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All HBS Web
(427)
- People (1)
- News (50)
- Research (324)
- Events (3)
- Multimedia (2)
- Faculty Publications (169)
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- 01 Sep 2013
- News
Passion & Purpose
expertise in technology was helpful because I didn't have preconceived notions of how things should be done.” Lee transformed a struggling software sales company into a global provider of IT products and services. Under her leadership,...
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- 03 Aug 2022
- News
Hungry for Change
figure out other ways to get it to them.” Today, Sun & Swell’s sales come principally through website and wholesale channels that can accommodate the products’ shorter shelf life, including corporate offices...
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April White
- 01 Jun 2012
- News
Alumni Book Briefs
By Invitation Only: How We Built Gilt and Changed the Way Millions Shop by Alexis Maybank and Alexandra Wilkis Wilson (both MBA 2004) (Portfolio) The founders of Gilt Groupe reveal how they built the web’s most famous fusion of high tech and high fashion. Sample View Details
- 01 Mar 2017
- News
Case Study: Moment in the Sun
173, 2007) Go big or go home. Instead of competing against the “heavies” in a “land grab,” Ario should position itself as a target for acquisition or as a partner. The heavies and the IPO market value innovative tech and business models much more highly than a View Details
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Dan Morrell
- 01 Mar 2008
- News
Innovation, Inc.
remarks. “But if you mention a folding bicycle, most people conjure up an image of a small-wheeled, oddly shaped vehicle that they wouldn’t categorize as a ‘real’ bicycle. The challenge is to change the beliefs and behaviors of both consumers and the distribution View Details
- 01 Jun 2005
- News
Profiles from the Class of 2005
combination offered by Ford Motor Company’s management training program. While he excelled at leading teams to solve engineering-based manufacturing problems, it was a stint in sales and marketing that changed his life. “I was on the job...
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- 01 Sep 2010
- News
Fair Trade
from the book follow. An Affront to Public Morality The beauty business began modestly with the sale of products widely deemed an affront to public morality. Today, consumers around the world spend $330 billion a year on fragrances,...
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- 25 Feb 2020
- News
Alumni and Faculty Books for March 2020
channels have been steadily increasing, and a much larger fraction of sales at brick-and-mortar channels is affected by online channels. Shopper behavior and expectations have...
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- 01 Dec 2009
- News
Alumni Books
times. Rigby ex-plains how to craft an action plan tailored to the specific situation, providing tools for cutting costs intelligently, sustaining margins and the brand, boosting revenue by refocusing the sales force on the right...
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- 01 Apr 1997
- News
Facing the Music
record industry, 1996 was a bluesy kind of year. As revenues increased less than 1 percent and consumers bought 8 percent fewer CDs and cassettes compared to the previous year, the pause button, it seems, was hit on a decade of double-digit growth. Moreover, this View Details
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Marguerite Rigoglioso
- 01 Mar 2004
- News
Toy Story
developers that couldn’t play by the discounters’ strict rules had fewer sales channels. With all the fun that toys bring to kids, the business is characterized by copycats, empty piggy banks, and aggressive competition that might make a...
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- 06 Jul 2015
- News
Lights! Camera... Market!
on all of its flights. While the feature film itself was not shown on flights, a companion documentary film about Terra and the LaJoie farm that the filmmakers shot simultaneously was shown on the JetBlue channel during every flight....
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- 01 Dec 2013
- News
Faculty Q&A: Playing the Hits
is one of the key reasons why I wrote my book. Back in 2006, Chris Anderson [author of the The Long Tail] got people thinking that new technology would change what consumers would be choosing and, therefore, what content producers should be making. His theory was that...
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- 01 Mar 2010
- News
Money Matters
are common in the United States, “no other company in India is working on this model, and it represents a huge channel innovation,” he explains. To hone iTrust’s credentials as a thought leader in financial advice, the firm quickly...
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- 01 Sep 2003
- News
These Are the Good Old Days
number of available channels grew rapidly. CNN made world news available nearly instantaneously and delivered it 24/7. And what once was seen and heard only on television is now “rebroadcast” via the Internet. “Obviously, things have...
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- 01 Dec 2003
- News
Can Manufacturing Keep Its Edge?
Linda Katz (both MBA 1994) considered thirty different companies before buying Molded Dimensions, Inc., a manufacturer of rubber and polyurethane products located outside Milwaukee, Wisconsin. Since purchasing the company in April 2001, the Katzes have concentrated on...
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- 01 Jun 2014
- News
Screen Saver
take a company rooted in its history, in one kind of business, and develop a strategy and execution around migrating that experience from the traditional venue of our retail stores into new business areas and channels of distribution,"...
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- 30 Nov 2017
- News
Happy Meals (Are Here Again)
demarcation. Now the workers are on the floor, delivering orders or helping customers with the new kiosks; Karavites has updated his employee training to include a focus on customer interaction. Average customer count is up at this location, he says, outpacing his...
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- 01 Jun 2010
- News
M.I.A. Boards
incompetence, and negligence by a corporate board. The board at Merrill Lynch was so disconnected from the company that when shareholders met in December 2008 to approve the company’s sale to Bank of America — after five straight...
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- 15 Jun 2021
- News
Alumni Achievement Awards 2021
being denied on-campus housing because of his race. Fitzhugh hoped to go into sales and marketing, but companies at the time had little interest in hiring an African American. While working as an independent print salesman in Washington,...
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