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Show Results For
- All HBS Web
(586)
- People (1)
- News (142)
- Research (343)
- Events (1)
- Multimedia (6)
- Faculty Publications (137)
- 20 Jan 2017
- Research & Ideas
Here’s How Businessman Trump Is Likely to Approach the Presidency
Marketing is important in campaigning. It is equally important in governing. In 2008, Barack Obama won the presidency with an uplifting call for hope and change. He leveraged online media to attract... View Details
Keywords: by Christina Pazzanese
- 09 Aug 2013
- Research & Ideas
Read All About It: Digital CEO Buys Traditional Media!
that Bezos has shown in his leadership at Amazon, including constant commitment to the customer and a long-term approach to innovation, are good news for DC's paper of record. Three Ingredients For Success By: Bharat Anand Henry R. Byers Professor of Business... View Details
- 03 Jul 2012
- First Look
First Look: July 3
well) to the thoughtful adoption of social media technology. And they offer guidance on how to balance the benefits of open-ended talk with the realities of strategic execution. Drawing on the experience of leaders at diverse companies... View Details
Keywords: Sean Silverthorne
- 01 Oct 2000
- News
Faculty Retirements
Publishing, Inc. (SSEP), an organization he cofounded in 1994 that publishes scientific research online (www.ssrn.com). Jensen was named "Scholar of the Year" in 1990 by the Eastern Finance Association and was also cited as one of that... View Details
- 01 Mar 2017
- News
Lego Stays on Script
approach, in essence, was true to the spirit of Lego’s brand. According to Moynihan, there’s a reason for all of those figures that Lin asked (and was granted permission) to play with in his movie, from Wonder Woman to C-3PO: “Given the way the View Details
Keywords: Julia Hanna
- 25 Mar 2014
- First Look
First Look: March 25
process that has led to many successful product launches, but are there areas of customer need that are undervalued by the traditional process? A novel online customer analysis approach suggests untapped opportunities for innovation, but... View Details
Keywords: Sean Silverthorne
- 01 Sep 2017
- News
The Biggest Industry You’ve Never Heard Of
professional esports players and amateur gamers streaming video game play. By year’s end, market analyst Newzoo forecasts, the online global esports audience will reach 385 million people with revenues of nearly $700 million. But if all... View Details
- 01 Oct 2013
- First Look
First Look: October 1
https://www.hbs.edu/faculty/Pages/item.aspx?num=45468 August 2013 Empirical Methods in Natural Language Processing Where Not to Eat? Improving Public Policy by Predicting Hygiene Inspections Using Online Reviews By: Kang, Jun Seok, Polina... View Details
Keywords: Sean Silverthorne
- 16 Jul 2024
- Op-Ed
Corporate Boards Are Failing in Their No. 1 Duty
in multiple innovations, including smartphones, search, online purchasing, and social media. Lead director John Thompson led the board committee that chose insider Satya Nadella as its next CEO. Nadella completely changed Microsoft’s... View Details
Keywords: by Bill George
- 01 Jun 2011
- News
Mr. Start-Up
online travel guide business, he joined the Internet search giant as director of product management. He was the driving force behind the February 2011 launch of Social Search, which incorporates content shared or created on social View Details
- 13 Mar 2018
- First Look
March 13, 2018
Simon-Thomas, Paul Piff, Sarah Fan, Jordi Quoidbach, Charles Gorintin, Pete Fleming, Arturo Bejar, and Dacher Keltner Abstract—Emotional expression in digital form has become increasingly ubiquitous via the proliferation of computers and handheld devices. Using View Details
Keywords: Sean Silverthorne
- 01 Dec 1999
- News
A Class Act
and leading to segmentation of the notes in 1991. Thus, for the past eight years, three versions of the notes have been published and sent to the appropriate classes. Technology may soon come to the rescue, however. At present, alumni may read the Class Notes View Details
Keywords: Nancy O. Perry
- 01 Dec 2006
- News
One-on-One with Jeff Hicks
HICKS Illustration by Joe Ciardiello Jeff Hicks (MBA ’97) arrived at HBS with ten years of experience as an advertising executive at Leo Burnett in Chicago. Disillusioned with the trend toward “unbundling” agencies into different functions and View Details
- 14 Oct 2013
- Research & Ideas
Blockbuster! Why Star Power Works
blockbuster products. We're in a very interesting time—how the power struggle plays out will have great consequences for the future of media and sports. Q: Does the advance of digital technologies bolster or threaten the blockbuster... View Details
- 03 Mar 2009
- First Look
First Look: March 3, 2009
catalog and online channels. We show that the emergence and strength of cannibalizing and complementary effects vary over time, across type of channel, and by type of customer and provides insight into when and where managers can expect... View Details
Keywords: Martha Lagace
- 01 Jun 1999
- News
Conference Brings Global Perspective to Cape Town
the School a "living model of the highest standards of integrity, respect for others, and personal responsibility." Clark's intranet tour included a visit to HBS Publishing, where he scrolled through an online case; a stop at the course... View Details
Keywords: Susan Young
- 08 Jan 2019
- First Look
New Research and Ideas, January 8, 2019
generating a brand book for Israel that suggested a guiding brand position of “creative energy”; inviting social media influencers to partake in trips focused on lifestyle interests; generating appealing, non-conflict related content... View Details
Keywords: Dina Gerdeman
- 08 Mar 2016
- First Look
March 8, 2016
while users who are influenced by listings' visual presentation and page position became more likely to click on Google's own Flight Search listing. The authors consider implications of these findings for competition policy and for online... View Details
Keywords: Sean Silverthorne
- 14 Feb 2017
- First Look
First Look at New Research: February 14
the scientists themselves. Publisher's link: https://www.hbs.edu/faculty/Pages/item.aspx?num=52220 January 2017 American Economic Review Are Online and Offline Prices Similar? Evidence from Large Multi-Channel Retailers By: Cavallo,... View Details
Keywords: Sean Silverthorne
- 12 Oct 1999
- Research & Ideas
Confronting the Challenges that Face Bricks-and-Mortar Stores
What does cyberspace mean for physical retail space? Has online shopping changed the fundamentals of retailing? How should managers evaluate new in-store technologies? Harvard Business Review posed these questions to three retail... View Details