Publications

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November 2016 (Revised October 2018)
Case

Augmedix

By: Frank V. Cespedes and Alexandra N. Rachlin

In April 2015, Ian Shakil and Pelu Tran, cofounders of Augmedix, are discussing how to grow their emerging health care startup. The company’s sole product, also called Augmedix, streams video of doctor-patient interactions to remote medical scribes, thus freeing... View Details

Keywords: Entrepreneurial Management; Sales Management; Scaling; Hiring; Pricing; Entrepreneurship; Marketing; Marketing Strategy; Product Marketing; Sales; Technology; Health Industry; United States

March 2014
Background Note

Setting Price Effectively

By: Nava Ashraf and Kristin Johnson

Price is one of the most powerful instruments a manager can use to influence the take-up of her product, especially in a subsidized and noncompetitive market as is common for global health products. However, the question of whether and how to price has been the subject... View Details

2014
Article

The Burden of Guilt: Heavy Backpacks, Light Snacks, and Enhanced Morality

By: M. Kouchaki, F. Gino and A. Jami

Drawing on the embodied simulation account of emotional information processing, we argue that the physical experience of weight is associated with the emotional experience of guilt and thus that weight intensifies the experience of guilt. Across four studies, we found... View Details

Keywords: Moral Sensibility; Behavior; Nutrition; Emotions; Weight

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April 2012
Article

Corporate Ownership Structure and Bank Loan Syndicate Structure

By: Chen Lin, Yue Ma, Paul Malatesta and Yuhai Xuan

Using a novel data set on corporate ownership and control, we show that the divergence between the control rights and cash-flow rights of a borrowing firm's largest ultimate owner has a significant impact on the concentration and composition of the firm's loan... View Details

Keywords: Ownership; Financing and Loans; Cash Flow; Borrowing and Debt; Accounting; Crisis Management; Relationships; Law; Contracts; Banking Industry

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July 2003 (Revised April 2005)
Case

Branding Citigroup's Consumer Business

By: Rohit Deshpande and Carin-Isabel Knoop

In Spring 1998, Citicorp and Travelers merged to create a financial powerhouse that united the bank with Travelers' consumer finance and brokerage businesses, including Salomon Smith Barney and Primerica. It was the first U.S. financial services company to combine... View Details

Keywords: Mergers and Acquisitions; Customer Focus and Relationships; Customer Relationship Management; Decisions; Asset Management; Investment Banking; Management Teams; Brands and Branding; Relationships; Business and Shareholder Relations; Banking Industry; United States

February 2001 (Revised June 2002)
Case

Customer Value Measurement at Nortel Networks--Optical Networks Division

By: Das Narayandas

Since 1995, Nortel Networks' Optical Networks (ON) division has been incorporating customer satisfaction and loyalty measures into its business practices to increase customer value. Over the years, key process owners in various parts of the organization have become... View Details

Keywords: Business Divisions; Customer Focus and Relationships; Customer Satisfaction; Management Teams; Marketing Strategy; Value Creation; Telecommunications Industry

17 Dec 2018
News

The Hard Truth About Innovative Cultures

14 Dec 2017
News

The best thing I read all year — 2017

12 Oct 2021
Research & Ideas

What Actually Draws Sports Fans to Games? It's Not Star Athletes.

a lot about the human condition, Ferguson says. “Understanding why we go to live sports tells us something more general about what makes us tick,” Ferguson says. “It tells us something about the nature of our preferences for information... View Details

Keywords: by Rachel Layne; Sports

Web

HBS Fund - Alumni

increase diversity and equity on campus and in the world. Faculty, Case Writing, and Research HBS is committed to developing passionate teachers and scholars and to advancing research that informs the School's educational programs and... View Details

Web

Case Research & Writing Group - Faculty & Research

material. Unlike HBS RAs who are dedicated to one or a group of faculty members, CRG case researchers are paired with faculty members on an individual project basis and typically work simultaneously with multiple HBS faculty supporting the diverse intellectual... View Details

05 May 2017
News

Harvard Business School Professor David A. Garvin Dies at 64

Keywords: Management of Companies and Enterprises; Management

Web

ハーバード - Global

1978年慶應義塾大学経済学部卒業日本興業銀行現銀行入行後留学 1982年 MBA 取得勤務含主資本市場関連業務従事後世界5大 Egon Zehnder International 15年勤務間10年間 PE 含金融機関主業務従事 2009年8月現職 Contact Information nsato@hbs.edu View Details

July 2021
Article

Big Data for Social Benefits: Innovation as a Mediator of the Relationship between Big Data and Corporate Social Performance

By: Goran Calic and Maryam Ghasemaghaei

Over the last decade, the use big data in firms has seen a rapid increase. Whilst scholars have begun to unpack the relationship between big data utilisation and financial performance, significant uncertainty exists about the ethical uses of this new asset. Whether... View Details

Keywords: Analytics and Data Science; AI and Machine Learning; Performance Improvement; Organizational Change and Adaptation