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All HBS Web
(265)
- News (124)
- Research (114)
- Multimedia (6)
- Faculty Publications (35)
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- 24 Oct 2023
- HBS Case
From P.T. Barnum to Mary Kay: Lessons From 5 Leaders Who Changed the World
Simons, Baker Foundation Professor and Charles M. Williams Professor of Business Administration, Emeritus, at Harvard Business School. “People are attracted to optimism and hope in leaders.” On the surface, Steve View Details
Keywords:
by Avery Forman
- May 2012 (Revised August 2012)
- Case
Apple Inc. in 2012
By: David B. Yoffie and Penelope Rossano
On October 5, 2011, Steve Jobs tragically died of cancer. The recently retired CEO of Apple Inc. was a legend: he had changed Apple from a company near bankruptcy to one of the largest and most profitable companies in the world. Moreover, he had revolutionized several...
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Keywords:
Competition;
Market Positioning;
Strategic Planning;
Technology;
Computer Industry;
Strategy Implementation;
Consumer Electronics;
Telecommunications;
Information Infrastructure;
Innovation and Invention;
Competitive Strategy;
Leadership;
Product Positioning;
Telecommunications Industry;
Consumer Products Industry;
Electronics Industry
Yoffie, David B., and Penelope Rossano. "Apple Inc. in 2012." Harvard Business School Case 712-490, May 2012. (Revised August 2012.)
- October 2008 (Revised February 2011)
- Case
Apple's Core
By: Noam T. Wasserman
Steve Jobs and Steve Wozniak are best friends who enjoy pulling pranks together and talking about electronics. After several small collaborations, Jobs pitches Wozniak on starting a company together to sell computers based on Wozniak's design for a personal computer....
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Keywords:
Business Startups;
Entrepreneurship;
Equity;
Managerial Roles;
Partners and Partnerships;
Conflict Management
Wasserman, Noam T. "Apple's Core." Harvard Business School Case 809-063, October 2008. (Revised February 2011.)
- May 2018 (Revised December 2019)
- Case
Apple Inc. in 2018
By: David B. Yoffie and Eric Baldwin
Many observers worried about what would happen to Apple when Steve Jobs died in 2011. But Apple had performed above everyone's expectations in Cook's six years as CEO. Apple's core business—the iPhone—continued to deliver spectacular results. In addition, Cook was...
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Keywords:
Strategy;
Information Technology;
Competitive Strategy;
Corporate Strategy;
Technological Innovation;
Competitive Advantage;
Computer Industry;
Telecommunications Industry;
Technology Industry
Yoffie, David B., and Eric Baldwin. "Apple Inc. in 2018." Harvard Business School Case 718-439, May 2018. (Revised December 2019.)
- March 2002 (Revised October 2005)
- Case
Apple Computer 2002
By: David B. Yoffie and Yusi Wang
In 1980, Apple was the leader of the personal computer industry, but by 2002 it had suffered heavy losses at the hands of the Wintel camp. This case examines Apple's strategic moves as the PC industry evolves in the 21st century and poses the question: Can Steve Jobs...
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Keywords:
Growth and Development Strategy;
Leadership Style;
Information Technology;
Supply and Industry;
Competitive Advantage;
Computer Industry;
Retail Industry;
California
Yoffie, David B., and Yusi Wang. "Apple Computer 2002." Harvard Business School Case 702-469, March 2002. (Revised October 2005.)
- March 1999 (Revised May 1999)
- Case
Apple Computer--1999
By: David B. Yoffie and Mary Kwak
In 1980, Apple was the leader of the PC industry, but by 1999, it had suffered heavy losses at the hands of the Wintel camp. This case examines Apple's efforts to create sustainable competitive advantage as the PC industry evolves. After discussing Apple's history and...
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Keywords:
Competitive Advantage;
Competitive Strategy;
Growth and Development Strategy;
Technological Innovation;
Information Technology;
Business or Company Management;
Management Practices and Processes;
Corporate Strategy;
Information Technology Industry
Yoffie, David B., and Mary Kwak. "Apple Computer--1999." Harvard Business School Case 799-108, March 1999. (Revised May 1999.)
- 25 Jan 2021
- Book
In a Nutshell, Why American Capitalism Succeeded
anticipated what Steve Jobs accomplished at Apple. Silverthorne: As an author, it’s often more challenging to write less about a subject than more. How did you go about organizing your task of covering four...
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- Research Summary
Masters of Strategy
By: David B. Yoffie
Over the last two decades, Professor Yoffie has written numerous cases on Intel, Microsoft, and Apple. In a new research project with Professor Michael Cusumano of MIT, the authors are examining what made Andy Grove of Intel, Bill Gates of Microsoft, and Steve Jobs... View Details
- April 2009 (Revised May 2017)
- Case
Skyhook Wireless
By: Shikhar Ghosh and Thomas R. Eisenmann
Ted Morgan, the founder of Skyhook Wireless just received a call from Steve Jobs of Apple asking for a meeting. Ted must decide how to prepare for a meeting that could finally give Skyhook an anchor customer. Ted and his team have worked for three years to build a new...
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Keywords:
Mobile and Wireless Technology;
Information Technology;
Business Ventures;
Business Startups;
Technology Industry
Ghosh, Shikhar, and Thomas R. Eisenmann. "Skyhook Wireless." Harvard Business School Case 809-119, April 2009. (Revised May 2017.)
- January 2022
- Teaching Note
Mobileye 2021: Robotaxi and/or Consumer AV?
By: David B. Yoffie
The Mobileye 2021 case is a strategy case developed for the Strategy & Technology course, which is a second year elective at Harvard Business School. The primary purpose of the case is to teach the framework, “Look Forward, Reason Back,” which is described in David...
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- 1997
- Book
The Innovator's Dilemma: When New Technologies Cause Great Firms to Fail
By: Clayton M. Christensen
His work is cited by the world's best known thought leaders, from Steve Jobs to Malcolm Gladwell. In this classic bestseller, innovation expert Clayton M. Christensen shows how even the most outstanding companies can do everything right—yet still lose market... View Details
Christensen, Clayton M. The Innovator's Dilemma: When New Technologies Cause Great Firms to Fail. Boston, MA: Harvard Business School Press, 1997.
- 20 Jul 2011
- Research & Ideas
Five Discovery Skills that Distinguish Great Innovators
In their new book, The Innovator's DNA, authors Jeff Dyer, Hal Gergersen, and Clayton M. Christensen build on the idea of disruptive innovation to explain how and why the Steve Jobses and Jeff Bezoses of the world are so successful. This...
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- 25 Jul 2007
- Lessons from the Classroom
The Evolution of Apple
different approaches led to new versions of the case and gave students insights as to what the CEO was trying to do and why he was having so much difficulty." Apple's market share has always been lower than its consumer mind share. When Apple's cofounder, View Details
- 2021
- Book
The Emergence of Charismatic Business Leadership
In The Emergence of Charismatic Business Leadership is an examination of how the role of the business leader in the U.S. has changed from World War II to the present. A small number of high-profile individuals have transformed the face of modern-day leadership,...
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Keywords:
Charisma;
Leadership;
Management Skills;
Leadership Style;
Personal Characteristics;
Success
Tedlow, Richard S. The Emergence of Charismatic Business Leadership. New York: RosettaBooks, 2021.
- October 2007
- Case
iPhone vs. Cell Phone
By: David B. Yoffie and Michael Slind
The launch of Apple's iPhone marked a pivotal new chapter in the story of mobile music (the uniting of digital music players with mobile phones). The iPhone combined an iPod music player, a cell phone, and a mobile Internet device, along with a camera and other...
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Keywords:
Communication Technology;
Music Entertainment;
Product Launch;
Partners and Partnerships;
Mobile and Wireless Technology;
Communications Industry;
Music Industry
Yoffie, David B., and Michael Slind. "iPhone vs. Cell Phone." Harvard Business School Case 708-451, October 2007.
- 24 Jan 2023
- Research & Ideas
Passion at Work Is a Good Thing—But Only If Bosses Know How to Manage It
following the advice of commentators from Steve Jobs to Joseph Campbell who advocate for people to marry their real-life values with their work. "The only way to do great work is to love what you do," View Details
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by Sean Silverthorne
- Article
Creating Value in the Age of Distributed Capitalism
By: Shoshana Zuboff
Capitalism is a book of many chapters—and we are beginning a new one. Every century or so, fundamental changes in the nature of consumption create new demand patterns that existing enterprises can't meet. When a majority of people want things that remain priced at a...
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Zuboff, Shoshana. "Creating Value in the Age of Distributed Capitalism." McKinsey Quarterly, no. 4 (2010): 45–55.
- April 2019 (Revised April 2024)
- Case
Wendell Weeks at Corning Inc.: Extending a History of Life-Changing Innovations (A)
By: Ryan Raffaelli, David G. Fubini and Aldo Sesia
This case examines the leadership challenges associated with maintaining a culture of innovation in established organizations. It asks students to step into the shoes of a leader faced with making several tough decisions about when to invest (or to stop investing) in...
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Keywords:
Innovation and Invention;
Organizational Culture;
Innovation Leadership;
History;
Technological Innovation;
Investment;
Decision Making
Raffaelli, Ryan, David G. Fubini, and Aldo Sesia. "Wendell Weeks at Corning Inc.: Extending a History of Life-Changing Innovations (A)." Harvard Business School Case 419-003, April 2019. (Revised April 2024.)
- 05 Nov 2014
- What Do You Think?
Are We Entering an Era of Neuromanagement?
our choice(s) in life." Henry Kwok commented, "The field of neuroscience and brain scanning will only get more advanced, and thus we can expect better reading However, the job of managing and leading will be evolving in a fast...
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Keywords:
by James Heskett
- 29 Jan 2013
- First Look
First Look: Jan. 29
U.S. Census Bureau. We find STEM career adjustments during periods of abnormally high immigration into the firm to be more difficult on several dimensions compared to non-STEM workers. Most notably, STEM workers do not acquire a new job...
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Keywords:
Sean Silverthorne