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Show Results For
- All HBS Web
(761)
- People (4)
- News (210)
- Research (442)
- Events (5)
- Multimedia (9)
- Faculty Publications (277)
- 09 Feb 2018
- Research & Ideas
Big Hits: The Best of the 2018 Super Bowl Ads
about this financial services company as a safe option. Stephen A. Greyser Richard P. Chapman Professor of Business Administration, Emeritus Almost half of US television households (some 200 million eyeballs) watched a very exciting... View Details
- 01 Sep 2003
- News
Good for Laughs
made his stage debut about four years ago and now appears once or twice a week, sometimes as a headliner. (And you might have caught him on television as well, most recently on CNBC’s Power Lunch in July.) So does all that make him a... View Details
Keywords: Arts, Entertainment
- 01 Apr 2002
- News
Pamela Thomas Graham
television guests. As unassuming as her modest surroundings, Thomas-Graham is composed, polite, and thoughtful even as she answers questions in rapid-fire style. The switch from consultant to top TV executive may seem dramatic, but the... View Details
- 01 Sep 2010
- News
You’ve Been YouTubed
millions. Taught in the MBA second-year course Digital Marketing Strategy and multiple Executive Education programs, the case depicts a new media era in which increasing numbers of people are spending as much time online as they are in front of the View Details
- Portrait Project
Tomiwa Igun
eyesight worsened from the faint beams of flashlight hitting my textbooks as I studied at night. When Nigeria finally won Olympic Gold, I watched the television flicker to darkness due to power failure — I had missed a monumental moment... View Details
- March 2001 (Revised August 2001)
- Case
Time Warner Inc. vs. The Walt Disney Company (A): Pulling the Plug
Describes negotiation impasse between Time Warner, Inc. and The Walt Disney Co. over the retransmission of the ABC Network over Time Warner's cable systems. More broadly, the case depicts the shifting balance of power between content creators and distributors in the... View Details
Keywords: Negotiation Process; Internet and the Web; Television Entertainment; Entertainment and Recreation Industry; Telecommunications Industry
Watkins, Michael D., and Cate Reavis. "Time Warner Inc. vs. The Walt Disney Company (A): Pulling the Plug." Harvard Business School Case 801-186, March 2001. (Revised August 2001.)
- October 1981 (Revised August 2010)
- Case
Quabbin Cablevision Company
By: Henry B. Reiling
Several entrepreneurs are considering the purchase of an existing cable TV business with the financial assistance of several investors. They must decide whether to establish the company as a partnership or a corporation, and how to capitalize the company for an optimal... View Details
Keywords: Mergers and Acquisitions; Business Organization; Television Entertainment; Entrepreneurship; Capital Structure; Taxation; Telecommunications Industry; Massachusetts
Reiling, Henry B. "Quabbin Cablevision Company." Harvard Business School Case 282-003, October 1981. (Revised August 2010.)
- 10 Nov 2008
- Research Event
Social Media Leads the Future of Technology
buying?" Tv And The Internet Pressure has been building for a merging of television and the Internet, said Intel's Eric Kim. Consumers now expect Internet service everywhere, with implications for entertainment and advertising. For... View Details
Keywords: by Martha Lagace
- 01 Jun 1997
- News
Entertainment Moguls Ponder the Future at HBS Conference
our society," he said. Arnold Rifkin argued that offsetting this blockbuster mania are numerous examples of high-quality television programming and filmmaking. He cited recent independent films such as Sling Blade and The English Patient,... View Details
Keywords: Paula Maute
- 01 Feb 1998
- News
C.D. Spangler, Jr.: A Leadership Role in Business and Academe
persuasion, which takes time and a lot of patience." In a tribute occasioned by Spangler's UNC retirement, a recent North Carolina television program made clear the important role that Spangler's wife, Meredith Riggs Spangler, and... View Details
Keywords: Nancy O. Perry; photo by Ann Hawthorne
- 26 Apr 2016
- First Look
April 26
Business School Case 316-143 Whither the Weather (Company): Forecasting 2016 CEO David Kenny led the transformation of the Weather Company from a television business to a Big Data technology company from 2012 until 2016, when IBM acquired... View Details
Keywords: Sean Silverthorne
- March 2021
- Case
Sky Deutschland - Bidding for Sports Rights (A)
By: Felix Oberholzer-Gee, Sascha L. Schmidt, Renate Imoberdorf and Sebastian Koppers
Carsten Schmidt, CEO of Sky Deutschland, needs to prepare for the auction of German soccer rights. Much was at stake. Not only was soccer the most widely watched sport in Germany, the company had long advertised that only Sky showed “every game, every goal.” In... View Details
Keywords: Sports; Entertainment; Television Entertainment; Intellectual Property; Auctions; Bids and Bidding; Sports Industry; Media and Broadcasting Industry; Germany
Oberholzer-Gee, Felix, Sascha L. Schmidt, Renate Imoberdorf, and Sebastian Koppers. "Sky Deutschland - Bidding for Sports Rights (A)." Harvard Business School Case 721-440, March 2021.
- 02 Feb 2015
- Research & Ideas
Disruptors Sell What Customers Want and Let Competitors Sell What They Don’t
Despite this upheaval, it seemed some businesses were immune to the digital onslaught—companies whose products and services couldn't be easily turned into 1's and 0's and put online. "A television set can't be digitized. A telephone can't... View Details
Keywords: by Michael Blanding
- 28 May 2019
- News
What I Do: Gordon Medenica (MBA 1979)
state agency. “Mega Millions is run as a consortium by 11 member states: Georgia oversees the televised drawings, for example, while Virginia handles the money transfers between states, based on where the winner lives. That’s carried over... View Details
- 01 Jun 2000
- News
Priceline's Jay Walker: The Future is Wow
Walker, who was invited by the student-led High Tech and New Media Club to speak at the School in March, equated the changes brought about by the Internet with the transformational effect the automobile, the telephone, and television have... View Details
- 24 Apr 2014
- News
Making TV Look Like America
college. She is now a management development executive at Warner Brothers. Burgos’s heritage (she emigrated from the Dominican Republic) and her love of acting have inspired her interest in a career in media and entertainment. “I want to run a View Details
- 03 Mar 2008
- Research & Ideas
Marketing Your Way Through a Recession
watching television can deliver higher than expected audiences at lower cost-per-thousand impressions. Brands with deep pockets may be able to negotiate favorable advertising rates and lock them in for several years. If you have to cut... View Details
Keywords: by John Quelch
- 04 Aug 2006
- What Do You Think?
What Happens When the Economics of Scarcity Meets the Economics of Abundance?
and trading many others; creating and maintaining blogs, some of which are more frequently visited today than network television shows; contributing and editing items on the ever-changing open-network encyclopedia, Wikipedia; and when... View Details
Keywords: by James Heskett
- 12 Jul 2011
- News
Phone Fun
Braterman: The man to call when it comes to selling phones. Photo courtesy Russell Braterman When it comes to selling mobile phones to a youthful market, Phones 4u’s marketing director Russell Braterman (MBA ’00) favors ad spots during “quirky and weird” British View Details
- 01 Dec 1996
- News
25th Annual African-American Student Union Career/Alumni Conference
African-American HBS graduates, and a distinguished roster of speakers, including Earl G. Graves, Sr., founder and publisher of Black Enterprise magazine. Dennis F. Hightower (MBA '74), former president of Walt Disney Television &... View Details