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All HBS Web
(1,616)
- People (8)
- News (655)
- Research (490)
- Events (1)
- Multimedia (45)
- Faculty Publications (135)
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- 03 Nov 2014
- Research & Ideas
Brand Lessons From the Nobel Prize
in the first sentence of the obit, "BLANK, who won a Nobel Prize for his work in BLANK ." Greyser says. "I've been watching the obits of laureates ever since we started this work. And to a person, that is in the first sentence." The Nobel...
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by Carmen Nobel
- 15 Apr 2013
- Research & Ideas
Solving the Search vs. Display Advertising Quandary
the immediate persuasiveness of ads, it isn't much help to measure their impact over time. The only way to truly determine the efficacy of display ads versus search ads is to watch the effects over time, and to see how modifications in...
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- 01 Jul 2013
- Research & Ideas
Crowdfunding a Poor Investment?
writers—to fund their work, often with the only return an advance copy of a DVD, concert tickets, or a signed thank-you note. Some companies have run with the Kickstarter concept to create products as well, the most successful being Pebble, a View Details
- 27 Sep 2004
- Research & Ideas
IBM Finds Profit in Diversity
has been to make the executives more accountable for spotting and grooming high-potential minority managers both in their own areas and across the business. Now that it's been made explicit that IBM executives need to watch for female and...
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by David A. Thomas
- 23 Jun 2003
- Research & Ideas
Historically Speaking: A Roundtable at HBS
peripheral products. I wanted to explain in some detail how this happened. Nancy Koehn: Reading Al's work, I was struck by the implications of technological change for the demand side of the economy. As a historian watching the...
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by Jim Aisner
- 07 Sep 2019
- Op-Ed
Even for Non-Believers, These Are the Next Steps on Climate Change
just watch the news, react, and randomly pile up sandbags and pump basements, over and over. They need to think about which assets to protect and which people to relocate. Finally, one area’s dislocation can be opportunity for another....
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by John Macomber
- 08 Jan 2008
- First Look
First Look: January 8, 2008
but I Want to Watch the Comedy Now: Intrapersonal Conflict and Myopia in Online DVD Rentals Authors:Katherine L. Milkman, Todd Rogers, and Max H. Bazerman Abstract We report on a field study demonstrating systematic differences between...
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Martha Lagace
- 05 Sep 2006
- Research & Ideas
HBS Cases: Porsche’s Risky Roll on an SUV
its market share was around 10 percent, surpassing that of the United States. As German firms compete on quality they also compete on brand: "Glashütte watches are not competing with Timex," he notes. Brand and quality are...
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- 03 Feb 2014
- Research & Ideas
The Tricky Business of Managing Web Advertising Affiliates
When the FBI charged Shawn Hogan and two others with defrauding eBay of about $21 million in affiliate marketing sales, Benjamin G. Edelman was watching closely behind the scenes. Edelman's name rarely came up at the time of the 2010...
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- 07 Oct 2002
- Research & Ideas
What Leaders Need to Do To Restore Investor Confidence
organization through the actions and the silence of leadership. Not only can ethics be taught, it is being taught every time people watch what you do and what you don't do. The issue is not whether ethics can be taught, it's whether the...
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by Harvard Management Update
- 17 Sep 2001
- Research & Ideas
Let Customers Call the Shots
reveals that "filtering" is limited. At this point, TiVo has a few real limitations: for instance, you can't watch whatever you want to watch, simply because you can't watch/record two shows that are broadcast simultaneously....
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by Martha Lagace
- 11 Apr 2018
- Research & Ideas
Sexual Harassment: What Employers Should Do Now
privately for a talk about why the behavior isn’t OK. “If you can tell your friend that he’s drinking too much and you need to drive, you can tell someone if they persist in making comments that make women uncomfortable,” Kanter says. “Some workers need to be taught to...
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by Dina Gerdeman
- 25 May 2010
- First Look
First Look: May 25
associated with improved productivity are also linked to lower greenhouse gas emissions. Download the paper: http://www.stanford.edu/~nbloom/BloomGenakosMartinSadun.pdf Watch What I Do, Not What I Say: The Unintended Consequences of the...
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Martha Lagace
- 07 Apr 2014
- Research & Ideas
Excerpt: ‘The Art of Negotiation’
payrolls as they negotiate with superstars and journeymen. Or if you're in sports, pay attention to the foreign news and watch how diplomats forge alliances. Look especially for examples of other people using provocative competence to...
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Re: Michael A. Wheeler
- 20 Sep 2004
- Research & Ideas
How Consumers Value Global Brands
them on those dimensions while making purchase decisions. We found that one factor—American values—didn't matter much to consumers, although many companies have assumed it is critical. Quality Signal. Consumers watch the fierce battles...
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- 26 May 2003
- Research & Ideas
What Your Competition is Telling You
watching the response." Let them lead while you learn. When you identify new offerings or markets where your assessment of initial risk versus potential returns suggests caution, a competitor may do you the favor of venturing onto...
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by David Stauffer
- 12 Jul 2020
- Research & Ideas
Solving COVID'S Mental Health Crisis
encouraged and instructed teens how to safely dispose of unused prescription medications in their homes. “Several thousand teens participated online or watched replays,” Langford says. SUD treatment providers are also searching for ways...
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- 07 Aug 2012
- Research & Ideas
Off and Running: Professors Comment on Olympics
Olympics can be pulled off only by large, rich cities that have most of the existing infrastructure and venues in place and access to substantial subsidies. A supportive political environment (think Seoul, Beijing, and yes, London) is a priceless asset as well. As you...
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- 02 Jan 2012
- Research & Ideas
Most Popular Articles of 2011
University of Verona and the University of Amsterdam, Daniel Houser of George Mason University, and Marco Piovesan, a research fellow at Harvard Business School. Key concepts include: Experimental research finds that subjects who were told to resist the temptation of...
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by Staff
- 14 Dec 2020
- Research & Ideas
What Does December's Drug-Approval Dash Mean for COVID-19 Vaccines?
Technology, on the working paper Internal Deadlines, Drug Approvals, and Safety Programs, released by the National Bureau of Economic Research in November. Danielle Kost: How should people interpret your research as they watch the...
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