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Publications

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  • All HBS Web  (977)
    • People  (5)
    • News  (168)
    • Research  (558)
    • Events  (9)
  • Faculty Publications  (166)

Show Results For

  • All HBS Web  (977)
    • People  (5)
    • News  (168)
    • Research  (558)
    • Events  (9)
  • Faculty Publications  (166)
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  • 01 Jun 1996
  • News

Reinventing Marketing

Rounding out Marketing's agenda are multifaceted research projects. Professor Walter J. Salmon is looking at the costs and benefits of product variety for retailers and manufacturers as part of a joint... View Details
Keywords: Mary Jane Higgins; Illustration by Peter Hoey
  • 01 Dec 2013
  • News

Faculty Opinion: Making It Better

costs. A variety of coverage plans have emerged in response to a desire for lower-cost insurance, as would be expected in a consumer-driven market. BRIC countries are home to many health-service innovations, too. In India, for example,... View Details
Keywords: Herzlinger, Regina; Colleges, Universities, and Professional Schools; Educational Services; Ambulatory Health Care Services; Health, Social Assistance
  • 01 Feb 1997
  • News

New Releases

in the world of digital communications will lie not in knowing how to engineer big technological breakthroughs but in how to develop products and services by creatively combining new and existing technologies with innovative managerial... View Details
  • 01 Dec 2004
  • News

Baker Library Gets New Executive Director

at HBS after serving as director of Microsoft’s Knowledge Network Group, where she led a global organization of 100 people delivering information and knowledge-based products and services. She has previously headed information services in... View Details
Keywords: Colleges, Universities, and Professional Schools; Educational Services
  • 01 Mar 2014
  • News

Cutting Edge

irrelevance. The company's signature wild cherry–flavored product all but disappeared from retailers' shelves; by 2012, annual revenues had sunk to about $1 million. Enter Steve Silk (MBA 1978), turnaround maestro and patron saint of lost... View Details
Keywords: Manufacturing; Food and Beverage Stores; Retail Trade
  • 09 May 2022
  • News

Green House

so little energy, the solar production will far exceed the annual energy demand. Many high-performance homes are boxy, modern structures. But an energy-efficient house can’t leak air where walls meet, as typical houses do, making more... View Details
  • 01 Dec 2005
  • News

Faculty Research Online

study of smart practices by social and business organizations in Iberoamerica, based on research by Professor James Austin, senior researcher Ezequiel Reficco, and Universidad de los Andes professor Roberto Gutiérrez. When Product View Details
Keywords: Colleges, Universities, and Professional Schools; Educational Services
  • 01 Dec 1996
  • News

New Releases

management. The Development Factory by Gary P. Pisano (Harvard Business School Press) Product development has long been a source of advantage for firms. In The Development Factory: Unlocking the Potential of Process Innovation, Associate... View Details
  • 01 Oct 1997
  • News

After 27 Years at HBS, Shapiro Shifts Professional Focus

Shapiro taught a wide variety of MBA courses, among them Industrial Marketing, Sales Management, Creative Marketing Strategy, and Integrated Product Line Management. He also taught in many Executive... View Details
  • 01 Dec 1999
  • News

Dan Fenn

society in the United States and abroad. True to Teele's vision, as the Bulletin reported, HBS became involved in a variety of ways with management training programs at home and in countries such as Turkey, France, Switzerland, Manila,... View Details
Keywords: Dan Fenn
  • 01 Apr 1997
  • News

Manager's Notebook

In this new series, the Bulletin will feature occasional reports on faculty research in progress. Who Has Your Number? Customer information is the lifeblood of business. Indeed, a company's success often hinges on how well it understands the people purchasing its View Details
Keywords: Judith Ross
  • 01 Dec 2001
  • News

Corporate Governance Conference Addresses Global Challenges

achieve," he explained in a recent interview. This premise allowed exploration of many approaches to corporate governance, drawn from a wide variety of countries and cultural histories. Presenters evaluated success in terms of outcomes... View Details
Keywords: Laura Singleton; Colleges, Universities, and Professional Schools; Educational Services; Corporate, Subsidiary, and Regional Managing Offices; Management
  • 01 Dec 2009
  • News

Taking the Plunge

pursuing a strategy for the Washlet were “gung ho” and suggested a variety of tactics. Students liked TOTO’s “Clean is Happy” advertising campaign but generally agreed that the company needs to start by simply getting as many people to... View Details
Keywords: Julia Hanna; Electrical Equipment, Appliance, and Component Manufacturing; Manufacturing
  • 01 Jun 2001
  • News

Q&A: Donna Dubinsky

system. Handspring’s Visor quickly distinguished itself from the competition through the addition of an expansion slot that allows users to add a variety of capabilities — digital camera, MP3 player, or cell phone, for example — to their... View Details
Keywords: Julia Hanna; PalmPilot; Apple; Telecommunications; Information
  • 01 Dec 2004
  • News

A Life by Design

created the distinctive Studebaker Hawk automobile. “Years later, I realized what an amazing place I had grown up in,” says Ross, who acknowledges her father’s influence on her own choice of careers — fashion product design. Over the past... View Details
Keywords: Roger Thompson; toys; Amusement, Gambling, and Recreation Industries; Arts, Entertainment; Sporting Goods, Hobby, Musical Instrument, and Book Stores; Retail Trade
  • 01 Jun 2011
  • News

An Economy Undermined

our HBS professors had always warned that if we spent $5,000 today, we would be giving up a fortune ten or twenty years down the road, given the stock market’s rate of return. A famous futurist of the day was predicting that U.S. View Details
Keywords: Jeff Madrick; Finance
  • 01 Jun 1998
  • News

John (“Bo”) Kemp

prepare for classes as well? "It was pretty tough," he admits with a smile. "But I thrived on working with people from different sectors of the HBS community on a variety of issues." Getting along with people and taking initiative have... View Details
Keywords: Nancy O. Perry; photograph by Webb Chappell
  • 01 Sep 2013
  • News

Class Day/Commencement 2013

moments? Being part of the HBS Show production team, drinking Coke Zero, and writing the script in the i-lab. What's next? Back to Oklahoma! I'll be working in marketing at the Stephenson Cancer Center in Oklahoma City. What will you miss... View Details
Keywords: commencement; Colleges, Universities, and Professional Schools; Educational Services
  • 01 Dec 2018
  • News

Sustaining Business And Society For The Long Term

spark discussions about the critical role that business can play in solving some of the world’s biggest problems. The 20 hours of content Henderson developed highlight a variety of companies, some of which feature in cases she and... View Details
  • 01 Mar 2004
  • News

Toy Story

products — and such cheerleading is literally paying off. One company that has certainly ridden — and perhaps created — the wave of increased interest in the market is LeapFrog, the developer of the LeapPad system, a computerized device... View Details
Keywords: Susan Young; toys; Amusement, Gambling, and Recreation Industries; Arts, Entertainment
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