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- Faculty Publications (155)
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- All HBS Web (607)
- Faculty Publications (155)
- June 1974 (Revised April 1983)
- Background Note
Note on Marketing Arithmetic and Related Marketing Terms
By: James L. Heskett and Theodore Levitt
A basic note to be used at the beginning of the introductory marketing course to familiarize students with the arithmetic techniques, concepts, and terms that are typically employed in the analysis of a first year marketing case. View Details
Keywords: Marketing
Heskett, James L., and Theodore Levitt. "Note on Marketing Arithmetic and Related Marketing Terms." Harvard Business School Background Note 574-082, June 1974. (Revised April 1983.)
- 24 Jun 2014
- First Look
First Look: June 24
http://ukcatalogue.oup.com/product/9780198704072.do August 2013 Journal of Service Management Notes from the Search for Deep Indicators in Services By: Heskett, James L. Abstract—Much of the research in the... View Details
Keywords: Sean Silverthorne
- February 2018
- Teaching Note
Montes Calcados: A Step Ahead (Brief Case)
By: James L. Heskett and James T. Kindley
Teaching Note for HBS No. 918-513. View Details
- 12 Jul 2011
- First Look
First Look: July 12
PublicationsBlending Quantitative and Qualitative Methods in Organizational Research Authors:Amy C. Edmondson and Tiona Zuzul Publication:In Encyclopedia of Strategic Management, edited by D. Teece and M. Augier. London: Palgrave,... View Details
Keywords: Carmen Nobel
- 07 Jul 2010
- First Look
First Look: July 7
compensation limitations. Purchase this supplement:http://cb.hbsp.harvard.edu/cb/product/310057-PDF-ENG Southwest Airlines: In a Different World James L. Heskett and W. Earl... View Details
Keywords: Martha Lagace
- 01 Dec 1996
- News
Faculty Symposium Honors McArthur
Ethics, Economics, and Organizations Professors Thomas R. Piper and Lynn Sharp Paine Service Management Professor James L. Heskett and Associate Professor Gary W. Loveman... View Details
Keywords: Daniel Penrice
- February 2018
- Supplement
Montes Calcados: A Step Ahead, Spreadsheet for Students (Brief Case)
By: James L. Heskett and James T. Kindley
- August 2015
- Teaching Note
KidZania: Shaping a Strategic Service Vision for the Future
By: James L. Heskett and Javier Reynoso
- April 2011
- Teaching Note
Porcini's Pronto: "Great Italian cuisine without the wait!" (Brief Case)
By: James L. Heskett and Richard Luecke
Teaching Note to 4277. View Details
- March 2011
- Teaching Note
Calveta Dining Services, Inc.: A Recipe for Growth? (Brief Case)
By: James L. Heskett and Patricia Girardi
Teaching Note for #4261. View Details
- February 1993 (Revised June 1993)
- Case
Bidwell Training Center, Inc. and Manchester Craftsmen's Guild: Preparation in Pittsburgh
By: James L. Heskett and Roger H. Hallowell
Bill Strickland, executive director of both Bidwell Training Center and Manchester Craftsmen's Guild, has built a highly successful training organization to enable underprivileged minorities in Pittsburgh to escape the cycle of poverty. His success has led to questions... View Details
Keywords: Training; Non-Governmental Organizations; Leadership; Society; Competency and Skills; Pittsburgh
Heskett, James L., and Roger H. Hallowell. "Bidwell Training Center, Inc. and Manchester Craftsmen's Guild: Preparation in Pittsburgh." Harvard Business School Case 693-087, February 1993. (Revised June 1993.)
- October 1990
- Case
Caldwell Partners International, Inc.
Heskett, James L., and Leonard A. Schlesinger. "Caldwell Partners International, Inc." Harvard Business School Case 691-009, October 1990.
- November 1974 (Revised July 1975)
- Case
Ropax, Inc. (A)
By: James L. Heskett and David H. Maister
Heskett, James L., and David H. Maister. "Ropax, Inc. (A)." Harvard Business School Case 675-064, November 1974. (Revised July 1975.)
- April 2011
- Supplement
Porcini's Pronto: 'Great Italian cuisine without the wait!', Spreadsheet Supplement (Brief Case)
By: James L. Heskett and Richard Luecke
- 01 Dec 2000
- News
Faculty News
Changes Several chaired professors, listed at right with their new titles, have moved to vacated professorships. Teresa M. Amabile Edsel Bryant Ford Professor of Business Administration Paul M. Healy James R. Williston Professor of... View Details
- 01 Apr 1997
- News
HBS Conferences Explore Range of Issues
participants attended a variety of talks, panel discussions, and seminars, including sessions led by Professor James L. Heskett and Associate... View Details
- 17 Jul 2012
- First Look
First Look: July 17
identified and classified in terms of specifying, allocating, and utilizing capacity. The first two categories reflect challenges faced by infrastructure providers; the last category, challenges faced by... View Details
Keywords: Sean Silverthorne
- June 2008
- Case
Professors Sven Larson and Kenneth Carpenter (A)
By: James L. Heskett and Tor Askild Aase Johannessen
Professor Kenneth Carpenter has received word that he has inadvertently offended one of his students. He is pondering a possible response. View Details
Keywords: Interpersonal Communication; Higher Education; Learning; Teaching; Conflict and Resolution
Heskett, James L., and Tor Askild Aase Johannessen. "Professors Sven Larson and Kenneth Carpenter (A)." Harvard Business School Case 908-408, June 2008.
- July 2000 (Revised October 2000)
- Case
Cisco Systems: Are You Ready? (A)
By: James L. Heskett and John P. Morgridge
An Internet service provider, INS, in which Cisco Systems has a minority ownership stake, receives an offer of $3.1 billion from Cisco's rival Lucent. Cisco's management has to decide whether to act on a request from INS management that Cisco make a counteroffer. The... View Details
Keywords: Corporate Strategy; Management Analysis, Tools, and Techniques; Ownership Stake; Strategic Planning; Innovation and Management; Technology; Information Technology Industry; Web Services Industry
Heskett, James L., and John P. Morgridge. "Cisco Systems: Are You Ready? (A)." Harvard Business School Case 901-002, July 2000. (Revised October 2000.)
- May 1990
- Teaching Note