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Show Results For
- All HBS Web
(1,822)
- News (617)
- Research (919)
- Events (3)
- Multimedia (35)
- Faculty Publications (570)
- 16 Jun 2003
- Research & Ideas
Historical Perspective: Levitt Shaped the Debate
marketing wisdom declared it was the role of the marketer, through careful questioning and study, to understand the wants of the customer. Levitt argued that that approach is limiting—you hit home runs by presenting the customer with... View Details
Keywords: by Sean Silverthorne
- 22 Aug 2005
- Research & Ideas
Balancing the Future Against Today’s Needs
products and services, new products and services for existing customers and markets, and finally, "reinventing your firm," George says, by developing innovative new products for new markets. Each... View Details
Keywords: by Paul Michelman
- April 2021 (Revised April 2022)
- Case
OneTen: One Million Opportunities in Ten Years
By: V. Kasturi Rangan and Courtney Han
In the wake of George Floyd's killing in May 2020, and widespread protests for social justice in the United States, OneTen was formed by a coalition of 40 large companies to provide one million jobs for African-Americans in 10 years. The case describes the background... View Details
Keywords: Labor Market; COVID-19 Pandemic; Diversity; Race; Jobs and Positions; Opportunities; Social Issues; Employment; Equality and Inequality; Equity; United States
Rangan, V. Kasturi, and Courtney Han. "OneTen: One Million Opportunities in Ten Years." Harvard Business School Case 521-093, April 2021. (Revised April 2022.)
- 02 Jan 2008
- Research & Ideas
Most Popular Stories 2007
Here are the 20 most popular stories from 2007. How Much of Leadership Is About Control, Delegation, or Theater? Summing up the many responses, Jim Heskett says that the mix of control, delegation, and theater employed by successful... View Details
Keywords: by Sean Silverthorne
- 08 Jan 2007
- What Do You Think?
Neuro Economics: Science or Science Fiction?
made on the right side or the left side of the brain. But this will never lead to deciding by a mechanical means, nor in predicting a decision outcome." There was even concern expressed about the efficacy of MRI-based research on... View Details
Keywords: by Jim Heskett
- 13 Jun 2017
- Research & Ideas
Why Global Investments Are Still a Good Bet
Photo by iStock Investors in global equity markets have traditionally hedged their bets, casting their investments far and wide across the world. That way, if the market in one country or region stagnated (think Japan in the 1990s or... View Details
- 28 Jan 2015
- Research & Ideas
Ground Game, Air Wars, and Other Marketing Lessons From Presidential Elections
What Chung and Zhang discovered was personal selling—the ground war—had a stronger effect on partisan voters, but a candidate's own advertising was better received by nonpartisans. Barack Obama's ground campaign made the difference in the... View Details
Keywords: by Dina Gerdeman
- 09 Jan 2019
- Research & Ideas
The UK Needs a Bold Strategy Around Competition to Survive Brexit
There is a moment in the musical Hamilton, right after America wins the Revolutionary War, when British King George III strides on stage and asks cheekily, “What comes next?” This is an urgent question for the United Kingdom as it lurches... View Details
Keywords: by Michael Blanding
- 13 Dec 2011
- First Look
First Look: Dec. 13
whether, when, and for which type of customer the introduction of a new channel helps and hurts sales in existing channels. Our framework separates short- and long-run effects by analyzing underlying channel capabilities. It suggests that... View Details
Keywords: Sean Silverthorne
- 23 Jan 2020
- Research & Ideas
Businesses Need a 'Catalyst' to Make CSR Practices Stick
Many companies follow a tried-and-true approach to pursuing corporate social responsibility practices. They set aside a certain amount per year to fund a CSR office, which then tries to help clean up the environment or improve the quality of life of people in the areas... View Details
Keywords: by Michael Blanding
- 06 Aug 2014
- What Do You Think?
What Is Warren Bennis’s Legacy?
Summing Up Was Warren Bennis's Optimism Regarding the Future of Leadership Warranted? In a recent obituary for Warren Bennis in the New York Times, former executive and HBS Professor Bill George was quoted as writing that "I look at... View Details
- 02 Mar 2017
- What Do You Think?
Is China About to Overtake the US for World Trade Leadership?
improve their trade ‘interoperability...’" Nevertheless, "the US will stay a country with a young and ambitious population benefiting from the flow of immigrants while China is rapidly growing old due to its one-child policy.” View Details
Keywords: by James Heskett
- 13 Aug 2008
- Research & Ideas
The Inner Life of Leaders
was Eisenhower's difficulty during World War II in confronting Field Marshal Bernard Law Montgomery, much to the exasperation of Generals George S. Patton and Omar Bradley. Montgomery fought hard to convince Eisenhower that Eisenhower... View Details
Keywords: by Martha Lagace
- 16 Sep 2002
- Research & Ideas
The Irrational Quest for Charismatic CEOs
in the United States, in the 1980s. They started exerting direct pressure on the boards to remove the management of under-performing companies. By the early 1990s, we saw a further rise in institutional investor power and their... View Details
Keywords: by Martha Lagace
- 07 Apr 2014
- Research & Ideas
Negotiation and All That Jazz
directly to negotiations," says Wheeler, whose own background is in law and policy analysis. "I'm not speaking metaphorically. By emulating what jazz masters do, we all can become better negotiators." Indeed, the late diplomat Richard... View Details
Keywords: by Michael Blanding
- 22 Apr 2020
- Research Event
How Investors Are Sizing Up Climate Change’s Risks—and Opportunities
Until a few years ago, climate change’s potential impact seemed abstract for many investors. Now, as sea levels rise, hurricanes intensify, and droughts threaten food supplies, many investors are confronting its financial realities. But it’s not a simple calculation.... View Details
- 26 Jun 2013
- Op-Ed
A Roadmap for Afghanistan’s Economic Future
Discussions about the withdrawal of US troops from Afghanistan are frequent these days, with an emphasis on the importance of post-war security. But what's usually missing is an even more difficult consideration—that embattled country's economy. A recent conference at... View Details
Keywords: by Tarun Khanna
- 14 Oct 2013
- Research & Ideas
Blockbuster! Why Star Power Works
Gravity, the space thriller released last week, features two of Hollywood's brightest stars: George Clooney and Sandra Bullock. It rocketed to an October record $55 million gross in its opening week, well on its way to returning a profit... View Details
- 02 Apr 2014
- What Do You Think?
Has the Post-Capitalist Economy Finally Arrived?
when he said that George Gilder correctly defines knowledge and entrepreneurship as the true driving forces of capitalism. "Airbnb and like companies are accelerating capitalism, not replacing it." As Hugh Quick put it,... View Details
- January 2017 (Revised April 2017)
- Supplement
Bridj and the Business of Urban Mobility (B): A New Model in Kansas City
By: Rosabeth Moss Kanter and Jonathan Cohen
In late 2016, Bridj was expanding its digital platform to help address urban mobility problems faced by cities across the country and the world. Its founder and CEO, Matt George, weighed up several possible strategies for growth as he aimed to responsibly build the... View Details
Keywords: Mobility; Digital; Mobile App; Mobile; Data; Platform; Organization; Startup; Start-up Growth; Startup Management; Responsibility; Corporate Responsibility; Entrepreneurship; Information Technology; Transportation; Business and Stakeholder Relations; Growth and Development Strategy; Digital Platforms; Mobile and Wireless Technology; United States; District of Columbia; Massachusetts; Kansas; Mexico
Kanter, Rosabeth Moss, and Jonathan Cohen. "Bridj and the Business of Urban Mobility (B): A New Model in Kansas City." Harvard Business School Supplement 317-047, January 2017. (Revised April 2017.)