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- All HBS Web (69)
- Faculty Publications (29)
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- 17 Jan 2012
- First Look
First Look: January 17
these benefits against limited financial support from other key players in the health care system would be challenging. Purchase this case:http://cb.hbsp.harvard.edu/cb/product/112030-PDF-ENG Strategy and Governance at Yahoo! Inc. Krishna...
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Sean Silverthorne
- August 2004 (Revised August 2005)
- Background Note
Online Auction Markets
eBay, Yahoo!, and Amazon.com entered the online auction market within four years of one another, along with a host of smaller Web sites. Five years later, eBay clearly outstripped its competitors, despite the fact that Yahoo! and Amazon both had a huge installed base...
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Yin, Pai-Ling. "Online Auction Markets." Harvard Business School Background Note 705-411, August 2004. (Revised August 2005.)
- May 2004 (Revised March 2005)
- Case
Instant Messaging
By: David B. Yoffie and Deborah Freier
Explores the usage and technology of instant messaging (IM). IM enables two or more users to communicate almost instantaneously over the Internet with short, private text messages. Most IM service providers chose to remain proprietary and, therefore, a user of most IM...
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Keywords:
Network Effects;
Standards;
Communication Technology;
Mobile and Wireless Technology;
Internet and the Web;
Web Services Industry
Yoffie, David B., and Deborah Freier. "Instant Messaging." Harvard Business School Case 704-502, May 2004. (Revised March 2005.)
- February 2003 (Revised February 2009)
- Case
Yahoo!: Becoming a Competitor in the Career Listings Space (A)
By: Kathleen L. McGinn and Nicole Nasser
In late 2001, Yahoo!'s new executive leadership team faces a decision. With online advertising revenues significantly off, the company has decided to explore new strategic businesses, including online recruiting. The team must decide whether to make a bid for...
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Keywords:
Mergers and Acquisitions;
Decisions;
Recruitment;
Management Teams;
Negotiation Deal;
Employment Industry
McGinn, Kathleen L., and Nicole Nasser. "Yahoo!: Becoming a Competitor in the Career Listings Space (A)." Harvard Business School Case 903-071, February 2003. (Revised February 2009.)
- July 1999 (Revised January 2000)
- Case
Yahoo!: Business on Internet Time
By: Jan W. Rivkin and Jay R. Girotto
In the wake of major competitive moves, CEO Tim Koogle and his senior team at Yahoo!, an Internet portal, must decide whether and how to adjust their strategy. Following deals between AOL and Netscape, Excite and @Home, Infoseek and Disney, and Snap and NBS, Yahoo!...
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Keywords:
Competitive Strategy;
Growth and Development Strategy;
Business Strategy;
Organizational Structure;
Industry Structures;
Internet and the Web;
Risk Management;
Technological Innovation;
Business or Company Management;
Information Technology Industry;
Web Services Industry
Rivkin, Jan W., and Jay R. Girotto. "Yahoo!: Business on Internet Time." Harvard Business School Case 700-013, July 1999. (Revised January 2000.)
- March 2002
- Case
AOL, Cisco, Yahoo!: Building the Internet Commons
By: James E. Austin
Since the spring of 2001, AOL, Cisco, and Yahoo! had collaborated on ways to improve the effectiveness of using the Internet to benefit society. Each company considered itself strongly committed to philanthropy, making significant charitable donations, and fostering a...
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Keywords:
Internet and the Web;
Philanthropy and Charitable Giving;
Business and Community Relations;
Information Technology Industry;
Web Services Industry
Austin, James E. "AOL, Cisco, Yahoo!: Building the Internet Commons." Harvard Business School Case 302-088, March 2002.
- January 2014 (Revised May 2015)
- Case
Yahoo: Both Sides of the Stamped Deal
By: Jeffrey J. Bussgang and Lisa C. Mazzanti
In 2012, Marissa Mayer became the CEO of Yahoo!, a tech giant with a tumultuous past. When Mayer tries to reinvigorate the company, she hires Jacqueline Reses, who has a private equity background, to head both human resources and mergers and acquisitions (M&A). As part...
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Keywords:
Mobile App;
Acquisition-hire;
Exit Strategy;
Start-up;
Mobile and Wireless Technology;
Mergers and Acquisitions;
Human Resources;
Entrepreneurship;
Business Startups;
Product Development;
Technology Industry;
Sunnyvale;
New York (city, NY)
Bussgang, Jeffrey J., and Lisa C. Mazzanti. "Yahoo: Both Sides of the Stamped Deal." Harvard Business School Case 814-051, January 2014. (Revised May 2015.)
- 2008
- Working Paper
On Best-Response Bidding in GSP Auctions
By: Matthew Cary, Aparna Das, Benjamin Edelman, Ioannis Giotis, Kurtis Heimerl, Anna R. Karlin, Claire Mathieu and Michael Schwarz
How should players bid in keyword auctions such as those used by Google, Yahoo! and MSN? We model ad auctions as a dynamic game of incomplete information, so we can study the convergence and robustness properties of various strategies. In particular, we consider...
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Keywords:
Online Advertising;
Auctions;
Bids and Bidding;
Game Theory;
Mathematical Methods;
Competitive Strategy
Cary, Matthew, Aparna Das, Benjamin Edelman, Ioannis Giotis, Kurtis Heimerl, Anna R. Karlin, Claire Mathieu, and Michael Schwarz. "On Best-Response Bidding in GSP Auctions." Harvard Business School Working Paper, No. 08-056, January 2008.
- 2007
- Article
Greedy Bidding Strategies for Keyword Auctions
By: Matthew Cary, Aparna Das, Benjamin Edelman, Ioannis Giotis, Kurtis Heimerl, Anna Karlin, Claire Mathieu and Michael Schwarz
How should players bid in keyword auctions such as those used by Google, Yahoo! and MSN? We consider greedy bidding strategies for a repeated auction on a single keyword, where in each round, each player chooses some optimal bid for the next round, assuming that the...
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Cary, Matthew, Aparna Das, Benjamin Edelman, Ioannis Giotis, Kurtis Heimerl, Anna Karlin, Claire Mathieu, and Michael Schwarz. "Greedy Bidding Strategies for Keyword Auctions." Proceedings of the International Conference on Electronic Commerce (2007): 262–271.
- 29 Jul 2019
- Research & Ideas
How Companies Benefit When Employees Work Remotely
needed to fully understand the implications of remote work in more collaborative settings. Looking ahead As some companies move to adopt broader telecommute policies, others such as Yahoo! have publicly retreated from allowing workers to...
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by Kristen Senz
- 16 May 2000
- Research & Ideas
Getting the Message: How the Internet is Changing Advertising
In 1994, the World Wide Web was not yet a household name. A new company called Yahoo! had just developed a way to look for sites on the Internet—the search engine. HotWired debuted as the first online magazine to carry advertisements....
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by Susan Young
- 10 Nov 2008
- Research Event
Social Media Leads the Future of Technology
capital firm Accel Partners; Susan L. Decker (HBS MBA '86), president of Yahoo! Inc.; and Eric Kim (HBS MBA '81), senior vice president and general manager of Intel Corporation's Digital Home Group. The first computer, the ENIAC, cleared...
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by Martha Lagace
- 02 Oct 2000
- Research & Ideas
Networked Incubators: Hothouses of the New Economy
proposals floating around, people have less time to consider and evaluate them all. A successful company like Yahoo! is inundated with business proposals from hopeful start-ups. When there is a wealth of opportunities, there is a poverty...
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- 24 Sep 2013
- First Look
First Look: September 24
and Governance at Yahoo! Inc. Yahoo! faces a number of governance and strategic challenges in late 2011 as it tries to compete with rivals such as Google and find ways to monetize its shareholding and...
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Sean Silverthorne
- 14 Apr 2014
- Research & Ideas
Difficulties for Women Bridging Racial, Generational, and Global Divides
obligated to take care of each other in the workplace—more so than men are obligated to take care of female employees. Anecdotally, she noted the public outcry when Yahoo! CEO Marissa Mayer disallowed employees from working at home,...
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by Carmen Nobel
- 03 Apr 2013
- What Do You Think?
Will Women Leaders Influence the Way We Work?
commanding her legions to prepare to abandon their far-flung work spaces and return to Yahoo! offices for important collaboration essential to innovation. What this minute sample perhaps suggests is that we should be careful about jumping...
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by James Heskett
- 03 Jun 2014
- First Look
First Look: June 3
that is fully staffed and before new acquisition processes have been formalized, Reses must decide whether acquiring Stamped is a wise strategy. The case also considers the perspective of Robby and Bart and explores if selling Stamped to View Details
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Sean Silverthorne
- 05 Feb 2001
- Research & Ideas
The Ten Deadly Mistakes of Wanna-Dots
burn cash faster than they make it. But already successful pioneers such as eBay, Amazon, and Yahoo! have transformed industry dynamics, opened new career aspirations, and become emblematic of a new workplace style. The wanna-dots are...
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by Rosabeth Moss Kanter
- 28 Apr 2009
- First Look
First Look: April 28, 2009
its own installed base, and how to mobilize partners to offer Vista-compatible systems. Purchase this case: http://hbsp.harvard.edu/b01/en/common/item_detail.jhtml?id=909038 Yahoo! in China (A) Harvard Business School Case 609-051 In 2007...
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Martha Lagace
- 08 Jan 2020
- Research & Ideas
NFL Head Coaches Are Getting Younger. What Can Organizations Learn?
uncover and release a company’s latent potential, defying traditions if necessary.” Such examples include the appointments of Marissa Mayer, just 37 when Yahoo! named her CEO in 2012 (she had been a vice president at Google), and Daniel...
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