Publications

March 2023 (Revised April 2024)
Case

Allianz Türkiye: Adapting to Climate Change

By: John D. Macomber and Fares Khrais

Allianz Turkey is a property casualty insurance company operating in a region experiencing increasing losses from natural catastrophe events related to climate change, for example hail, wildfire, and flooding. There are also substantial other natural catastrophe... View Details

Keywords: Insurance And Reinsurance; Natural Disasters; Turkey; Insurance; Climate Change; Analytics and Data Science; Insurance Industry; Insurance Industry; Turkey

17 Jan 2007
Op-Ed

Learning from Private-Equity Boards

for corporate boards. The yes answer reflects the fact that many productive aspects of corporate governance and control that have proven effective in the private-equity industry were noticeably absent at Enron. If Enron's board (which was... View Details

Keywords: by Malcolm Salter; Financial Services

05 Nov 2013
First Look

First Look: November 5

disclosure levels for consumer information and consumers observe both before deciding which firm to patronize and how much information to provide it with. The provision and disclosure of View Details

Keywords: Sean Silverthorne

Web

Celebrating Asian American and Pacific Islander Heritage Month at HBS (part 2) - MBA

information sessions on campus and around the world. – View Events Recorded Virtual Events Curious about HBS? We have prospective student virtual events, available by geography, industry and interest. –... View Details

25 Aug 2022
News

Reinventing the Future of Business

Illustration by Daniel Hertzberg Rapid technological changes are sweeping across our society—affecting how we do our work, how we run our businesses, and even how we live our lives. HBS has stepped forward to elevate and expand faculty... View Details

01 Mar 2024
News

On the Radar

cutting-edge technologies to also build the most advanced security capabilities for biology.” The coronavirus presented a “crucible moment,” he acknowledges. Concentric launched in 2020 with a COVID-19 testing service for schools and... View Details

Keywords: Janine White; Justice, Public Order, and Safety Activities; Government

April 2022
Case

NIO: A Chinese EV Company's Global Strategy

By: William C. Kirby, Shu Lin and Noah B. Truwit

Founded in November 2014 and based in Shanghai, NIO designed, jointly manufactured, and sold premium “smart” EVs. Its mission was to “shape a joyful lifestyle by offering high-performance smart electric vehicles and being the best user enterprise. At NIO Day 2021,... View Details

Keywords: Electric Vehicles; Expansion; Technological Innovation; Market Entry and Exit; Competitive Strategy; Consumer Behavior; Green Technology; Auto Industry; China; Europe; Norway

14 Dec 2007
Op-Ed

When Your Product Becomes a Commodity

commoditization is a customer relationship management system that permits computation of the profit margin associated with each customer, based on price-paid less cost-to-serve. Companies need to invest in these information systems early... View Details

Keywords: by John Quelch

2011
Working Paper

The Contingent Effect of Absorptive Capacity: An Open Innovation Analysis

By: Andrew A. King and Karim R. Lakhani

Technological advancement and innovation requires the integration of both external knowledge and internal inventiveness. In this paper, we unpack the concept of absorptive capacity and separately explore the effect of different types of prior experience on the capacity... View Details

Keywords: Experience and Expertise; Collaborative Innovation and Invention; Technological Innovation; Knowledge Use and Leverage; Performance Capacity; Technology Adoption

SSRN

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March 2009
Article

Customer Experience Creation: Determinants, Dynamics and Management Strategies

By: Leonard A. Schlesinger, Peter C. Verhoef, Katherine N. Lemon, A. Parasuraman, Anne Roggeveen and Michael Tsiros

Retailers, such as Starbucks and Victoria's Secret, aim to provide customers a great experience across channels. In this paper we provide an overview of the existing literature on customer experience and expand on it to examine the creation of a customer experience... View Details

Keywords: Customer Focus and Relationships; Business Strategy; Growth and Development Strategy; Retail Industry

Find at Harvard

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January 2002 (Revised September 2022)
Case

Aqualisa Quartz: Simply a Better Shower

By: Youngme E. Moon and Kerry Herman

Harry Rawlinson is managing director of Aqualisa, a major U.K. manufacturer of showers. He has just launched the most significant shower innovation in recent history: the Quartz shower. The shower provides significant improvements in terms of quality, cost, and ease of... View Details

Keywords: Problems and Challenges; Product Launch; Consumer Behavior; Product Positioning; Technological Innovation; Decision Choices and Conditions; Sales; Strategy; Manufacturing Industry; Manufacturing Industry; United Kingdom

06 Oct 2020
Sharpening Your Skills

18 Tips Managers Can Use to Lead Through COVID's Rising Waters

Again Rohit Deshpande, Sebastian S. Kresge Professor of Marketing. ORGANIZATIONAL DESIGN Tip: Use technology to scale your organization to current conditions An old canard applies to today's environment: Nobody notices View Details

Keywords: by Sean Silverthorne

Web

HBS Startup Bootcamp and Founders Unfiltered - MBA

Sciences Partners & Families Peek SVMP Social Enterprise Student Life Student Loans Student Profile Sustainability Video Blog Industries Industries Architecture Construction Consulting Consumer Packaged... View Details

February 2021
Case

Apple: Privacy vs. Safety (A)

By: Henry McGee, Nien-hê Hsieh, Sarah McAra and Christian Godwin

In 2015, Apple CEO Tim Cook debuted the iPhone 6S with enhanced security measures that enflamed a debate on privacy and public safety around the world. The iPhone 6S, amid a heightened concern for privacy following the 2013 revelation of clandestine U.S. surveillance... View Details

Web

African American Student Union Spotlight on Joint Degrees - MBA

Sciences Partners & Families Peek SVMP Social Enterprise Student Life Student Loans Student Profile Sustainability Video Blog Industries Industries Architecture Construction Consulting Consumer Packaged... View Details

Fall 2022
Article

China's Political Economy and International Backlash: From Interdependence to Security Dilemma Dynamics

By: Margaret Pearson, Meg Rithmire and Kellee Tsai

Contrary to expectations that economic interdependence might lessen security conflict between China and the U.S. and its allies, much of the contestation between China and several OECD countries has focused on firms and economic links. This paper explains the... View Details

Keywords: Globalized Markets and Industries; Government and Politics; Information Technology; China