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- Faculty Publications (17)
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- All HBS Web (71)
- Faculty Publications (17)
- Web
Marketing - Faculty & Research
community's annual 'Oscars'. The winners of this category are the Marketing cases that were used in the largest number of organizations across the globe in the preceding calendar year. Article Minimum Advertised Pricing: Patterns of...
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- 13 Jun 2017
- First Look
First Look at New Research and Ideas, June 13
the dynamic effect of sales calls across heterogeneous doctors, we provide guidance on the design of optimal call patterns for route sales. Our analyses reveal that the long-term persistence effect of detailing is more pronounced for...
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Sean Silverthorne
- 18 Oct 2022
- Research & Ideas
When Bias Creeps into AI, Managers Can Stop It by Asking the Right Questions
algorithm generates fair outcomes. As the algorithm sorts through information to optimize its objective, BEAT detects and eliminates bias at key points in the training process. For instance, BEAT could help a car service charge surge...
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by Rachel Layne
- Web
2023 Reunion Presentations - Alumni
Professor Eisenmann discussed patterns that explain a large fraction of these failures and what entrepreneurs can do to anticipate patterns and reduce mortality risk. Participants learned how founders can...
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- 01 Jun 2023
- News
Curb Appeal
Jessica Tisch (JD/MBA 2008) has a problem. And she couldn’t be happier about it. It’s a chilly February morning in Lower Manhattan, and Tisch, who was appointed commissioner of the Department of Sanitation (DSNY) last April, has only hours to pivot the world’s largest...
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- 17 Apr 2019
- Research & Ideas
How Managers Stifle Creativity
our own limited intelligence, it can be very positive. Each one of us has great brain power, but it's limited in certain ways. It's very hard for us to look at massive amounts of data and detect patterns, for example, but machines can, if...
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by Danielle Kost
- 26 Mar 2014
- Research & Ideas
How Electronic Patient Records Can Slow Doctor Productivity
that you might be changing existing communication patterns among staff” One likely reason for the decline: processing electronic records can change the way staff members communicate with one another, clogging up what had been a well-oiled...
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- Web
Recommended Reading - Advancing Racial Equity
and John Yinger discuss what has been learned about mortgage-lending discrimination in recent years. They re-analyze existing loan-approval and loan-performance data and devise new tests for detecting discrimination in contemporary...
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- Web
2022 Reunion Presentations - Alumni
patterns that explain a large fraction of these failures and what entrepreneurs can do to anticipate patterns and reduce mortality risk. Participants will learn how founders can decide whether to pull the...
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- 22 Feb 2022
- News
Breaking News
but could do interesting things if they had more resources. And then there are definitely titles that, either because they’ve had a really rough go of it or their local economies are struggling, are just in rough shape. We’re developing an analytic approach and using...
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- Web
Harvard Business School
devices enable agents from the Department of Homeland Security, United States Customs and Border Protection, and about sixty foreign governments to detect even the most cleverly concealed drugs, cash, and guns. Harris notes, “I come from...
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- 01 Dec 2020
- News
AI Enhances Diagnostic Care
performing pattern recognition, and planning and executing a course of action. At Misr Radiology Center (MRC) in Cairo, Egypt, where Doha Tantawy (MBA 2019) serves as chief operating officer (COO), AI has been fully integrated into all of...
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Jennifer Gillespie
- 24 Apr 2014
- News
Multiple generations of computing
computer-memory system modeled after the human neocortex. The first product, Grok, detects anomalies in IT systems by automatically finding complex patterns in streams of data. In reflecting on her career...
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- 01 Sep 2018
- News
Your Keyboard Is Listening
certain key, collecting more than 2,000 data points. Research has shown that this behavioral biometric is highly consistent over time, seemingly unique to each individual typist, and nearly impossible for another person to replicate. Samzelius believed that monitoring...
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April White
- 31 May 2023
- Research & Ideas
With Predictive Analytics, Companies Can Tap the Ultimate Opportunity: Customers’ Routines
than customers who don’t use the service as part of a routine, the authors find. “Services from streaming video to online retailing might profit from using the model because detailed data can be closely tracked and parsed to detect...
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- 08 Aug 2023
- Research & Ideas
The Rise of Employee Analytics: Productivity Dream or Micromanagement Nightmare?
spread of epidemics, reducing congestion on highways, or finding ways to detect fraudulent transactions.The trend toward people analytics, Polzer says, is a logical extension of the era of big data, as the science of processing and...
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by Ben Rand
- 25 Oct 2017
- Research & Ideas
Will Machine Learning Make You a Better Manager?
learning from a technical standpoint. But, you don’t have to understand how exactly machine learning works in order to utilize it. In simplest terms, machine learning is a combination of fields, including statistics, computer science, and information retrieval, that...
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- 16 Oct 2018
- First Look
New Research and Ideas, October 16, 2018
DSMC holds as a consistent pattern in a dynamic equilibrium. Given DSMC, clusters of firms making different complementary goods, including open platforms with surrounding ecosystems, can survive and compete effectively against integrated...
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Dina Gerdeman
- 24 Nov 2009
- First Look
First Look: Nov. 24
divisions. Our two studies allow us to demonstrate that spontaneous within-game dialogue and manipulated pre-game talk lead to the same results. Download the paper: http://www.hbs.edu/research/pdf/10-039.pdf PublicationsCost Structure View Details
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Martha Lagace
- 07 Jun 2010
- Research & Ideas
Improving Brand Recognition in TV Ads
that tracks the eye movements of nearly 2,000 participants over 31 commercials to show how various branding patterns of activity influence consumer "zapping," or ignoring, commercials. “The days when you could tell a consumer...
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