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Show Results For
-
All HBS Web
(494)
- News (298)
- Research (139)
- Multimedia (71)
- Faculty Publications (118)
- 12 Feb 2013
- First Look
First Look: Feb. 12
study the dynamics of multi-round position auctions, considering both the case of exogenous click-through rates and the case in which click-through rates are determined by an endogenous consumer search process. In both contexts, we...
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Keywords:
Sean Silverthorne
- 03 May 2011
- First Look
First Look: May 3
http://hbr.org/2011/05/column-the-hollow-science/ar/1 Effective Managers Say the Same Thing Twice (or More) Authors:Tsedal Neeley and Paul Leonardi Publication:Harvard Business Review 89, no. 5 (May 2011) Abstract How do effective...
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Keywords:
Sean Silverthorne
- November–December 2019
- Article
Head, Heart or Hands: How Do Employees Respond to a Radical Global Language Change Over Time?
By: Sebastian Reiche and Tsedal Neeley
To understand how recipients respond to radical change over time across cognitive, affective, and behavioral dimensions, we conducted a longitudinal study of a mandated language change at a Chilean subsidiary of a large U.S. multinational organization. The...
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Keywords:
Language;
Communication;
Change;
Employees;
Attitudes;
Emotions;
Globalized Firms and Management
Reiche, Sebastian, and Tsedal Neeley. "Head, Heart or Hands: How Do Employees Respond to a Radical Global Language Change Over Time?" Organization Science 30, no. 6 (November–December 2019): 1252–1269.
- April 2017
- Teaching Note
Global Leadership in a Dynamic and Evolving Region: Molinas @ The Coca-Cola Company (A, B, C, D)
By: Tsedal Neeley and Nathan Overmeyer
Teaching Note for HBS Nos. 417-068, 417-069, 417-070, and 417-071.
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- March 2018
- Article
Enacting Knowledge Strategy Through Social Media: Passable Trust and the Paradox of Non-work Interactions
By: Tsedal Neeley and Paul Leonardi
Despite the recognition that knowledge sharing among employees is necessary to enact knowledge strategy, little is known about how to enable such sharing. Recent research suggests that social media may promote knowledge sharing because they allow social lubrication and...
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Keywords:
Knowledge Sharing;
Strategy;
Social and Collaborative Networks;
Employees;
Interactive Communication;
Trust
Neeley, Tsedal, and Paul Leonardi. "Enacting Knowledge Strategy Through Social Media: Passable Trust and the Paradox of Non-work Interactions." Special Issue on Strategy Processes and Practices: Dialogues and Intersections. Strategic Management Journal 39, no. 3 (March 2018): 922–946.
- March 2016
- Technical Note
Lighting the Fire: Crafting and Delivering Broadly Inspiring Messages
By: Tsedal Neeley and Tom Ryder
Communicating persuasively is a critical skill for leaders of any team or organization. Yet, connecting and resonating with an audience can nevertheless be a challenging task. We outline how to effectively mobilize groups through the power of communication. This note...
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Keywords:
Messaging;
Communication;
Leading;
Public Speaking;
Persuasion;
Rhetorical Devices;
Communication Intention and Meaning;
Forms of Communication;
Communication Strategy
Neeley, Tsedal, and Tom Ryder. "Lighting the Fire: Crafting and Delivering Broadly Inspiring Messages." Harvard Business School Technical Note 416-046, March 2016.
- 2011
- Other Paper
From Global Language Mandate to Personal Transformation: How Employees Address The Performance Challenge
By: Tsedal Neeley and Boram Do
- 9 Aug 2010
- Conference Presentation
Being There: Firsthand Experience and Perceived Reflected Knowledge in Engendering Trust in Global Collaboration
By: Tsedal Neeley and Mark Mortensen
- October 2023
- Teaching Note
Timnit Gebru: 'SILENCED No More' on AI Bias and The Harms of Large Language Models
By: Tsedal Neeley and Tim Englehart
Teaching Note for HBS Case No. 422-085. Dr. Timnit Gebru—a leading artificial intelligence (AI) computer scientist and co-lead of Google’s Ethical AI team—was messaging with one of her colleagues when she saw the words: “Did you resign?? Megan sent an email saying that...
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- February 2023
- Supplement
Nexus Market (B): After the Ultimatum
By: Tsedal Neeley and Jeff Huizinga
This case reveals how the situation with Nexus Market and its Ukrainian and Russian subcontractors was resolved. The conclusion to the story of a Silicon Valley start-up executive facing an ultimatum from a team of Ukrainian subcontractors to cut ties with a separate...
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Keywords:
International Relations;
Conflict and Resolution;
Business and Stakeholder Relations;
Technology Industry;
United States;
Ukraine;
Russia;
Europe
Neeley, Tsedal, and Jeff Huizinga. "Nexus Market (B): After the Ultimatum." Harvard Business School Supplement 423-065, February 2023.
- February 2023
- Case
Nexus Market (A): Ukraine War Ripples into Silicon Valley
By: Tsedal Neeley and Jeff Huizinga
A Silicon Valley start-up executive must navigate tensions between its Ukrainian and Russian sub-contractors as war between the two countries rages. After war erupts between Ukraine and Russia, a team of subcontracted Ukrainian software developers threatens to cut ties...
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Keywords:
International Relations;
Problems and Challenges;
Conflict and Resolution;
Technology Industry;
United States
Neeley, Tsedal, and Jeff Huizinga. "Nexus Market (A): Ukraine War Ripples into Silicon Valley." Harvard Business School Case 423-024, February 2023.
- January 2021
- Case
Digital Transformation 2.0: CEO Elie Girard at Atos
By: Tsedal Neeley and James Barnett
Elie Girard has taken the helm as CEO of Atos—multinational IT giant—to lead the company into the next era of digital transformation. Noticing that customers’ digital needs were evolving to become even more specialized and global in scope, he made a bold first step as...
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Neeley, Tsedal, and James Barnett. "Digital Transformation 2.0: CEO Elie Girard at Atos." Harvard Business School Case 421-024, January 2021.
- June 2019
- Teaching Note
The Global-Local Tension: Vodafone CEO Vittorio Colao Leading with 'International Values and Local Roots' (A) and (B)
By: Tsedal Neeley and Julia Kelley
Teaching Note for HBS Nos. 419-031 and 419-032.
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- 8 Aug 2016
- Conference Presentation
Enacting Knowledge Strategy Through Social Media
By: Tsedal Neeley and Paul Leonardi
- 9 Aug 2010
- Conference Presentation
Traveling for Effective Global Collaboration: Evidence from the Field
By: Mark Mortensen and Tsedal Neeley
- April 2019
- Supplement
From Globalization to Dual Digital Transformation: CEO Thierry Breton Leading Atos Into 'Digital Shockwaves' (B)
By: Tsedal Neeley and JT Keller
Neeley, Tsedal, and JT Keller. "From Globalization to Dual Digital Transformation: CEO Thierry Breton Leading Atos Into 'Digital Shockwaves' (B)." Harvard Business School Supplement 419-046, April 2019.
- April 2017
- Supplement
Global Leadership in a Dynamic and Evolving Region: Molinas @ The Coca-Cola Company (C)
By: Tsedal Neeley and Esel Çekin
Supplements the (A) case.
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Keywords:
Functions;
Structure;
Centralization;
Decentralization;
Diversity;
Country Of Origin Effects;
Global Contextual Intelligence;
Leading Change;
Crisis Management;
Organizational Structure;
Experience and Expertise;
Situation or Environment;
Central Asia;
Turkey
Neeley, Tsedal, and Esel Çekin. "Global Leadership in a Dynamic and Evolving Region: Molinas @ The Coca-Cola Company (C)." Harvard Business School Supplement 417-070, April 2017.
- April 2017
- Case
Global Leadership in a Dynamic and Evolving Region: Molinas @ The Coca-Cola Company (A)
By: Tsedal Neeley and Esel Çekin
Galya Frayman Molinas, President of Coca-Cola's Turkish business and a 20-year company veteran, is unexpectedly asked to take the helm of a newly expanded territory with operations across eight additional countries in Central Asia: Armenia, Azerbaijan, Georgia,...
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Keywords:
Functions;
Structure;
Centralization;
Decentralization;
Diversity;
Country Of Origin Effects;
Global Contextual Intelligence;
Leading Change;
Crisis Management;
Organizational Structure;
Experience and Expertise;
Situation or Environment;
Central Asia;
Turkey
Neeley, Tsedal, and Esel Çekin. "Global Leadership in a Dynamic and Evolving Region: Molinas @ The Coca-Cola Company (A)." Harvard Business School Case 417-068, April 2017.
- Jul 2015
- Conference Presentation
Can a Lingua Franca Create Unearned Status Gain for Native Speakers in Global Organizations?
By: Tsedal Neeley and Tracy Dumas
Neeley, Tsedal, and Tracy Dumas. "Can a Lingua Franca Create Unearned Status Gain for Native Speakers in Global Organizations?" In Sub-theme 31: Perspectives on Management Expertise and Advice in Global and Linguistically Diverse Organizational Contexts. Paper presented at the European Group for Organizational Studies (EGOS) Conference, Athens, Greece, July 2015.
- 5 Aug 2014
- Conference Presentation
Language, Unearned Status Gain and Intergroup Dynamics in Global Organizations
By: Tsedal Neeley and Tracy Dumas