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- All HBS Web (82)
- Faculty Publications (42)
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- All HBS Web (82)
- Faculty Publications (42)
- December 1994
- Case
Intel's Pentium: When the Chips Are Down (A)
By: Stephen A. Greyser and Norman Klein
Intel, the largest-selling manufacturer of microprocessor computer chips, finds itself in a brand-threatening situation when a flaw is revealed in its top-of-the-line Pentium chip. The story is front-page news for weeks. The company invested tens of millions of dollars... View Details
Keywords: Advertising; Engineering; Crisis Management; Brands and Branding; Production; Failure; Semiconductor Industry
Greyser, Stephen A., and Norman Klein. "Intel's Pentium: When the Chips Are Down (A)." Harvard Business School Case 595-058, December 1994.
- Article
The Pot Calling the Kettle Black: Distancing Response to Ethical Dissonance
By: R. Barkan, S. Ayal, F. Gino and D. Ariely
Six studies demonstrate the "pot calling the kettle black" phenomenon whereby people are guilty of the very fault they identify in others. Recalling an undeniable ethical failure, people experience ethical dissonance between their moral values and their behavioral... View Details
Keywords: Ethical Dissonance; Cognitive Dissonance; Moral Judgment; Impression Management; Unethical Behavior; Values and Beliefs; Moral Sensibility; Cognition and Thinking; Research; Behavior; Judgments
Barkan, R., S. Ayal, F. Gino, and D. Ariely. "The Pot Calling the Kettle Black: Distancing Response to Ethical Dissonance." Journal of Experimental Psychology: General 141, no. 4 (November 2012): 757–773.
- 2021
- Working Paper
First Law of Motion: Influencer Video Advertising on TikTok
By: Jeremy Yang, Juanjuan Zhang and Yuhan Zhang
This paper engineers an intuitive feature that is predictive of the causal effect of influencer video advertising on product sales. We propose the concept of m-score, a summary statistic that captures the extent to which a product is advertised in the most engaging... View Details
Keywords: Influencer Advertising; Video Advertising; Computer Vision; Machine Learning; Advertising; Online Technology
Yang, Jeremy, Juanjuan Zhang, and Yuhan Zhang. "First Law of Motion: Influencer Video Advertising on TikTok." Working Paper, March 2021.
- 2009
- Working Paper
Dishonest Deed, Clear Conscience: Self-Preservation through Moral Disengagement and Motivated Forgetting
By: Lisa L. Shu, Francesca Gino and Max H. Bazerman
People routinely engage in dishonest acts without feeling guilty about their behavior. When and why does this occur? Across four studies, people justified their dishonest deeds through moral disengagement and exhibited motivated forgetting of information that might... View Details
Shu, Lisa L., Francesca Gino, and Max H. Bazerman. "Dishonest Deed, Clear Conscience: Self-Preservation through Moral Disengagement and Motivated Forgetting ." Harvard Business School Working Paper, No. 09-078, January 2009. (Revised April 2009.)
- February 2014
- Article
Gender Differences in Willingness to Guess
We present the results of an experiment that explores whether women are less willing than men to guess on multiple-choice tests. Our test consists of practice questions from SAT II subject tests; we vary whether a penalty is imposed for a wrong answer and the salience... View Details
Keywords: Behavioral Decision Making; Microeconomic Behavior; Education Systems; Behavior; Decision Choices and Conditions; Gender; Economics
Coffman, Katherine Baldiga. "Gender Differences in Willingness to Guess." Management Science 60, no. 2 (February 2014): 434–448.
- 2023
- Working Paper
Global Harms, Local Profits: How the Uneven Costs of Natural Disasters Affect Support for Green Political Platforms
By: Silvia Pianta and Paula Rettl
The emergence of green constituencies enables climate action. Conventional wisdom holds
that first-hand experience with natural disasters helps build green coalitions by increasing
the salience of the costs of environmental degradation. Focusing on fires in Brazil,... View Details
Keywords: Climate Impact; Politics; Environmental Issues; Environmental Protection; Economic Analysis; Economic Behavior; Economic Geography; Economy; Economics; Climate Change; Environmental Management; Political Elections; Natural Disasters; Green Technology; Environmental Sustainability; Latin America; Brazil
Pianta, Silvia, and Paula Rettl. "Global Harms, Local Profits: How the Uneven Costs of Natural Disasters Affect Support for Green Political Platforms." Harvard Business School Working Paper, No. 24-023, September 2023.
- January 2016
- Article
Blind Loyalty?: How Group Loyalty Makes Us See Evil or Engage in It
By: John Angus D. Hildreth, Francesca Gino and Max Bazerman
Loyalty often drives corruption. Corporate scandals, political machinations, and sports cheating highlight how loyalty's pernicious nature manifests in collusion, conspiracy, cronyism, nepotism, and other forms of cheating. Yet loyalty is also touted as an ethical... View Details
Hildreth, John Angus D., Francesca Gino, and Max Bazerman. "Blind Loyalty? How Group Loyalty Makes Us See Evil or Engage in It." Organizational Behavior and Human Decision Processes 132 (January 2016): 16–36.
- August 2016
- Article
Asymmetric Effects of Favorable and Unfavorable Information on Decision-making Under Ambiguity
By: Alexander Peysakhovich and Uma R. Karmarkar
Most daily decisions involve uncertainty about outcome probabilities arising from incomplete knowledge, i.e., ambiguity. We explore how the addition of partial information affects these types of choices using theoretical and empirical methods. Our experiments in both... View Details
Keywords: Ambiguity; Decision Making; Outcomes; Information; Decision Choices and Conditions; Outcome or Result
Peysakhovich, Alexander, and Uma R. Karmarkar. "Asymmetric Effects of Favorable and Unfavorable Information on Decision-making Under Ambiguity." Management Science 62, no. 8 (August 2016).
- 2012
- Article
The Two Facets of Collaboration: Cooperation and Coordination in Strategic Alliances
By: Ranjay Gulati, Franz Wohlgezogen and Pavel Zhelyazkov
This paper unpacks two underspecified facets of collaboration: cooperation and coordination. Prior research has emphasized cooperation, and specifically the partners' commitment and alignment of interests, as the key determinant of collaborative success. Scholars have... View Details
Gulati, Ranjay, Franz Wohlgezogen, and Pavel Zhelyazkov. "The Two Facets of Collaboration: Cooperation and Coordination in Strategic Alliances." Academy of Management Annals 6 (2012): 531–583.
- 2015
- Working Paper
Do-gooders and Go-getters: Career Incentives, Selection, and Performance in Public Service Delivery
By: Nava Ashraf, Oriana Bandiera and Scott S. Lee
We study how career incentives affect who selects into public health jobs and, through selection, their performance while in service. We collaborate with the Government of Zambia to experimentally vary the salience of career incentives in a newly created health worker... View Details
Ashraf, Nava, Oriana Bandiera, and Scott S. Lee. "Do-gooders and Go-getters: Career Incentives, Selection, and Performance in Public Service Delivery." Working Paper, March 2015.
- March 2014
- Article
Cheating More for Less: Upward Social Comparisons Motivate the Poorly Compensated to Cheat
By: Leslie K. John, George Loewenstein and Scott Rick
Intuitively, people should cheat more when cheating is more lucrative, but we find that the effect of performance-based pay rates on dishonesty depends on how readily people can compare their pay rate to that of others. In Experiment 1, participants were paid 5 cents... View Details
Keywords: Dishonesty; Social Comparison; Pay Secrecy; Motivation and Incentives; Fairness; Decision Making; Compensation and Benefits
John, Leslie K., George Loewenstein, and Scott Rick. "Cheating More for Less: Upward Social Comparisons Motivate the Poorly Compensated to Cheat." Special Issue on Behavioral Ethics. Organizational Behavior and Human Decision Processes 123, no. 2 (March 2014): 101–109.
- April 2011
- Article
What Can We Learn from 'Great Negotiations'?
What can one legitimately learn-analytically and/or prescriptively-from detailed historical case studies of "great negotiations," chosen more for their salience than their analytic characteristics or comparability? Taking a number of such cases compiled by Stanton... View Details
Keywords: Learning; International Relations; History; Agreements and Arrangements; Negotiation Process; Conflict and Resolution
Sebenius, James K. "What Can We Learn from 'Great Negotiations'?" Negotiation Journal 27, no. 2 (April 2011).
- 2023
- Working Paper
How People Use Statistics
By: Pedro Bordalo, John J. Conlon, Nicola Gennaioli, Spencer Yongwook Kwon and Andrei Shleifer
We document two new facts about the distributions of answers in famous statistical problems: they are i) multi-modal and ii) unstable with respect to irrelevant changes in the problem. We offer a model in which, when solving a problem, people represent each hypothesis... View Details
Bordalo, Pedro, John J. Conlon, Nicola Gennaioli, Spencer Yongwook Kwon, and Andrei Shleifer. "How People Use Statistics." NBER Working Paper Series, No. 31631, August 2023.
- Article
Three Principles to REVISE People's Unethical Behavior
By: Shahar Ayal, Francesca Gino, Rachel Barkan and Dan Ariely
Dishonesty and unethical behavior are widespread in the public and private sectors and cause immense annual losses. For instance, estimates of U.S. annual losses indicate $1 trillion paid in bribes, $270 billion lost due to unreported income, as well as $42 billion... View Details
Ayal, Shahar, Francesca Gino, Rachel Barkan, and Dan Ariely. "Three Principles to REVISE People's Unethical Behavior." Perspectives on Psychological Science 10, no. 6 (November 2015): 738–741.
- Article
The Perils of Proactive Churn Prevention Using Plan Recommendations: Evidence from a Field Experiment
By: Eva Ascarza, Raghuram Iyengar and Martin Schleicher
Facing the issue of increasing customer churn, many service firms have begun recommending pricing plans to their customers. One reason behind this type of retention campaign is that customers who subscribe to a plan suitable for them should be less likely to churn... View Details
Keywords: Churn/retention; Field Experiment; Pricing; Tariff/plan Choice; Targeting; Customer Relationship Management; Price; Performance Effectiveness
Ascarza, Eva, Raghuram Iyengar, and Martin Schleicher. "The Perils of Proactive Churn Prevention Using Plan Recommendations: Evidence from a Field Experiment." Journal of Marketing Research (JMR) 53, no. 1 (February 2016): 46–60.
- 2014
- Other Article
Communicating Change: When Identity Becomes a Source of Vulnerability for Institutional Challengers
By: Ryann Elizabeth Manning, Julie Battilana and Lakshmi Ramarajan
Social movements challenge institutions through two related communication processes: articulating collective action frames and constructing collective movement identity. We argue that frames not only express movement identity, but also provide openings through which... View Details
Keywords: Identity Threat; Institutional Change; Social Movements; Framing; Social Issues; Identity; Organizational Culture; Change
Manning, Ryann Elizabeth, Julie Battilana, and Lakshmi Ramarajan. "Communicating Change: When Identity Becomes a Source of Vulnerability for Institutional Challengers." Academy of Management Annual Meeting Proceedings (2014): 453–458.
- Article
Is Saving Lives Your Task or God's?: Religiosity, Belief in God, and Moral Judgment
By: Netta Barak-Corren and Max Bazerman
Should a Catholic hospital abort a life-threatening pregnancy or let a pregnant woman die? Should a religious employer allow his employees access to contraceptives or break with healthcare legislation? People and organizations of faith often face moral decisions that... View Details
Keywords: Normative Conflict; Inaction; Indirectness; Deontology; Utilitarianism; Sunday Effect; Religion; Moral Sensibility; Decisions; Judgments
Barak-Corren, Netta, and Max Bazerman. "Is Saving Lives Your Task or God's? Religiosity, Belief in God, and Moral Judgment." Judgment and Decision Making 12, no. 3 (May 2017): 280–296.
- 2016
- Article
Three Lenses on Occupations and Professions in Organizations: Becoming, Doing, and Relating
By: Michel Anteby, Curtis K. Chan and Julia DiBenigno
Management and organizational scholarship is overdue for a reappraisal of occupations and professions as well as a critical review of past and current work on the topic. Indeed, the field has largely failed to keep pace with the rising salience of occupational and... View Details
- July 2021
- Article
Making Medications Stick: Improving Medication Adherence by Highlighting the Personal Health Costs of Non-compliance
By: Jon M. Jachimowicz, Joe J. Gladstone, Dan Berry, Charlotte L. Kirkdale, Tracey Thornley and Adam D. Galinsky
Poor compliance of prescription medication is an ongoing public health crisis. Nearly half of patients do not take their medication as prescribed, harming their own health while also increasing public health care costs. Despite these detrimental consequences, prior... View Details
Keywords: Prescription Drugs; Medication Adherence; Personal Health Costs; Health; Behavior; Motivation and Incentives; Communication Strategy
Jachimowicz, Jon M., Joe J. Gladstone, Dan Berry, Charlotte L. Kirkdale, Tracey Thornley, and Adam D. Galinsky. "Making Medications Stick: Improving Medication Adherence by Highlighting the Personal Health Costs of Non-compliance." Behavioural Public Policy 5, no. 3 (July 2021): 396–416.
- Article
Overcoming the Outcome Bias: Making Intentions Matter
People often make the well-documented mistake of paying too much attention to the outcomes of others’ actions while neglecting information about the original intentions leading to those outcomes. In five experiments, we examine interventions aimed at reducing this... View Details
Keywords: Outcome Bias; Intentions; Joint Evaluation; Judgment; Separate Evaluation; Goals and Objectives; Prejudice and Bias; Judgments; Performance Evaluation; Outcome or Result
Sezer, Ovul, Ting Zhang, Francesca Gino, and Max Bazerman. "Overcoming the Outcome Bias: Making Intentions Matter." Organizational Behavior and Human Decision Processes 137 (November 2016): 13–26.