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Show Results For
-
All HBS Web
(3,287)
- People (68)
- News (832)
- Research (1,290)
- Multimedia (64)
- Faculty Publications (772)
- 04 Jan 2016
- Video
HBS Operations Administrative Services
- 28 Sep 2016
- Blog Post
Tackling Inequality: An HBS Independent Project
At HBS, I spent a lot of time thinking about how I would become a “leader who makes a difference in the world.” It was on my mind as I attended career development programs, agonized over internship opportunities, and prepared yet another...
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- September 2020
- Case
Drinkworks: Home Bar by Keurig
By: Sunil Gupta, Jonathan Levav and Julia Kelley
In the summer of 2018, Drinkworks CEO Nathaniel Davis needed to make a number of go-to-market decisions ahead of his company’s upcoming product launch. Formed through a joint venture between Keurig Dr. Pepper and Anheuser-Busch InBev, Drinkworks had developed an...
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Keywords:
Marketing;
Marketing Strategy;
Product Marketing;
Product Launch;
Product Positioning;
Markets;
Bids and Bidding;
Demand and Consumers;
Consumer Behavior;
Market Design;
Distribution;
Distribution Channels;
Product;
Product Design;
Product Development;
Business Model;
Customers;
Customer Value and Value Chain;
Decision Making;
Decisions;
Goods and Commodities;
Innovation and Invention;
Technological Innovation;
Business or Company Management;
Growth and Development Strategy;
Research;
Research and Development;
Strategy;
Adoption;
Competitive Advantage;
Segmentation;
Information Technology;
Information Infrastructure;
Value;
Value Creation;
Food and Beverage Industry;
Consumer Products Industry;
North and Central America;
United States
Gupta, Sunil, Jonathan Levav, and Julia Kelley. "Drinkworks: Home Bar by Keurig." Harvard Business School Case 521-010, September 2020.
- August 2023
- Supplement
Reimagining Hindustan Unilever (B)
By: Sunil Gupta and Rachna Tahilyani
In April 2023, as the CEO and MD of Hindustan Unilever (HUL), India’s largest fast-moving consumer goods (FMCG) firm, prepared to hand over the firm’s reins to his successor, he proudly reflected on the last decade. His quest to digitally transform HUL into an...
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- August 2019
- Case
Huawei and the U.S.-China Trade War
By: Elie Ofek and John Masko
In 2019, Chinese smartphone maker and telecommunications empire Huawei was preparing to launch its new flagship smartphone series, the Mate 30. After years of explosive growth, the previous 18 months had been a challenge for the company. In early 2018, Huawei’s planned...
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Keywords:
Trade;
Global Strategy;
International Relations;
National Security;
Mobile and Wireless Technology;
Information Infrastructure;
Volatility;
Adaptation;
Telecommunications Industry;
China;
United States;
European Union
Ofek, Elie, and John Masko. "Huawei and the U.S.-China Trade War." Harvard Business School Case 520-017, August 2019.
- 2009
- Casebook
Managing Crises: Responses to Large-Scale Emergencies
By: Arnold M. Howitt and Herman B. Leonard
This casebook provides an organized treatment of the major challenges associated with managing large scale disaster events, including discussion of systematic methods of organizing disaster response, preparing in advance for disaster situations, and distinguishing...
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Howitt, Arnold M. and Herman B. Leonard, eds. Managing Crises: Responses to Large-Scale Emergencies. Washington, D.C.: CQ Press, 2009.
- 08 Jan 2020
- Video
Meet Ryan | Leadership Principles Participant Testimonial
- June 2001
- Case
Bang Networks- The First Customer (A)
By: Jay O. Light and Mary N. Caravella
In November 2000, six-month-old start-up Bang Networks is preparing a proposal for its first paid subscription contract. The recent MBA founders of the new San Francisco--based company believe they have a unique new solution for effective delivery of real-time Web...
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Keywords:
Business Startups;
Negotiation Tactics;
Internet and the Web;
Valuation;
Value Creation;
Negotiation Preparation;
Information Technology Industry;
San Francisco
Light, Jay O., and Mary N. Caravella. "Bang Networks- The First Customer (A)." Harvard Business School Case 201-111, June 2001.
- November 2006 (Revised September 2007)
- Case
The Bollingers: Negotiating with Wal-Mart (A)
By: James K. Sebenius and Ellen Knebel
Describes the negotiations by Howard and Marilyn Bollinger over supplying a new product line to Wal-Mart, the world's largest retailer. The (A) case outlines the Bollingers' development of their product, the Wallpockett, documents their negotiation preparation for...
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Keywords:
Negotiation Preparation;
Product Development;
Supply Chain;
Problems and Challenges;
Retail Industry
Sebenius, James K., and Ellen Knebel. "The Bollingers: Negotiating with Wal-Mart (A)." Harvard Business School Case 907-009, November 2006. (Revised September 2007.)
- October 2000 (Revised November 2000)
- Case
Handspring
By: Myra M. Hart and Mary Rotelli
Donna Dubinsky and Jeff Hawkins, founders of Palm Computing, have launched a new venture--Handspring. They are preparing for an IPO in the spring of 2000. When the markets begin to collapse and their investment bankers suggest a significantly lower price, they must...
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Keywords:
Entrepreneurship;
Business Startups;
Investment Banking;
Initial Public Offering;
Valuation;
Business Processes;
Computer Industry;
Technology Industry
Hart, Myra M., and Mary Rotelli. "Handspring." Harvard Business School Case 801-112, October 2000. (Revised November 2000.)
- 14 May 2013
- News
Why Rituals Work
- 2022
- Other Unpublished Work
Got 'Critical Minerals'? Hooray! But Be Careful
By: Louis T. Wells
When a country has “critical minerals,” certain issues require special attention in the country’s mining legislation or while negotiating contracts with potential mining investors. As well, to obtain maximum benefit the government should prepare for negotiations with...
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Wells, Louis T. "Got 'Critical Minerals'? Hooray! But Be Careful." Columbia FDI Perspectives, No. 338, August 2022.
- March 1990 (Revised January 1997)
- Case
ROLM: The SIGMA Introduction
ROLM's product development manager, Bob Lundy, has to prepare a detailed plan for launching a new product, code named SIGMA. The new product, though outstanding in features, has the potential to drastically affect ROLM's fortunes because it is incompatible with its...
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Rangan, V. Kasturi. "ROLM: The SIGMA Introduction." Harvard Business School Case 590-082, March 1990. (Revised January 1997.)
- April 2018 (Revised March 2019)
- Case
Tesla-SolarCity
By: E. Scott Mayfield and Emil N. Siriwardane
On June 21, 2016, Tesla Motors, Inc. announced its offer to acquire SolarCity, bringing CEO Elon Musk one step closer to completing his goal of moving the world from a hydrocarbon-based economy to a solar-electric one. Markets and analysts were mixed in their reaction...
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Keywords:
Tesla;
SolarCity;
Solar Power;
Mergers and Acquisitions;
Renewable Energy;
Goals and Objectives;
Finance
Mayfield, E. Scott, and Emil N. Siriwardane. "Tesla-SolarCity." Harvard Business School Case 218-108, April 2018. (Revised March 2019.)
- 30 Jun 2016
- Blog Post
4 Ways I've Changed at HBS
There are certain things you come to business school expecting to learn and certain ways you expect you’ll change. Over the course of my first year at HBS, I’ve learned how to prepare a balance sheet and negotiate a job offer—but I’ve...
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- 01 Mar 2021
- News
How to Step In as an Interim Manager
- April 1983
- Case
National Chemical Corp.: Tiger-Tread
A large chemical company has developed a novel industrial maintenance item, for which a marketing program and budget must be prepared. Case requires students to forecast demand at end-user and industrial customer levels to identify elements of the marketing mix, and to...
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Cardozo, Richard N. "National Chemical Corp.: Tiger-Tread." Harvard Business School Case 583-151, April 1983.