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Show Results For
- All HBS Web
(1,324)
- People (7)
- News (338)
- Research (598)
- Events (1)
- Multimedia (9)
- Faculty Publications (238)
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- 03 Mar 2008
- First Look
First Look: March 4, 2008
http://www.hbsp.harvard.edu/b01/en/common/item_detail.jhtml?id=708429 MINI USA: Finding a New Advertising Agency (A) Harvard Business School Case 508-041 Selling an intangible like advertising services is a difficult task. The first step is to understand how View Details
Keywords: Martha Lagace
- 20 Aug 2024
- Book
Why Competing With Tech Giants Requires Finding Your Own Edge
native brands. Founded in 2011 by ex-Googler Steven Yang, Anker sells digital accessories—batteries, cables, chargers, and so forth. These products are also offered by hundreds of other manufacturers or agents. In addition to renowned View Details
- 25 Mar 2001
- Research & Ideas
Who Wants to Be an Entrepreneur? [Part II]
of enthusiasm for the Internet was just cresting. Rhyne's old-economy idea was the only nontechnology concept to make the semifinals. Her teammates moved on to other things, but she decided to try to build a business. And then began her... View Details
Keywords: by John S. Rosenberg
- 04 Dec 2013
- Research & Ideas
The Fantastic Horizon: How to Invest in a New City
Editor's Note: Rapid urbanization and resource scarcity pose problems—and opportunities—for businesses and governments all over the world. But who can best lead the building and developing of these municipalities? One model: promotion and... View Details
- 13 Feb 2006
- Research & Ideas
Turning High Potential into Real Reward
light, not itchy, and captures no odor. Of his first $200,000 in seed financing, he spends a $100,000 creating a "brand blueprint," an architecture for what the brand needs to look like some day to exploit this advantage in... View Details
- 25 Oct 2016
- First Look
October 25, 2016
New York: Springer Building a Culture of Health: A New Imperative for Business By: Quelch, John A., and Emily C. Boudreau Abstract—This ambitious volume sets out to understand how every company impacts public health and introduces a... View Details
Keywords: Sean Silverthorne
- 09 Jun 2003
- Research & Ideas
The Challenge of the Multi-site Nonprofit
between local and national leaders. Wide use of volunteer labor makes worker motivation more of an issue. Up to 60 percent of a nonprofit CEO's time is spent fundraising, time that could be spent building a more effective organization.... View Details
Keywords: by Sean Silverthorne
- 17 Mar 2015
- First Look
First Look: March 17
dealer of loose gemstones in 1969 in Jaipur, India. By the 2000s, it was headquartered in Dubai, United Arab Emirates, and had expanded into diamonds and retail. The family business was now in its second generation of leadership and aimed to become a top global jewelry... View Details
Keywords: Sean Silverthorne
- 18 Nov 2014
- First Look
First Look: November 18
on sales that is positive for most brands. These results imply that brands seeking to attract multitaskers' attention and dollars must select their advertising copy carefully. Publisher's link: View Details
Keywords: Sean Silverthorne
- 19 Jul 2016
- First Look
July 19, 2016
boutiques and department stores)? Should it open more physical stores or focus on e-commerce? Where should the Group focus its international expansion? How could it best leverage its operating platform to drive the profitability of its brands? Should it acquire... View Details
Keywords: Sean Silverthorne
- 26 Jan 2004
- Research & Ideas
What Developing-World Companies Teach Us About Innovation
than already-mixed concrete delivered by trucks. A more significant finding was that do-it-yourself projects have a special significance for this demographic. Building projects, the team learned, provided more than the functional benefits... View Details
- 05 Oct 2010
- First Look
First Look: October 5, 2010
Demand: Model and Estimation Methodology Authors:Nathan Craig, Nicole DeHoratius, and Ananth Raman Abstract To set service levels, firms must understand how changes in service affect customer demand. Supply learning is a process whereby customers use past supplier... View Details
Keywords: Sean Silverthorne
- 12 Sep 2017
- First Look
First Look at New Research and Ideas, September 12, 2017
Business School’s Ranjay Gulati looks at how it tackled the challenge. He identifies several important takeaways for other multinationals: Give the local organizations clout, embrace creative abrasion, build strong functions, and... View Details
Keywords: Carmen Nobel
- 11 Dec 2018
- First Look
New Research and Ideas, December 11, 2018
partners to build her fashion business and legendary luxury brand based on understated elegance. Chanel’s famous “little black dress” was accompanied by many other innovations including the use of jersey as... View Details
Keywords: Dina Gerdeman
- 01 Nov 2012
- Research & Ideas
Book Excerpt: Judgment Calls
had always been the Tweezerman destiny, while others saw very clearly the risks and headaches that would come with trying to sell their distinctively branded professional products to the likes of CVS or Walgreens. Earlier in his career,... View Details
- 11 Jun 2013
- First Look
First Look: June 11
knowledge accumulation among competitors affect MNEs' geographic expansion across time and markets. Specifically, we build a model in which two competing firms with different capabilities simultaneously decide a sequence of market... View Details
Keywords: Carmen Nobel
- 20 Mar 2007
- First Look
First Look: March 20, 2007
in frequent contact with department stores to help them present her clothing in display and to customers. In the 1980s, after building up her designer brand name, Claiborne expanded her business through... View Details
Keywords: Martha Lagace
- 12 Apr 2011
- First Look
First Look: April 12
energized the organization through portfolio changes and a values-driven approach to managing the company. The case describes the steps he took to build a new strategy. Video is referenced that provides Palmisano's views of each step in... View Details
Keywords: Sean Silverthorne
- 23 Feb 2010
- First Look
First Look: Feb. 23
Authors:Kathleen L. McGinn and Katherine L Milkman Abstract We develop an integrated theory of the social identity mechanisms linking workgroup sex and race composition across levels with individual turnover. Building on social identity... View Details
Keywords: Martha Lagace
- 12 Jul 2016
- First Look
July 12, 2016
on preventing them. She outlines five tactics that research has shown to be effective: encourage reciprocity. You can build trust and prompt other parties to disclose strategic information by sharing information yourself. Ask the right... View Details
Keywords: Sean Silverthorne