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Show Results For
- All HBS Web
(695)
- News (297)
- Research (290)
- Events (1)
- Multimedia (10)
- Faculty Publications (222)
- July 1984 (Revised April 1997)
- Case
British Airways
By: John A. Quelch
British Airways (BA) has recently introduced a global advertising campaign. The development of the campaign and its implementation are discussed. BA and advertising agency executives must renew the campaign and resolve issues pertaining to its future direction. View Details
Keywords: Air Transportation; Globalization; Advertising Campaigns; Air Transportation Industry; England
Quelch, John A. "British Airways." Harvard Business School Case 585-014, July 1984. (Revised April 1997.)
- 01 Oct 2000
- News
Linda B. Kanner: All in the Family
"counterphobic move." Punch cards and mainframes were the technological order of the day when she enrolled at HBS, and a successful career in marketing -- including top-level positions at J. Baker Inc. and Bank of New England -- had... View Details
Keywords: Julia Hanna
- Web
Kraft Accelerator
Foxborough, Mass. The Kraft Group is the holding company of the Kraft family's many businesses, including the New England Patriots, the New England Revolution, Gillette Stadium, Patriot Place, International... View Details
- 07 Jul 2014
- Research & Ideas
Banning Big-box Stores Can Hurt Local Retailers
regulations by opening small stores instead. And while their giant superstores generally sit on the outskirts of a city, their smaller chain stores are often located downtown, creating more direct competition against the mom-and-pops. Sadun focused her study on View Details
- Blog
Tech Power at HBS: Faculty Boost Technology Ecosystem
list, now in its second year, naturally includes tech CEOs, venture capitalists, and entrepreneurs, but goes beyond technologists to explore the broader ecosystem of tech industries in New England and the people who have "kept the... View Details
- 17 Apr 2017
- News
Jeff Immelt Wants a Radical Transformation of GE
with fellow alumni, including Robert Kraft (MBA 1965), owner of the Kraft Group and the New England Patriots; classmate Stephen Pagliuca (MBA 1982), chairman of Bain Capital; and more recent graduates, such as the cofounders of the... View Details
- 01 Jun 1998
- News
HBS Club of Ireland Puts Management Skills to Work
few Irish natives living in England - to get to know each other in a casual atmosphere, giving them free time between planned activities. "We wanted to begin, in a small way, the process of building bridges between the communities and... View Details
- Web
Boston Manufacturing Company Records | Baker Library
the Boston Associates. The company operated the first mill in the world to combine all aspects of the manufacture of cotton cloth under one roof. The company built its labor force by contracting with individual New England farm girls, who... View Details
- 01 Jun 2014
- News
Ask the Expert: Braving an Insecure New World
Are limits or balance possible? Clemens Aichholzer (MBA 2003), London, England Additional Reading Scott Howe (MBA 1994) is making Big Data–driven marketing more transparent We've been trading privacy for convenience for a long time—from... View Details
- 08 Nov 2010
- Research & Ideas
How to Fix a Broken Marketplace
on the cadaver waiting list. “We deal with much more complicated games than the game theory usually deals with.” They sent the paper to several kidney surgeons. The medical director of the New England Organ Bank met with Roth to pursue... View Details
- 17 Sep 2014
- Sharpening Your Skills
Sharpen Your Negotiation Skills
Knowledge for a decade-and-a-half. Here are a number of articles and working papers you might find beneficial in upping your negotiation game. Negotiators Should Remain Cool And Collected. Right? The Role of Emotions in Effective Negotiations Andy Wasynczuk, a former... View Details
Keywords: by Sean Silverthorne
- 21 Jul 2011
- News
Social Investing’s Time Has Come
meeting measurable targets, governments save money, a portion of which is used to repay the bondholders with interest. If the programs fail to meet targets, the bondholders, not the government, suffer the loss. The first SIB was launched last September in View Details
- June 2020
- Teaching Note
Generation Investment Management
By: Vikram S. Gandhi and Sarah Mehta
This teaching note provides guidance for teaching the case “Generation Investment Management” (820-033), which looks at the challenges facing a sustainable investment firm. View Details
Keywords: Sustainable Investing; Socially Responsible Investing; Long-term Investing; ESG; Climate Change; Environmental Sustainability; Finance; Equity; Governance; Private Equity; Public Equity; Financial Markets; Investment; Investment Return; Investment Activism; Investment Funds; Investment Portfolio; Institutional Investing; Corporate Social Responsibility and Impact; Financial Services Industry; United Kingdom; England; London
- 21 Jul 2022
- News
How Sumner Feldberg Helped Transform Retail
overly dependent on downtown locations that were losing shoppers to suburban malls. Some New England rivals were opening discount stores in abandoned textile mills, which came with cheap rents and plenty of parking space. Mr. Feldberg,... View Details
- October 2006 (Revised March 2009)
- Case
Clifford Chance: Repotting the Tree
By: Arthur I Segel, A. Eugene Kohn and Nhat Minh Nguyen
Clifford Chance, LLP, a global law firm headquartered in London, needs to make a decision whether to stay in the central business district of London or move to a redeveloped business park at Canary Wharf, three miles outside of central London. Peter Charleton, head of... View Details
Keywords: Buildings and Facilities; Business Headquarters; Decision Choices and Conditions; Geographic Location; Logistics; London
Segel, Arthur I., A. Eugene Kohn, and Nhat Minh Nguyen. "Clifford Chance: Repotting the Tree." Harvard Business School Case 207-073, October 2006. (Revised March 2009.)
- 01 Sep 2009
- News
Noted & Quoted
Michael Porter on health-care reform strategy (New England Journal of Medicine, July 9, 2009). “There are relatively fewer and fewer consumers willing to pay a premium or suffer a deficit in product quality in order to be patriotic and... View Details
- 01 Feb 1998
- News
Touching All the Bases: Stephen A. Greyser
numerous corporate and nonprofit organizations. He is a past national vice-chairman of PBS and currently chairs the marketing committee of Boston's Museum of Fine Arts. A lifelong Bostonian, Greyser has held season tickets to both the Celtics and Red Sox for more than... View Details
Keywords: Marguerite Rigoglioso
- 22 Jun 2011
- Sharpening Your Skills
Sharpening Your Skills: Motivation
and Tom Nicholas look to answer that question, using a data set of prizes awarded by the Royal Agricultural Society of England (RASE) between 1839 and 1939. View Details
Keywords: Re: Multiple Faculty
- July 1995
- Teaching Note
Air Products and Chemicals, Inc.: MIS Reorganization (A) and Project ICON (A), (Abridged) TN
Teaching Note for (9-193-008). View Details