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All HBS Web
(555)
- News (152)
- Research (335)
- Events (1)
- Multimedia (12)
- Faculty Publications (221)
- Web
A Eureka Moment | Social Enterprise | Harvard Business School
while emphasizing that neither startup would have been possible without faculty support. “Bill Sahlman, Vicki Sato, and Gary Pisano are an amazing group of mentors who really believe in our team,” Bucala...
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- 03 Nov 2022
- News
How Best to Bring Back Manufacturing
- 05 Apr 2011
- First Look
First Look: April 5
and operations theory suggests that the longer people wait, the less satisfied they become; we demonstrate that due to what we term the labor illusion, when websites engage in operational transparency by signaling that they are exerting...
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Keywords:
Sean Silverthorne
- February 2024
- Article
Diversification as an Adaptive Learning Process: An Empirical Study of General-Purpose and Market-Specific Technological Know-How in New Market Entry
By: Dominika Kinga Randle and Gary P. Pisano
An enduring trait of modern corporations is their propensity to diversify into multiple lines of business. Penrosian theories conceptualize diversification as a strategy to exploit a firm’s fungible, yet “untradeable”, resources and point to redeployment of...
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Randle, Dominika Kinga, and Gary P. Pisano. "Diversification as an Adaptive Learning Process: An Empirical Study of General-Purpose and Market-Specific Technological Know-How in New Market Entry." Special Issue on Knowledge Resources and Heterogeneity of Entrants within and across Industries. Industrial and Corporate Change 33, no. 1 (February 2024): 238–252.
- December 2021
- Article
The Evolutionary Nature of Breakthrough Innovation: An Empirical Investigation of Firm Search Strategies
By: Dominika Kinga Randle and Gary P. Pisano
Breakthrough innovation has been an important topic of study for generations of scholars. Previous research in this domain has focused on exploring the way breakthroughs emerge from cumulative combination and recombination of prior technologies and knowledge components...
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Keywords:
Breakthrough Innovation;
Exploration And Exploitation;
Search Strategy;
Innovation and Invention;
Technological Innovation;
Strategy
Randle, Dominika Kinga, and Gary P. Pisano. "The Evolutionary Nature of Breakthrough Innovation: An Empirical Investigation of Firm Search Strategies." Strategy Science 6, no. 4 (December 2021): 290–304.
- September 1994 (Revised January 2002)
- Case
BMW: The 7-Series Project (B)
By: Gary P. Pisano and Sharon L. Rossi
Describes the decision made on the 7-Series project with respect to prototyping and its impact on quality.
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Pisano, Gary P., and Sharon L. Rossi. "BMW: The 7-Series Project (B)." Harvard Business School Case 695-013, September 1994. (Revised January 2002.)
- February 2010
- Case
Amyris Biotechnologies: Commercializing Biofuel
By: Gary P. Pisano and Alison Berkley Wagonfeld
In 2009, Amyris Biotechnologies was building a plant in Brazil that used synthetic biology to convert sugarcane into both renewable fuels and renewable chemicals. The Amyris' marketing team was investigating the commercial interest for both types of products, while the...
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Keywords:
Renewable Energy;
Chemicals;
Risk Management;
Product Marketing;
Product Development;
Production;
Environmental Sustainability;
Commercialization;
Biotechnology Industry;
Brazil
Pisano, Gary P., and Alison Berkley Wagonfeld. "Amyris Biotechnologies: Commercializing Biofuel." Harvard Business School Case 610-031, February 2010.
- 24 Sep 2020
- News
The Race for a Vaccine
by the 1980s, that number had fallen to 18, and by 2015, it was just four. “Vaccines went out of fashion,” says HBS professor Gary Pisano, who studies the intersection of...
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- 01 Jun 2000
- News
The Business of Biotech
information has a therapeutic use, we have to make a substantial investment - $350 to $500 million - in doing the clinical trial work. From a business standpoint, we need to protect our investment." "High, upstream knowledge should not be owned View Details
Keywords:
Julia Hanna
- Article
Lessons From Hollywood: A New Approach To Funding R&D
By: Gary P. Pisano and Andrew W. Lo
Companies find it increasingly difficult to justify long-term, risky R&D investments—particularly in science-based fields such as biotechnology, advanced materials, and energy. We argue in this article that the traditional venture model has limits for such investments...
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Keywords:
Financial Innovation;
Financial Strategy;
Project Management;
R&D;
Start-up;
Innovation Strategy;
Business Model;
Research and Development;
Financial Management;
Risk Management;
Strategy
Pisano, Gary P., and Andrew W. Lo. "Lessons From Hollywood: A New Approach To Funding R&D." MIT Sloan Management Review 57, no. 2 (Winter 2016): 47–54.
- March 2012
- Article
Does America Really Need Manufacturing?
By: Gary P. Pisano and Willy C. Shih
Too many U.S. companies base decisions about where to locate production largely on narrow financial criteria. They don't consider whether keeping manufacturing at home makes more sense strategically or take into account the impact it might have on their ability to...
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Keywords:
Production;
Geographic Location;
Innovation and Invention;
Competitive Advantage;
Product Design;
Risk Management;
Manufacturing Industry;
United States
Pisano, Gary P., and Willy C. Shih. "Does America Really Need Manufacturing?" Harvard Business Review 90, no. 3 (March 2012).
- August 1994 (Revised May 2001)
- Case
ITT Automotive: Global Manufacturing Strategy (1994)
By: Gary P. Pisano and Sharon L. Rossi
ITT Automotive is in the process of developing a new-generation antilock brake system (ABS), designated the MK-20. The case focuses on the level of automation to be used in the production of this new system, and whether all plants should use the same process...
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Keywords:
Information Technology;
Innovation Strategy;
Production;
Product Development;
Globalized Firms and Management;
Performance Productivity;
Manufacturing Industry;
Auto Industry;
Belgium;
Germany;
United States
Pisano, Gary P., and Sharon L. Rossi. "ITT Automotive: Global Manufacturing Strategy (1994)." Harvard Business School Case 695-002, August 1994. (Revised May 2001.)
- December 1991
- Supplement
Whistler Corp. (B)
By: Gary P. Pisano and David T. Kotchen
Describes the decision the company chose and how it worked out. Designed as an in-class follow-up to Whistler Corp. (A).
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Pisano, Gary P., and David T. Kotchen. "Whistler Corp. (B)." Harvard Business School Supplement 692-072, December 1991.
- September 2020 (Revised October 2020)
- Case
Briscola—Pizza Society: Scaling Affordable Luxury
By: Gary P. Pisano and Federica Gabrieli
Riccardo Cortese and Federico Pinna were the CEOs of Briscola—Pizza Society, a restaurant chain they had founded in 2014 with a clear ambition: create a distinctive international pizza chain that would combine a fast-casual format with the devotion to quality that...
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Keywords:
Entrepreneurship;
Growth and Development Strategy;
Expansion;
Geographic Location;
Business Model;
Ownership Type;
Food and Beverage Industry;
Europe;
Italy
Pisano, Gary P., and Federica Gabrieli. "Briscola—Pizza Society: Scaling Affordable Luxury." Harvard Business School Case 621-031, September 2020. (Revised October 2020.)
- January 2018
- Case
Flying into the Future: HondaJet
By: Gary P. Pisano and Jesse Shulman
This cases examine Honda’s diversification into the light jet market. In 1985, Honda initiated a secret program to develop a small jet. Over the years, the program had many ups and downs (it was almost canceled several times). Then, a breakthrough in the configuration...
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Keywords:
Diversification;
Technological Innovation;
Growth and Development Strategy;
Innovation and Management;
Air Transportation Industry
Pisano, Gary P., and Jesse Shulman. "Flying into the Future: HondaJet." Harvard Business School Case 618-012, January 2018.
- 2015
- Working Paper
Can Marshall's Clusters Survive Globalization?
By: Giulio Buciuni and Gary P. Pisano
It is widely presumed that in today's globalized economy, the value of geographic clustering of manufacturing industries is no longer valuable. Manufacturing is represented as a highly mobile "commodity" that can be sourced from anywhere in the world where factor costs...
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Keywords:
Manufacturing;
Globalization;
Marshall Industrial Clusters;
Global Supply Chains;
Manufacturing Industry
Buciuni, Giulio, and Gary P. Pisano. "Can Marshall's Clusters Survive Globalization?" Harvard Business School Working Paper, No. 15-088, May 2015.
- November 2006 (Revised December 2020)
- Teaching Note
Ducati Corse: The Making of a Grand Prix Motorcycle
By: Francesca Gino and Gary P. Pisano
- June 2005 (Revised June 2006)
- Case
Ducati Corse: The Making of a Grand Prix Motorcycle
By: Francesca Gino and Gary P. Pisano
Examines the product development strategy and processes of the Ducati motorcycle racing team during the 2003-2004 Grand Prix seasons. Invites discussion of appropriate design and development strategies to facilitate learning across product generations. Specifically,...
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Keywords:
Design;
Business Strategy;
Product Marketing;
Knowledge Use and Leverage;
Motorcycle Industry;
Italy
Gino, Francesca, and Gary P. Pisano. "Ducati Corse: The Making of a Grand Prix Motorcycle." Harvard Business School Case 605-090, June 2005. (Revised June 2006.)
- fall 2008
- Article
Toward a Theory of Behavioral Operations
By: Francesca Gino and Gary P. Pisano
Human beings are critical to the functioning of the vast majority of operating systems, influencing both the way these systems work and how they perform. Yet most formal analytical models of operations assume that the people who participate in operating systems are...
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Keywords:
Management Systems;
Operations;
Mathematical Methods;
Behavior;
Cognition and Thinking;
Perspective;
Theory
Gino, Francesca, and Gary P. Pisano. "Toward a Theory of Behavioral Operations." Manufacturing & Service Operations Management 10, no. 4 (fall 2008): 676–691.