will it affect our standard of living adversely? Not likely. At least that is the verdict of most of the large number of respondents to this month's column who rely on assumed human ingenuity combined... View Details
Keywords: by James Heskett
- 05 Aug 2002
- Research & Ideas
Are Consumers the Cure for Broken Health Insurance?
If companies are willing to embrace a new model of health coverage—one that places control over costs and care directly in the hands of employees—the competitive forces that spur productivity and innovation in consumer markets can be... View Details
Keywords: by Regina E. Herzlinger
- 27 Jul 2023
- Blog Post
Buy Big, Sell Small
If you live in a rural village or small city in India and run low on toothpaste, rice, or cooking oil, you’ll likely visit your local kirana, the equivalent of a US neighborhood variety store and a mainstay of the country’s $932 billion... View Details
- Fast Answer
Digital Innovation and Transformation: Resources useful for Course Assignments
border-top:none; border-right:1px solid black; border-left:none" valign="top"> Grab & go type of statistics on a variety of topics including some product brands, specific technologies and services. Also... View Details
- 01 Mar 2014
- News
Cutting Edge
irrelevance. The company's signature wild cherry–flavored product all but disappeared from retailers' shelves; by 2012, annual revenues had sunk to about $1 million. Enter Steve Silk (MBA 1978), turnaround maestro and patron saint of lost... View Details
- 01 Jun 2017
- News
Supercharged
unprofitable—made to satisfy California’s stringent zero-emission vehicles (ZEVs) mandate, which stipulates that to sell their products in the state, automakers must commit to making 15.4 percent of their fleets zero-emission by 2025. In... View Details
- Fast Answer
FIELD Global Immersion Resources: Ghana
Where can I find country, industry and market information and news about Ghana? Industry and market research Passport Useful for: consumer-related industry reports across a variety of geographies/countries. To begin, enter... View Details