Filter Results
:
(151)
Show Results For
- All HBS Web (151)
- Faculty Publications (22)
Show Results For
- All HBS Web (151)
- Faculty Publications (22)
- June 2008 (Revised April 2013)
- Case
Bernd Beetz: Creating the New Coty
By: Geoffrey Jones and David Kiron
Considers the creation of the world's largest fragrance company by Bernd Beetz, appointed chief executive of Coty Inc. in 2001. In 1990 the German consumer goods company Benkiser began acquiring fragrance and cosmetics brands with the intent of developing a beauty...
View Details
Keywords:
Mergers and Acquisitions;
Entrepreneurship;
Globalized Firms and Management;
Growth and Development Strategy;
Corporate Strategy;
Beauty and Cosmetics Industry;
Germany;
United States
Jones, Geoffrey, and David Kiron. "Bernd Beetz: Creating the New Coty." Harvard Business School Case 808-133, June 2008. (Revised April 2013.)
- November 2005 (Revised February 2006)
- Module Note
Rethinking Branding
By: Youngme E. Moon
The classical branding paradigm assumes that brands should be built to last and that the role of the brand manager is to protect the long-term sustainability of the brand. Outlines the structure and content of an eight-session module that offers a more expansive...
View Details
Keywords:
Brands and Branding
Moon, Youngme E. "Rethinking Branding." Harvard Business School Module Note 506-039, November 2005. (Revised February 2006.)
- 26 Nov 2001
- Research & Ideas
How Toyota Turns Workers Into Problem Solvers
quality, low cost, short lead-time and flexible production. And Toyota's operating system—the Toyota Production System—had been widely credited for Toyota's sustained leadership in manufacturing performance. Furthermore, Toyota had been...
View Details
George Serafeim
George Serafeim is the Charles M. Williams Professor of Business Administration at Harvard Business School, where he co-leads the Climate and Sustainability Impact Lab in the Digital, Data, and Design Institute. He teaches the course "Risks, Opportunities and... View Details
- 03 Mar 2015
- First Look
First Look: March 3
on a sustained and balanced growth trajectory? Purchase this case: https://cb.hbsp.harvard.edu/cbmp/product/715008-PDF-ENG Harvard Business School Case 514-078 Ghurka Ghurka was a 38-year-old luxury leather goods brand that specialized in...
View Details
Keywords:
Sean Silverthorne
- 17 Mar 2008
- Research & Ideas
The Lessons of Business History: A Handbook
generated rich empirical data that in some cases confirms and in other cases contradicts many of today's fashionable theories and assumptions by other disciplines, says Harvard Business School professor Geoffrey Jones, who edited the...
View Details
Keywords:
by Sean Silverthorne
- 12 May 2009
- First Look
First Look: May 12, 2009
implementation of radical routines and resource configuration. Structural arrangements, pre-set change routines, and existing decisional priorities are insufficient to fashion relevant capabilities into new core activities. Ad-hoc problem...
View Details
Keywords:
Martha Lagace
- 09 Oct 2012
- First Look
First Look: October 9
significant changes in teaming networks and behaviors in ways that improved operational performance. Implications of team scaffolds for theory and practice are discussed. Download the paper: http://ssrn.com/abstract=1987724 Cases & Course MaterialsWarby Parker:...
View Details
Keywords:
Sean Silverthorne
- 24 Mar 2015
- First Look
First Look: March 24
http://publications.iadb.org/bitstream/handle/11319/6820/Socios%20o%20acreedores%20ENG%202-25-15%20web.pdf?sequence=1 March 2015 The Routledge Handbook of Responsible Investment Reliable Sustainability Ratings: The Influence of Business...
View Details
Keywords:
Sean Silverthorne
- Web
Marketing - Faculty & Research
classroom. More Information About the Unit Marketing is critical for organic growth of a business and its central role is in creating, communicating, capturing and sustaining value for an organization. Marketing helps a firm in creating...
View Details
- Web
Podcast - Business & Environment
Engagement, New Belgium Brewing Company How Footwear Startup Allbirds is Decarbonizing Fashion 04 MAY 2022 | Climate Rising In this bonus episode, sustainable footwear brand Allbirds co-founder and co-CEO...
View Details
- 08 Apr 2019
- Sharpening Your Skills
The Life of Luxury and How to Sell It
maker better off emphasizing performance over luxury? Are luxury and sustainability mutually exclusive? And just what is the “new aspirational lifestyle?” Here is what they found. A Good Place to Start The ‘Luxury Prime’: How Luxury...
View Details
- Web
Named Fellowship Funds - Alumni
Anonymous Fellowship The Anonymous Fellowship was established through the generosity of an anonymous donor couple. It is the donors’ hope that this fellowship will sustain HBS’s need-blind admissions policy, which admits students based on...
View Details
- 21 Apr 2015
- First Look
First Look: April 21
Stella McCartney's achievement in fashion and social awareness has been recognized on many occasions, and her commitment to sustainability is present throughout all her collections and numerous environmental...
View Details
Keywords:
Carmen Nobel & Sean Silverthorne
- 01 Dec 2023
- News
Rounding the Bend
Illustration by Fernando Cobelo To help people visualize what a circular economy could look like and bring the challenges down to a closet-sized scale, Emily Bolon (MBA/MPA 2007) recommends the following exercise. First, make a mental tally of the number of garments...
View Details
- 02 Sep 2015
- What Do You Think?
What's Wrong With Amazon’s Low-Retention HR Strategy?
conditions? What’s wrong with a conscious pursuit of a low-retention strategy if it is based on providing exciting, demanding jobs, even if they lead to “burn out” among some employees? Is it a problem of sustainability? After all, McDonald’s and others have been...
View Details
- Web
Social Enterprise - Faculty & Research
2024. (Revised May 2024.) ECOALF: Fashion for the FutureBy: Elizabeth A. Keenan, Diego Aparicio, Carlota Moniz and María José Satrústegui January 2024 | Case | Faculty Research ECOALF, a Spanish fashion...
View Details
- 31 Oct 2017
- First Look
New Research and Ideas, October 31, 2017
1990s, these two historical trends met, as the concept of sustainable development spread to large conventional corporations, and visionary green firms scaled or were acquired by conventional big businesses. The concept of View Details
Keywords:
by Sean Silverthorne
- May 2011
- Article
Underdog Branding: Why Underdogs Win in Recessions
By: Neeru Paharia, Anat Keinan and Jill Avery
Underdog stories about overcoming great odds through passion and determination are particularly resonant during difficult times as they inspire us and give us hope when the outlook we face is bleak. They promise that success is still possible, a much needed message in...
View Details
Keywords:
Marketing;
Brand Building;
Brand Management;
Brand Positioning;
Competitive Positioning;
Brands and Branding;
Economics;
Marketing Communications;
Marketing Strategy;
Advertising Campaigns;
Fashion Industry;
Fashion Industry;
Fashion Industry;
Fashion Industry;
Fashion Industry;
Fashion Industry
Paharia, Neeru, Anat Keinan, and Jill Avery. "Underdog Branding: Why Underdogs Win in Recessions." European Business Review (May 2011): 53–56. (Invited Article.)
- 19 Apr 2010
- Research & Ideas
The History of Beauty
disinclined to conform to assumed gender stereotypes by working on beauty. The fashion industry, which is also huge, suffers from the same lack of attention from management researchers. Q: You write, "Beauty emerges as an industry which...
View Details