Marketing Insight - Publications - Faculty & Research

17 Feb 2020
Sharpening Your Skills

How Entrepreneurs Can Find the Right Problem to Solve

Entrepreneurial Management Unit at the Harvard Business School. [Image by: iStock Photo ] Other stories by Julia Austin Making the Right Technical Hire How Scale Changes a Manager's Responsibilities Startup or Established Company? Which Is Best for You? Related reading... View Details

Keywords: by Julia Austin

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Fellowships - Business History

and exchange them with extraordinary scholars. Doing research at the Baker Library was for me a source of continuous discovery and surprise. Its archival collections offer unique insights into the history of business. ” Giovanni Favero... View Details

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About - Business & Environment

on business and environment topics Educate students to transform organizations to become environmentally sustainable Disseminate insights from research and foster alumni engagement on critical environmental topics BEI brings together more... View Details

2007
Working Paper

Global Competitors as Next-Door Neighbors: Competition and Geographic Concentration in the Semiconductor Industry

By: Minyuan Zhao and Juan Alcacer

Despite the many advantages offered by technology clusters, firms located in them face the risk of losing valuable knowledge to nearby competitors. In this study, we argue that multi-location firms strategically organize their R&D activities to appropriate the value of... View Details

Keywords: Information Technology; Industry Clusters; Innovation and Invention; Geographic Location; Competitive Strategy; Globalization; Semiconductor Industry

Citation

SSRN

15 May 2015
Blog Post

How to Get a Global Perspective at HBS

look to them for insights into international cases, foreign affairs and US diplomatic interactions. They have fostered in me an “ask first, answer second” approach to learning about their cultures, politics and economies. 2.You'll travel... View Details

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Women’s health is more than female anatomy and our reproductive system—it’s about unraveling centuries of inequities due to living in a patriarchal healthcare system. - Blog: Health Supplement

Public Health Over the years, women working in healthcare have been asked why “women’s health” solutions are not just “health solutions.” We’ve been asked if we really need to build separate care paths for women. We’ve been told the View Details

19 Sep 2006
First Look

First Look: September 19, 2006

Icebreaker, maker of merino-fiber activewear, thinks about the strengths and weaknesses of staying focused on his rapidly expanding U.S. and European markets versus broadening his attack to include China. If he enters China, should he... View Details

Keywords: Sean Silverthorne

31 Oct 2023
Research & Ideas

Beyond the 'Business Case' in DEI: 6 Steps Toward Meaningful Change

benefits it brings, but its efforts and programs may be short-lived or be the first things to get dropped amid competing priorities, conflicting incentives, or adversity. “They're focused so much on the surface-level benefits—just bringing people in and getting a View Details

Keywords: by Katherine Hutt Scott and Barbara DeLollis

30 Oct 2007
First Look

First Look: October 30, 2007

exercise that helps them refine their elevator pitches and better understand several key marketing principles. Leads to an engaging and thought-provoking discussion. Purchase this case:... View Details

Keywords: Sean Silverthorne

15 Sep 2009
First Look

First Look: September 15

more: http://www.blackwellreference.com/public/tocnode?id=g9780631215066_chunk_g978063121506624 Peer-to-Peer File Sharing and the Market for Digital Information Goods Authors:Ramon Casadesus-Masanell and Andres Hervas-Drane... View Details

Keywords: Martha Lagace

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Entrepreneurship - Recruiting

Salary $165,000 Industries Consumer Products 6% Financial Services 10% Health Care 14% Manufacturing 16% Nonprofit / Government 3% Services 3% Technology 49% Functions Business Development 17% Finance 7% General Management 31% Marketing... View Details

Research Summary

Building Capabilities in Professional Service Firms

One of the most distinctive aspects of professional service firms is that the vast majority of the people who work in them are directly involved in serving clients. Long-term success in a professional service firm requires obtaining and developing the right... View Details

30 Mar 2012
HBS Seminar

Matthew W. Emmens, Executive Chairman,Vertex Pharmaceuticals

16 Feb 2024
Research & Ideas

As AI Upends Recruiting, Job Seekers Need a Waze App for Careers

decisions about how to cultivate skills relevant to the labor market when presented with information about job availability, compensation, and the prospects for upward advancement. Employers should encourage governments to create such... View Details

Keywords: by Rachel Layne; Information Technology; Technology

11 Oct 2010
Research & Ideas

It Pays to Hire Women in Countries That Won’t

Call it corporate alchemy. New research finds that multinational companies can spin gender bias into gold by recruiting and hiring well-educated female managers in countries that traditionally discriminate against women. Employing women who are excluded by their own... View Details

Keywords: by Carmen Nobel

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Faculty & Research - Global

challenges and innovations wherever they occur. Through sustained work in the field, faculty are provided the opportunity to immerse themselves in the culture and values – as well as intricacies and nuances – that lead to truly meaningful and View Details

2010
Book

Unilever'i Yenilemek: Dönüşüm ve Gelenek [Renewing Unilever: Transformation and Tradition]

By: Geoffrey Jones

Unilever's brands can now be found in one out of every two households in the world. This arresting and impressive fact shows the scope and scale of this unique global corporation. Geoffrey Jones, a leading business historian from the Harvard Business School, takes us... View Details

Keywords: Business History; Business Growth and Maturation; Multinational Firms and Management; Corporate Strategy; Organizational Culture; Globalization; Brands and Branding; Consumer Products Industry

Citation

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Business & Environment - Faculty & Research

are grappling with this challenge by pulling together leading-edge insights from some of the world's best researchers as to how organizational change in general—and sustainable change in particular—can be most effectively managed. The... View Details

14 Feb 2023
Blog Post

Recruiting During Uncertainty: How to Meet Students Where They Are

The early 2023 job market is a story of mixed signals. Scrolling their LinkedIn newsfeed, students are seeing a sea of layoffs. Yet at the same time the unemployment rate has hit a 53-year low. Some companies are proactively seeking more... View Details

Keywords: All Industries

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Entrepreneurship - Faculty & Research

describes its co-founders' motivations and their strategy for disrupting an industry in the midst of dramatic structural change; and asks whether a16z's success to date has been due to its novel organization structure. a16z's 22 investment professionals are supported... View Details

Publications