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Show Results For
-
All HBS Web
(822)
- News (124)
- Research (587)
- Events (1)
- Multimedia (3)
- Faculty Publications (467)
- April 2011
- Teaching Note
Yum! China (TN)
By: David E. Bell and Mary Louise Shelman
Teaching Note for 511040.
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- March 2010
- Teaching Note
Alltech...naturally (TN)
By: David E. Bell and Mary Louise Shelman
Teaching Note for [508033].
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Keywords:
Health Industry
- October 2006 (Revised May 2007)
- Case
Academia Barilla
By: David E. Bell and Mary L. Shelman
Barilla, the world's largest pasta company, has introduced a new high-quality, high-priced product line that features a range of authentic Italian food products sourced from artisan producers. Management believes the line will appeal to consumers seeking healthier...
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Keywords:
Supply Chain;
Plant-Based Agribusiness;
Brands and Branding;
Decision Choices and Conditions;
Family Ownership;
Nutrition;
Product Development;
Investment;
Food and Beverage Industry;
Italy
Bell, David E., and Mary L. Shelman. "Academia Barilla." Harvard Business School Case 507-001, October 2006. (Revised May 2007.)
- December 2005 (Revised July 2006)
- Case
Bunge: Poised for Growth
By: David E. Bell and Mary L. Shelman
As CEO of the world's largest oilseed processor, Alberto Weisser of Bunge must not only decide how quickly to expand in fast-growing markets of Eastern Europe and Asia, but also how best to leverage the firm's global footprint and leadership position. The firm is...
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Keywords:
Customer Focus and Relationships;
Trade;
Global Strategy;
Leadership;
Growth Management;
Management Style;
Demand and Consumers;
Supply Chain;
Integration;
Technology;
Agriculture and Agribusiness Industry;
Biotechnology Industry;
Asia;
Europe
Bell, David E., and Mary L. Shelman. "Bunge: Poised for Growth." Harvard Business School Case 506-036, December 2005. (Revised July 2006.)
- May 2002 (Revised May 2003)
- Case
Sa Sa Cosmetics
By: David E. Bell and Iris T. Li
Sa Sa Cosmetics has had spectacular success as a low-price retailer of branded cosmetics. But recently, growth has slackened. What are the causes? This case describes recent strategic initiatives and provides market research data to aid the students in diagnosis.
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Keywords:
Crisis Management;
Management Analysis, Tools, and Techniques;
Brands and Branding;
Marketing Strategy;
Distribution;
Beauty and Cosmetics Industry;
Fashion Industry
Bell, David E., and Iris T. Li. "Sa Sa Cosmetics." Harvard Business School Case 502-085, May 2002. (Revised May 2003.)
- 23 Apr 2024
- Blog Post
Alumni in Climate Networking Series: Chicago
Chicago, thanks to our host Brent Gledhill (MBA 1997). The event kicked off with a talk by two HBS faculty members, Forest Reinhardt and David Bell. Professor Reinhardt and Professor Bell discussed how...
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- December 2012 (Revised April 2013)
- Case
Exima Agro-Industrial Holdings
By: David E. Bell and Damien P. McLoughlin
Bell, David E., and Damien P. McLoughlin. "Exima Agro-Industrial Holdings." Harvard Business School Case 513-062, December 2012. (Revised April 2013.)
- May – June 2011
- Article
One-Switch Independence for Multiattribute Utility Functions
By: Ali E Abbas and David E. Bell
Abbas, Ali E., and David E. Bell. "One-Switch Independence for Multiattribute Utility Functions." Operations Research 59, no. 3 (May–June 2011): 764–771.
- May 2009
- Teaching Note
Olam International (TN)
By: David E. Bell and Mary Louise Shelman
Teaching Note for [509002].
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- December 2007 (Revised April 2008)
- Case
Alltech...naturally
By: David E. Bell and Mary L. Shelman
Entrepreneur Pearse Lyons had built Alltech into the fastest growing company in the global animal health industry through innovative technology, creative marketing, and strong branding. Sel-Plex, a proprietary Alltech product, had shown important health benefits for...
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Keywords:
Brands and Branding;
Leadership Development;
Customer Focus and Relationships;
Expansion;
Technological Innovation;
Intellectual Property;
Sales;
Value Creation;
Business Model;
Growth and Development Strategy;
Health Industry
Bell, David E., and Mary L. Shelman. "Alltech...naturally." Harvard Business School Case 508-033, December 2007. (Revised April 2008.)
- January 2000
- Article
Utility Functions for Wealth
By: David E. Bell and Peter C Fishburn
Keywords:
Wealth
Bell, David E., and Peter C Fishburn. "Utility Functions for Wealth." Journal of Risk and Uncertainty 20 (January 2000): 1–5.
- April 2015
- Case
Who Owns the Whale?
By: Thales S. Teixeira and David E. Bell
Judge William Wright considers the case of the dispute of a whale carcass wherein several whaling ships claim ownership based on each one's contribution to its killing. The judge must weigh in the differing efforts and costs of three ships who each played a role at...
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Keywords:
Whaling;
Attribution;
Norms-of-ownership;
Transaction Costs;
Deadweight Losses;
Free-rider Problem;
Advertising;
History;
Advertising Industry;
North America;
Europe
Teixeira, Thales S., and David E. Bell. "Who Owns the Whale?" Harvard Business School Case 515-107, April 2015.
- June 2010
- Teaching Note
Woolf Farming & Processing (TN)
By: David E. Bell and Mary Louise Shelman
Teaching Note for [510033].
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- June 2009 (Revised October 2012)
- Teaching Note
Nestle (TN)
By: David E. Bell and Mary Louise Shelman
Teaching Note for [509001].
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- May 2008
- Teaching Note
Disney Consumer Products: Marketing Nutrition to Children (TN)
By: David E. Bell and Mary L. Shelman
Teaching Note for [507-006].
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- December 2007 (Revised March 2013)
- Case
Queensland Sugar Limited
By: David E. Bell and Mary L. Shelman
Until industry deregulation in 2006, Queensland Sugar ran Australia's single desk marketing system for raw sugar exports. Since deregulation, eight of the ten Queensland sugar millers have elected to continue collective marketing through QSL. However, several millers...
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Keywords:
Plant-Based Agribusiness;
Goods and Commodities;
Trade;
Governing Rules, Regulations, and Reforms;
Competition;
Marketing Strategy;
Supply Chain;
Network Effects;
Supply and Industry;
Agriculture and Agribusiness Industry;
Australia
Bell, David E., and Mary L. Shelman. "Queensland Sugar Limited." Harvard Business School Case 508-038, December 2007. (Revised March 2013.)
- August 2007
- Teaching Note
Academia Barilla (TN)
By: David E. Bell and Mary L. Shelman
Teaching Note to (507-001).
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- December 2006 (Revised October 2007)
- Case
Monsanto: Realizing Biotech Value in Brazil
By: David E. Bell and Mary L. Shelman
In 2003, Monsanto's patented "Roundup Ready" technology was used illegally on 70-80% of the soybean area in southern Brazil. Under pressure from U.S. soybean growers, who were paying to license the technology, the firm implemented an innovative delivery-based...
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Keywords:
Plant-Based Agribusiness;
Patents;
Lawfulness;
Emerging Markets;
Product Development;
Agriculture and Agribusiness Industry;
Biotechnology Industry;
Brazil
Bell, David E., and Mary L. Shelman. "Monsanto: Realizing Biotech Value in Brazil." Harvard Business School Case 507-018, December 2006. (Revised October 2007.)