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  • 04 Nov 2008
  • First Look

First Look: November 4, 2008

trends in the market, the case prompts students to examine the future adoption of drug-eluting stents as well as to consider the potential marketing actions to be taken by Medtronic for ENDEAVOR—a newly approved stent that will hit the... View Details
Keywords: Martha Lagace
  • 26 Sep 2006
  • First Look

First Look: September 26, 2006

firm-level turbulence starting in the 1990s, as measured by the average intra-industry rank change in sales, enterprise value, and other metrics. Furthermore, we find that IT-intensive industries account for most of this increase in... View Details
Keywords: Sean Silverthorne
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