Publications

September 2012 (Revised December 2013)
Case

Roxbury Technology Corporation

By: Richard S. Ruback and Royce Yudkoff

Roxbury Technology is a Boston-based re-manufacturer of ink and toner cartridges. In early 2012 RTC was re-evaluating its approach to the company's two most important goals: reducing customer concentration and increasing profitability. RTC's largest customer accounted... View Details

Keywords: Social Enterprise; Social Entrepreneurship; Financial Management; Customers; Diversification; Green Technology Industry; Manufacturing Industry; Boston

Program

Risk Management for Corporate Leaders—Virtual

corporate management responsibilities, including: Chief risk officers and other leaders in risk management roles Crisis management team leaders Chief financial officers Board members General managers, including CEOs, COOs, and division... View Details

14 Jun 2010
Research & Ideas

The Hard Work of Measuring Social Impact

what that spending achieved. Yet there has been little agreement on a set of hard-and-fast metrics to measure social performance. How should a nonprofit manager respond when a significant donor asks for proof of his or her contribution's... View Details

Keywords: by Julia Hanna

21 Aug 2014
Blog Post

HBS Social Enterprise Initiative Visits NYC

A lot can be achieved through emails, phone calls, and meetings, but being in the field helps broaden perspectives. The HBS Social Enterprise Initiative (SEI) did just that – when Matt Segneri, Director, and Margot Dushin, Director of... View Details

Keywords: Nonprofit / Government

April 2012 (Revised May 2012)
Case

EILEEN FISHER: Repositioning the Brand

By: Anat Keinan, Jill Avery, Fiona Wilson and Michael Norton

Well-established fashion brand Eileen Fisher has traditionally appealed to older women. However, to drive growth, Eileen Fisher's management team wants to target a younger demographic and has revamped its Fall product line to offer more fashionable styles to appeal to... View Details

Keywords: Marketing; Brand Management; Brand Positioning; Market Segmentation And Target Market Selection; Retailing; Fashion; Corporate Social Responsibility; Brands and Branding; Product Positioning; Segmentation; Social and Collaborative Networks; Growth and Development Strategy; Social Media; Retail Industry; Fashion Industry

16 Dec 2021
News

A Global Alumni Response to the Pandemic

wave in April. —Dr. Ganesh Natarajan (AMP 169) chairman, 5F World, Lighthouse Communities Foundation, and Honeywell Automation India. Using an app called Pune Platform for Covid Resonse (PPCR), businesses and community organizations including Lighthouse are able to... View Details

Keywords: Margie Kelley

February 2015
Supplement

MedCath Corporation (C)

By: Regina E. Herzlinger, Kevin Schulman and F. Fallon Upke

MedCath is a horizontally integrated chain of heart hospitals that partners with local cardiologists. It claims that its focus leads to better and cheaper results than those of an everything-for-everybody general hospital. Community hospitals generally vehemently... View Details

Keywords: Medical Specialties; Market Entry and Exit; Service Delivery; Conflict and Resolution; Horizontal Integration; Health Industry

September 2002 (Revised January 2013)
Case

MedCath Corporation (A)

By: Regina E. Herzlinger and Pete Stavros

MedCath is a horizontally integrated chain of heart hospitals that partners with local cardiologists. It claims that its focus leads to better and cheaper results than those of an everything-for-everybody general hospital. Community hospitals generally vehemently... View Details

Keywords: Medical Specialties; Market Entry and Exit; Service Delivery; Conflict and Resolution; Horizontal Integration; Health Industry

01 Mar 2013
News

Sizing Up Social Impact

nonprofit leaders today," says Associate Professor Alnoor Ebrahim, a member of the School's General Management Unit and Social Enterprise Initiative who focuses on the challenges of performance management, accountability, and governance... View Details

Keywords: Julia Hanna; Crop Production; Agriculture; Administration of Economic Programs; Government; Administration of Housing Programs, Urban Planning, and Community Development; Government; Water, Sewage and Supply Systems; Utilities

02 Mar 2021
Cold Call Podcast

Can Historic Social Injustices be Addressed Through Reparations?

Keywords: Re: Mihir A. Desai

06 Jul 2022
News

The Political Polarization of Corporate America

Web

Modern Corporate Strategy: Revitalizing the Corporation - Course Catalog

landscape, the Corporate Strategy course addresses three questions that challenge every modern corporation. The first and most fundamental is, "How do companies create shareholder value across multiple markets?" in the midst of radical... View Details

April 3, 2016
Guest Column

The Power of C.E.O. Activism: How Politically Outspoken Executives Sway Public (and Consumer) Opinion

By: Aaron K. Chatterji and Michael W. Toffel

Some CEOs are making news by taking public stances on controversial social issues largely unrelated to their core business. This article summarizes the insights from our research paper that shows that such "CEO activism" can influence public opinion and consumer... View Details