Publications

April 2001 (Revised August 2001)
Case

Strategic Planning at Sun Life

Describes the firm's strategic planning activities and focuses on the challenge of developing processes that enable the firm to improve the core business as well as processes that foster the creation of promising new business opportunities. View Details

Keywords: Strategic Planning

June 2007 (Revised June 2008)
Case

GE's Imagination Breakthroughs: The Evo Project

By: Christopher A. Bartlett, Brian J. Hall and Nicole Bennett

In September 2003, Jeff Immelt challenged the business leaders at GE to come up with "Imagination Breakthroughs," innovative new projects that would serve as the centerpiece of GE's organic growth initiative. Follows the company as these changes are driven through the... View Details

Keywords: Innovation and Management; Leading Change; Growth and Development Strategy; Business Processes; Organizational Change and Adaptation; Organizational Culture; Environmental Sustainability; Green Technology Industry

August 1998 (Revised February 1999)
Case

Product Development at Dell Computer Corporation

By: Stefan H. Thomke, Vish V. Krishnan and Ashok Nimgade

Describes how Dell redesigned its new product development process after experiencing a major product setback and a significant decline in firm profits in 1993. Dell's new process is challenged during the development of a new line of portable computers when the incoming... View Details

Keywords: Cost vs Benefits; Profit; Managerial Roles; Risk Management; Product Development; Business Processes; Problems and Challenges; Risk and Uncertainty; Hardware; Computer Industry

12 Mar 2024
Cold Call Podcast

How to Bring Good Ideas to Life: The Paul English Story

Keywords: Re: Frances X. Frei

November–December 1996
Article

Looking Inward

By: Michael Beer and Russell A. Eisenstat

For a business to be successful, there must be a fit between strategy, organizational design, and leadership. Unfortunately, the landscape is littered with failed programs and initiatives. One major reason that the process is so difficult is that most people, when... View Details

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September 1999 (Revised September 1999)
Case

Convergys Corporation

By: Stephen P. Bradley and Kelley Porter

Focuses on the important issue of capturing the synergies between the two sides of the business, Information Management Group (IMG) and Customer Management Group (CMG). In addition, the case also addresses strategic issues from each of the individual businesses. For... View Details

Keywords: Customer Focus and Relationships; Customer Satisfaction; Growth and Development Strategy; Management Practices and Processes; Service Delivery; Service Operations; Strategy; Competitive Strategy; Corporate Strategy; Information Industry; Service Industry

July 2001 (Revised March 2003)
Background Note

Running and Growing the Small Company: Project-Paper Writing Recommendations

Students are required to do a team project. During the project, they are to do a benchmarking study of a business process to determine best practice or to study a single business process for the purposes of discovering improvement opportunities. The student teams are... View Details

Keywords: Analysis; Business Processes; Management Skills

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July 2020
Case

Applying Data Science and Analytics at P&G

By: Srikant M. Datar, Sarah Mehta and Paul Hamilton

Set in December 2019, this case explores how P&G has applied data science and analytics to cut costs and improve outcomes across its business units. The case provides an overview of P&G’s approach to data management and governance, and reviews the challenges associated... View Details

Keywords: Data Science; Analytics; Analysis; Information; Information Management; Information Types; Innovation and Invention; Strategy; Analytics and Data Science; Consumer Products Industry; United States; Ohio

09 Dec 2008
First Look

First Look: December 9, 2008

http://harvardbusinessonline.hbsp.harvard.edu/ b01/en/common/item_detail.jhtml?id=709004 Hrad Technika Harvard Business School Case 609-039 Examines a struggling IT outsourcing project from the perspective... View Details

Keywords: Martha Lagace

2019
Chapter

Technology Adoption

By: Chris Forman, Avi Goldfarb and Shane Greenstein

Using examples from information technology adoption, we emphasize the role of costs, benefits, communications channels and dynamic considerations in the decision to adopt new technology. We discuss differences between adoption by consumers and adoption by firms. We... View Details

Keywords: Technology Adoption

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July 1991 (Revised September 1995)
Case

Eastman Kodak Co.: Managing Information Systems Through Strategic Alliances

By: Lynda M. Applegate

In January 1988, Colby Chandler, Kodak CEO, created the Corporate Information Systems (CIS) and appointed Katherine Hudson head. She at once became the first head of IT and first woman corporate vice president in the company. Throughout 1989, Hudson inaugurated a... View Details

Keywords: Corporate Strategy; Information Technology; Partners and Partnerships; Organizational Structure; Success; Trends; Information Management; Service Operations; Manufacturing Industry

14 Nov 2008
Working Paper Summaries

Parallel Search, Incentives and Problem Type: Revisiting the Competition and Innovation Link

Keywords: by Kevin J. Boudreau, Nicola Lacetera & Karim R. Lakhani

09 Jan 2006
Research & Ideas

When Benchmarks Don’t Work

Scorecard will describe how the unit's investment in people, systems, and culture will drive improvement in processes that create specific, tangible value for its internal customers, the business units.... View Details

Keywords: by Robert S. Kaplan; Service

Research Summary

Distributed Innovation in Open Systems—The Role of Modularity

By: Carliss Y. Baldwin

Distributed innovation in open systems is an important trend in the modern global economy. As education levels rise and communication costs fall, more people have the means and motivation to innovate. Supply chains now stretch around the world as firms outsource... View Details

December 2014 (Revised March 2018)
Case

John D. Rockefeller: The Richest Man in the World

By: Tom Nicholas and Vasiliki Fouka

By the late nineteenth century scale and managerial hierarchies had extended to several major industrial sectors of the U.S. economy. Although the precise mechanisms often varied, this process mainly involved horizontal integration, some form of legal or administrative... View Details

Keywords: Horizontal Integration; Wealth; Business History; Vertical Integration; Consolidation; Personal Development and Career; Energy Industry; United States

September 1996 (Revised March 2002)
Background Note

Project Management Manual

By: H. Kent Bowen

A descriptive manual for how to manage the process of project management. Major sections are: 1) define and organize the project, 2) plan the project, and 3) track and manage the project. 12 processes are described in detail. View Details

Keywords: Business or Company Management; Management Practices and Processes; Planning; Projects

April 2013
Case

Managing with Analytics at Procter & Gamble

By: Thomas H. Davenport, Marco Iansiti and Alain Serels

Senior management at P&G has put a strong emphasis on using data to make "better, smarter, real-time business decisions." The Global Business Services (GBS) organization has developed tools, systems and processes to provide managers throughout P&G with direct access to... View Details

Keywords: Analytics; Data Management; Forecasting; Shared Services; Procter ＆ Gamble; Laundry Detergent; Information Management; Forecasting and Prediction; Information Technology; Mathematical Methods; Consumer Products Industry; North America

September 2020 (Revised February 2021)
Case

Zameer Kassam Fine Jewelry: Engaging Clients

By: Ryan W. Buell and Amy Klopfenstein

Zameer Kassam Fine Jewelry (ZKFJ) designs custom engagement rings that tell the story of a couple’s relationship. The case describes the company’s process for engaging clients, which has historically been a relatively offline, high-touch experience. Obliged by... View Details

Keywords: Customer Engagement; Service Delivery; Health Pandemics; Internet and the Web; Customer Satisfaction; Organizational Change and Adaptation; Growth and Development; Retail Industry