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Show Results For
-
All HBS Web
(1,087)
- People (3)
- News (241)
- Research (362)
- Events (1)
- Multimedia (1)
- Faculty Publications (218)
- 21 Jan 2016
- Blog Post
HBS and the Arts
my time at the Metropolitan Museum as a teenager. At HBS, I am constantly learning from my classmates, who are eager to share their experiences across industries and from around the world. My first year gave me the confidence to approach...
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- 01 Sep 2005
- News
New Art
GERALD SCHWARTZ with art lovers Supriya Menon (MBA '05) and Avid Larizadeh (HBS '06). View art purchased on this year's trip When Gerald Schwartz (MBA ’70) attended HBS, the walls of Aldrich Hall were bare....
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- March 2002 (Revised October 2002)
- Case
The Museum of Fine Arts, Boston/Fleet Financial Group Sponsorship of Monet in the 20th Century
By: Stephen A. Greyser and David Crockett
The Museum of Fine Arts in Boston and Fleet Financial Group's sponsored the Monet in the 20th Century exhibition, the world's largest, in 1998. The case chronicles the solicitation of a large corporate sponsor, as well as the growth and development of their...
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Keywords:
Nonprofit Organizations;
Finance;
Product Development;
For-Profit Firms;
Partners and Partnerships;
Arts;
Brands and Branding;
Innovation and Invention;
Fine Arts Industry;
Fine Arts Industry;
Massachusetts
Greyser, Stephen A., and David Crockett. "The Museum of Fine Arts, Boston/Fleet Financial Group Sponsorship of Monet in the 20th Century." Harvard Business School Case 502-059, March 2002. (Revised October 2002.)
- March 2020 (Revised May 2022)
- Case
The Art of the Merger: The Museum of Modern Art and PS1
By: Dennis Yao and Hillary Greene
This case examines the organizational relationship between the Museum of Modern Art and its affiliate MoMA PS1. The relationship raises a number of business and corporate strategy questions regarding the evolution of organizational relationships and their management....
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Keywords:
Arts;
Nonprofit Organizations;
Corporate Strategy;
Mergers and Acquisitions;
Disruption;
Decision Making;
Fine Arts Industry;
United States;
New York (state, US)
Yao, Dennis, and Hillary Greene. "The Art of the Merger: The Museum of Modern Art and PS1." Harvard Business School Case 720-412, March 2020. (Revised May 2022.)
- March 2014 (Revised January 2017)
- Case
From Beijing Jeep to ASC Fine Wines: The Story of an American Family Business in China
By: William C. Kirby and Erica M. Zendell
In 1985, Don St. Pierre Sr. became President of Beijing Jeep, the troubled joint venture between American Motor Corporation and the Chinese government to build Jeep Cherokees in China. Just over a decade later in 1996, leveraging contacts from his time in the...
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Keywords:
Entrepreneurship In Emerging Markets;
China;
Joint Ventures;
Wine Industry;
International Entrepreneurship;
International Business;
Exports;
Chinese Manufacturing;
Business And Government Relations;
Ownership Stake;
Strategy;
Operations;
Auto Industry;
Auto Industry;
China
Kirby, William C., and Erica M. Zendell. "From Beijing Jeep to ASC Fine Wines: The Story of an American Family Business in China." Harvard Business School Case 314-053, March 2014. (Revised January 2017.)
- September 2004 (Revised February 2006)
- Case
Fernwood Art Investments: Leading in an Imperfect Marketplace
By: Boris Groysberg, Joel Podolny and Timothy Keller
As Bruce Taub, founder of Fernwood, strolled past some of New York City's finest galleries, he pondered the unique challenges that Fernwood faced. Where others had seen the inefficiency of imperfect markets, Taub saw an opportunity to revolutionize the very nature of...
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Keywords:
Arts;
Investment;
Strategic Planning;
Problems and Challenges;
Opportunities;
New York (city, NY)
Groysberg, Boris, Joel Podolny, and Timothy Keller. "Fernwood Art Investments: Leading in an Imperfect Marketplace." Harvard Business School Case 405-032, September 2004. (Revised February 2006.)
- Web
Art Nature Business
photographs to works that incorporate recycled and industrial materials—in order to bring new perspectives to conversations on campus about climate change.Click on the images below for more information about each work in the...
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- September 2002 (Revised May 2008)
- Case
The Arts Property and Hotel
By: Arthur I Segel and Ani M Vartanian
Julio Martinez finds himself as one of the owners of the Arts Hotel Project in Barcelona, Spain. The 455-room hotel is managed by the Ritz Carlton and is in a 44-story tower along Barcelona's beachfront. Julio needs to figure out a strategy to maximize his investment,...
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Keywords:
Investment;
Agreements and Arrangements;
Property;
Strategy;
Accommodations Industry;
Accommodations Industry;
Barcelona
Segel, Arthur I., and Ani M Vartanian. "The Arts Property and Hotel." Harvard Business School Case 803-009, September 2002. (Revised May 2008.)
- January 2004 (Revised October 2006)
- Case
Electronic Arts in Online Gaming
By: Thomas R. Eisenmann and Justin Wong
Electronic Arts (EA), the world's largest independent video-game publisher, must decide whether to support Microsoft's initiatives in online gaming. Historically, EA has been platform-agnostic, releasing versions of its titles for all major console platforms. However,...
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Keywords:
Corporate Strategy;
Digital Platforms;
Network Effects;
Policy;
Customer Focus and Relationships;
Games, Gaming, and Gambling;
Revenue;
Segmentation;
Sales;
Entertainment and Recreation Industry;
Entertainment and Recreation Industry
Eisenmann, Thomas R., and Justin Wong. "Electronic Arts in Online Gaming." Harvard Business School Case 804-140, January 2004. (Revised October 2006.)
- 14 Jan 2016
- Blog Post
Liberal Arts Major Pursues an MBA
I majored in theater at a liberal arts college, and I came to HBS from a nonprofit. I remember sitting in the auditorium on the first day of HBS, looking around the room at the 900 other suits surrounding me, and wishing so badly class...
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- August 2022
- Course Overview Note
Arts and Cultural Entrepreneurship
By: Rohit Deshpandé
Keywords:
Cultural Entrepreneurship;
Arts;
Entertainment and Recreation Industry;
Entertainment and Recreation Industry
Deshpandé, Rohit. "Arts and Cultural Entrepreneurship." Harvard Business School Course Overview Note 523-035, August 2022.
- 01 Aug 2017
- News
When Art Met Finance
exhibition “Everything That’s Interesting Is New,” The Dakis Joannou Collection, The Factory, Athens School of Fine Arts, Athens, 1996. (Photo via Artsy) Jeffrey Deitch’s (MBA 1978) friends were surprised when the New York View Details
Keywords:
Arts, Entertainment
- May 1993
- Case
Nasus School of Art
Herzlinger, Regina E. "Nasus School of Art." Harvard Business School Case 193-113, May 1993.
- August 2002 (Revised August 2003)
- Case
Electronic Arts Introduces The Sims Online
By: Youngme E. Moon
Electronic Arts (EA), the world's largest independent game publisher, is preparing to launch an online, subscription-based version of the most popular PC game in history: The Sims. The new game is called "The Sims Online" and it differs from the original game in two...
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Keywords:
Fair Value Accounting;
Decision Making;
Price;
Product Launch;
Market Entry and Exit;
Internet;
Entertainment and Recreation Industry
Moon, Youngme E. "Electronic Arts Introduces The Sims Online." Harvard Business School Case 503-008, August 2002. (Revised August 2003.)
- 15 May 2019
- Blog Post
Instagram Takeover - Arts Society Trek in NYC
With over 70 HBS clubs and 200 leadership positions, HBS takes what you do outside of the classroom very seriously. Although many of the clubs at HBS are industry focused, many are centered on sports, food, art, music, and other...
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- October 2011 (Revised September 2014)
- Case
Paddle8: Painting a New Picture of the Art Market
By: Mukti Khaire
The Paddle8 case is a short case that presents the idea for a new business in the global art market and asks students to evaluate whether it will work, given the structure and unique workings of the art market. Paddle8 is a New York-based startup that partners with...
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Keywords:
Arts;
Business Plan;
Business Startups;
Corporate Entrepreneurship;
Internet and the Web;
Trade;
Fine Arts Industry;
New York (city, NY)
Khaire, Mukti. "Paddle8: Painting a New Picture of the Art Market." Harvard Business School Case 812-047, October 2011. (Revised September 2014.)
- February 2018 (Revised October 2019)
- Technical Note
The Art and Science of Brand Valuation
By: Jill Avery
Brand valuation, the art and science of calculating the economic value accruing to a firm from its use of an intangible brand asset, yields frustratingly inconsistent, discrepant, and, therefore, controversial results. While it is widely accepted that brands are...
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Keywords:
Brand Valuation;
Brand Value;
Brand;
Brand Management;
Marketing ROI;
Brand Equity;
Analytics;
Return On Investment;
Brands and Branding;
Valuation;
Marketing;
Marketing Strategy;
Investment Return;
Consumer Behavior;
Advertising Industry;
Advertising Industry;
Advertising Industry;
Advertising Industry;
Advertising Industry;
Advertising Industry;
Advertising Industry;
Advertising Industry
Avery, Jill. "The Art and Science of Brand Valuation." Harvard Business School Technical Note 518-086, February 2018. (Revised October 2019.)
- 06 Feb 2014
- Research & Ideas
The Art of American Advertising
Harvard Business School's Baker Library is hosting a historical exhibit that examines the advertising industry in a bygone era, when marketers still had to depend on printed materials to capture consumer attention. The View Details
- March 2010 (Revised August 2010)
- Case
Creative Capital: Sustaining the Arts
By: G. Felda Hardymon and Ann Leamon
Creative Capital provides grants to individual artists using a venture capital model—the money comes with guidance and governance. Artists receive money as milestones are reached and also receive guidance on managing their lives and business to increase their...
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Keywords:
Arts;
Business Model;
Entrepreneurship;
Venture Capital;
Growth and Development Strategy;
Nonprofit Organizations;
Financial Services Industry
Hardymon, G. Felda, and Ann Leamon. "Creative Capital: Sustaining the Arts." Harvard Business School Case 810-098, March 2010. (Revised August 2010.)