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Show Results For
- All HBS Web
(3,576)
- People (1)
- News (1,090)
- Research (1,283)
- Events (31)
- Multimedia (37)
- Faculty Publications (777)
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- September–October 2021
- Article
Internalization of Advertising Services: Testing a Theory of the Firm
By: Alvin J. Silk, Birger Wernerfelt and Shuyi Yu
In 1956, a group of trade associations representing publishers and independent advertising agencies signed a consent decree aimed at ending a set of trade practices that for half a century effectively precluded advertisers from owning and operating in-house agencies.... View Details
Keywords: Internationalization; Specialization; Theory Of The Firm; Advertising Agencies; Advertising; Organizational Structure; Theory
Silk, Alvin J., Birger Wernerfelt, and Shuyi Yu. "Internalization of Advertising Services: Testing a Theory of the Firm." Marketing Science 40, no. 5 (September–October 2021): 946–963.
- 18 Feb 2015
- First Look
First Look: February 18
http://dx.doi.org.ezp-prod1.hul.harvard.edu/10.1016/j.respol.2014.05.004 February 2015 Psychological Science Review and Summary of Research on the Embodied Effects of Expansive (vs. Contractive) Nonverbal Displays By: Carney, Dana R., Amy Cuddy, and Andy J. Yap... View Details
Keywords: Sean Silverthorne
- 31 Aug 2015
- Research & Ideas
How Ben Franklin’s ‘Way to Wealth’ Introduced American Capitalism to the World
of wisdom and many others were made famous by Benjamin Franklin in his 1758 essay known as The Way to Wealth, first published as a sermon delivered by “Father Abraham” in Poor Richard’s Almanack. “I’m interested in how ideas reflect but... View Details
Keywords: by Julia Hanna
- 14 Dec 2010
- First Look
First Look: Dec. 14
industry and the firm. A collaborative research paper called "Computer in Your Pocket" was recently published by four of her colleagues, but she was not consulted or asked to contribute. As clients call Bienenstock asking for... View Details
Keywords: Sean Silverthorne
- 23 Jan 2024
- Book
More Than Memes: NFTs Could Be the Next Gen Deed for a Digital World
agreement with Portfolio, an imprint of Penguin Publishing Group, a division of Penguin Random House LLC. Copyright © Steve Kaczynski and Scott Duke Kominers, 2024. Both Kaczynski and Kominers hold digital assets, including fungible and... View Details
- 17 Aug 2009
- Research & Ideas
Quantifying the Economic Impact of the Internet
The fight was lost as consumers voted for free information supported by advertising over subscription services. Ironically, online advertising and the commercialization of the Web achieved important goals of the resisters: to preserve the Web as a medium for free View Details
- 06 Oct 2008
- Research & Ideas
Updating a Classic: Writing a Great Business Plan
Sean Silverthorne: "How to Write a Great Business Plan" has been one of the most downloaded articles on Harvard Business Publishing since you wrote it in 1997. Why do you think you hit a nerve? Bill Sahlman: Writing a business... View Details
Keywords: by Sean Silverthorne
- 29 Nov 2022
- Research & Ideas
How Much More Would Holiday Shoppers Pay to Wear Something Rare?
fashionistas? And if companies focus more on these consumers, how is the broader consumer pool impacted? Farronato studies these questions in a working paper recently published by the National Bureau of Economic Research. Written along... View Details
- 2012
- Working Paper
Entrepreneurship in the Natural Food and Beauty Categories Before 2000: Global Visions and Local Expressions
By: Geoffrey Jones
This working paper examines the creation of the global natural food and beauty categories before 2000. This is shown to have been a lengthy process of new category creation involving the exercise of entrepreneurial imagination. Pioneering entrepreneurs faced little... View Details
Keywords: Marketing; Consumer Goods; Entrepreneurs; Environment; Food; Globalization; Business History; Agribusiness; Agriculture and Agribusiness Industry; Beauty and Cosmetics Industry; Consumer Products Industry; Food and Beverage Industry; Asia; Europe; Latin America; Middle East; North and Central America
Jones, Geoffrey. "Entrepreneurship in the Natural Food and Beauty Categories Before 2000: Global Visions and Local Expressions." Harvard Business School Working Paper, No. 13-024, August 2012.
- 13 Oct 2015
- First Look
October 13, 2015
2015 Chapel Hill, NC: University of North Carolina Press Shadow Cold War: The Sino-Soviet Competition for the Third World By: Friedman, Jeremy Abstract—The conflict between the United States and the Soviet Union during the Cold War has long been understood in a global... View Details
- 07 Jul 2015
- First Look
First Look: July 7, 2015
Publications June 2015 Science Financing Experiments By: Nanda, Ramana, and Matthew Rhodes-Kropf Abstract—No abstract available. Publisher's link: https://www.hbs.edu/faculty/Pages/item.aspx?num=49313 July-August 2015 Harvard Business Review Engineering Reverse... View Details
Keywords: Sean Silverthorne
- 04 Oct 2013
- Working Paper Summaries
Imperfect Information, Patent Publication, and the Market for Ideas
- December 2019
- Article
It Helps to Ask: The Cumulative Benefits of Asking Follow-up Questions
By: Michael Yeomans, Alison Wood Brooks, Karen Huang, Julia A. Minson and Francesca Gino
In a recent article published in Journal of Personality and Social Psychology (JPSP; Huang, Yeomans, Brooks, Minson, & Gino, 2017), we reported the results of 2 experiments involving “getting acquainted” conversations among strangers and an observational field... View Details
Yeomans, Michael, Alison Wood Brooks, Karen Huang, Julia A. Minson, and Francesca Gino. "It Helps to Ask: The Cumulative Benefits of Asking Follow-up Questions." Journal of Personality and Social Psychology 117, no. 6 (December 2019): 1139–1144.
- December 2016
- Module Note
Strategy Execution Module 10: Using the Job Design Optimization Tool to Build Effective Organizations
By: Robert Simons
This module reading provides directions for using the online Job Design Optimization Tool (JDOT) which is available free of charge from Harvard Business School Publishing at https://cb.hbsp.harvard.edu/cbmp/resources/marketing/multimedia/JDOT/index.html. This tool can... View Details
Keywords: Management Control Systems; Implementing Strategy; Execution; Span Of Control; Span Of Accountability; Performance Measurement; Job Design; Organization Design; Strategy; Entrepreneurship
Simons, Robert. "Strategy Execution Module 10: Using the Job Design Optimization Tool to Build Effective Organizations." Harvard Business School Module Note 117-110, December 2016.
- October 2014 (Revised March 2015)
- Case
Integrated Reporting at Aegon
By: Robert G. Eccles, George Serafeim, Sydney Ribot and Michael Krzus
In 2011, Aegon adopted integrated reporting—a corporate reporting approach that sought to present company performance in a holistic light by considering medium- to long-term issues, stakeholder opinions, and the relationship between material financial and nonfinancial... View Details
Eccles, Robert G., George Serafeim, Sydney Ribot, and Michael Krzus. "Integrated Reporting at Aegon." Harvard Business School Case 315-011, October 2014. (Revised March 2015.)
- 12 May 2021
- Book
The Hard Truth About Being a CEO
Fubini, a senior lecturer in the Organizational Behavior Unit at Harvard Business School, poured that knowledge, along with a list of lessons learned from researching leaders past and present into the book Hidden Truths: What Leaders Need to Hear But Are Rarely Told,... View Details
Keywords: by Michael Blanding
- 18 Aug 2022
- Op-Ed
Your Best Employees Are Burning Out: A Framework for Retaining Talent
employers’ past transgressions. Generational factors and burnout Leaders must realize that their workers are their greatest assets in their quest to achieve institutional goals. Instead of paying lip service to caring for employees or View Details
Keywords: by Hise Gibson and MaShon Wilson
- 03 Mar 2023
- Research & Ideas
When Showing Know-How Backfires for Women Managers
combination of observations, interviews, and archival data in The Task Bind: Explaining Gender Differences in Managerial Tasks and Performance, recently published in Administrative Science Quarterly, to analyze 80 retail grocery stores... View Details
- 14 Feb 2012
- First Look
First Look: February 14
Scientific Publishing Company, in press An abstract is unavailable at this time. Publisher's Link: http://www.worldscibooks.com/economics/8336.html Managing Your Boss Authors:Linda A. Hill and Kent Lineback Publication:Chap. 1 in Guide to... View Details
Keywords: Carmen Nobel
- 07 Jul 2019
- HBS Case
Walmart's Workforce of the Future
detailing the scope of Walmart’s operations and current strategies in the case “Walmart’s Workforce of the Future.” Published in April, it offers an overview of the considerable investments the retail giant is making in its e-commerce... View Details