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Show Results For
-
All HBS Web
(7,718)
- People (9)
- News (1,371)
- Research (5,566)
- Events (17)
- Multimedia (8)
- Faculty Publications (3,943)
- 15 Dec 2021
- News
How Can HR Reinvent Itself?
- 21 Nov 2013
- News
Case Study: BlackBerry and Thorsten Heins
BlackBerry Messenger limit his market? Was the decision to release a touch-screen version before the phone with a physical keyboard—a favorite of the business class—a strategic error? Should he have re-focused on enterprise users? Willy Shih, Robert and Jane Cizik...
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- Web
Creating Brand Value - Course Catalog
young upstarts telling new types of stories in authentic ways. Firms are aggressively buying consumers’ brand loyalty at the same time they are firing their customers. Customer relationship View Details
- 01 Jun 2001
- News
Donella Rapier to Head External Relations
an audit senior manager in Boston. In that position, Rapier developed materials and conducted courses on a variety of accounting and auditing topics. This interest led in 1995 to a part-time faculty appointment, teaching accounting at...
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- May 2002 (Revised May 2002)
- Case
Tim Blanchard at Jones Mendel & Co.
By: John J. Gabarro
Tim Blanchard struggles to balance all the demands facing him as a partner of a consulting firm. He must decide how to serve clients, mentor his people, provide strategy and direction to the high-tech group, and spend time with family. A rewritten version of an earlier...
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Keywords:
Customer Focus and Relationships;
Managerial Roles;
Work-Life Balance;
Consulting Industry
Gabarro, John J. "Tim Blanchard at Jones Mendel & Co." Harvard Business School Case 402-052, May 2002. (Revised May 2002.)
- 05 Jun 2014
- Research & Ideas
Fixing the ‘I Hate Work’ Blues
customers will report a much higher level of responsiveness. The executives will make better informed, more thoughtful decisions about the business because they are so much closer to their markets and the people doing the work. Bill...
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Keywords:
by Bill George
- March 2016
- Teaching Note
Catalina in the Digital Age
By: Uma R. Karmarkar and Robert J. Dolan
"Catalina in the Digital Age" considers how a company with a dominant market position should evolve its established product lines given the rise of novel digital technologies. Since its founding in 1983, Catalina had enjoyed a distinct position in the world of consumer...
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- 2001
- Book
Brand New: How Entrepreneurs Earned Consumers' Trust From Wedgwood to Dell
By: Nancy F. Koehn
Keywords:
Customer Focus and Relationships
Koehn, Nancy F. Brand New: How Entrepreneurs Earned Consumers' Trust From Wedgwood to Dell. Boston: Harvard Business School Press, 2001.
- June 1999
- Supplement
Compaq Computer: Focus Groups 1 & 2, Video Transcript
By: David E. Bell
Bell, David E. "Compaq Computer: Focus Groups 1 & 2, Video Transcript." Harvard Business School Video Supplement 599-122, June 1999.
- 01 Dec 2000
- News
Core Values Keep Airline Flying High
longer average time spent in recruitment of employees; and the emphasis on cross-functional teams. With 80 percent of its employees unionized, Southwest also invests time in creating strong relationships between View Details
- 19 Jan 2023
- News
40 Ideas to Shake Up Your Hiring Process
- 01 Jun 2009
- News
Cynthia Carroll
although we set the standard in South Africa and everywhere else we operate, we’ve got to do better. The second area that needed improvement was government relations. Starting first in South Africa, we’ve worked to upgrade that View Details
- 11 Aug 2021
- News
How to Make Hiring More Equitable
- 01 Mar 2007
- News
Courting the Poor
Luiza Helena initiated a reorganization that replaced family members with professional management and launched a campaign to reinforce the company’s mission to serve customers and employees. Despite the...
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- 29 Feb 2016
- News
How Joe Shoen Got U-Haul Back on Track
apologizes. He directs her to the location finder on uhaul.com, where she can look up climate-controlled self-storage locations. Later he calls Mike Kinealy, vice president of sales and customer service, and tells him to follow up. Using...
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- November 2009 (Revised March 2013)
- Case
PureCircle
By: David E. Bell and Aldo Sesia
In December 2008, the U.S. Food and Drug Administration (FDA) determined that high-purity Rebaudioside A (Reb A), a natural and calorie-free product that a young company named PureCircle manufactured from the Stevia plant, could be used in beverages, foods, and as a...
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Keywords:
Customer Relationship Management;
Investment;
Globalization;
Leadership;
Risk Management;
Product Launch;
Production;
Performance Productivity;
Business and Shareholder Relations;
Food and Beverage Industry;
United States
Bell, David E., and Aldo Sesia. "PureCircle." Harvard Business School Case 510-032, November 2009. (Revised March 2013.)
- 01 Mar 2003
- News
Service with a Smile
In an effort to understand the role that suppressing or exaggerating emotions has on employees, HBS assistant professor Laura Morgan Roberts and a colleague from the University of Toronto, Stéphane Côté, set about to measure the View Details
- March 2024
- Case
Unintended Consequences of Algorithmic Personalization
By: Eva Ascarza and Ayelet Israeli
“Unintended Consequences of Algorithmic Personalization” (HBS No. 524-052) investigates algorithmic bias in marketing through four case studies featuring Apple, Uber, Facebook, and Amazon. Each study presents scenarios where these companies faced public criticism for...
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Keywords:
Race;
Gender;
Marketing;
Diversity;
Customer Relationship Management;
Prejudice and Bias;
Customization and Personalization;
Technology Industry;
Retail Industry;
United States
Ascarza, Eva, and Ayelet Israeli. "Unintended Consequences of Algorithmic Personalization." Harvard Business School Case 524-052, March 2024.
- April 2011
- Module Note
Customer-Centric Information and Control Systems in B2B Settings: The Case for Customer-Supplier Partnerships
By: Francisco de Asis Martinez-Jerez
Martinez-Jerez, Francisco de Asis. "Customer-Centric Information and Control Systems in B2B Settings: The Case for Customer-Supplier Partnerships." Harvard Business School Module Note 111-106, April 2011.