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(636)
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- Faculty Publications (140)
Show Results For
- All HBS Web
(636)
- News (156)
- Research (337)
- Events (5)
- Multimedia (5)
- Faculty Publications (140)
- 28 Feb 2013
- Working Paper Summaries
Do Display Ads Influence Search? Attribution and Dynamics in Online Advertising
- 2023
- Working Paper
Sending Signals: Strategic Displays of Warmth and Competence
By: Bushra S. Guenoun and Julian J. Zlatev
Using a combination of exploratory and confirmatory approaches, this research examines how
people signal important information about themselves to others. We first train machine learning
models to assess the use of warmth and competence impression management... View Details
Keywords: AI and Machine Learning; Personal Characteristics; Perception; Interpersonal Communication
Guenoun, Bushra S., and Julian J. Zlatev. "Sending Signals: Strategic Displays of Warmth and Competence." Harvard Business School Working Paper, No. 23-051, February 2023.
- July 16, 2024
- Comment
Do ‘Black Individuals’ Really Display No Linguistic Markers of Depression?
De Freitas, Julian. "Do ‘Black Individuals’ Really Display No Linguistic Markers of Depression?" Proceedings of the National Academy of Sciences 121, no. 29 (July 16, 2024).
- October 2023
- Article
Clinician Response to Patient Medication Prices Displayed in the Electronic Health Record
By: Anna D Sinaiko, Caroline E Sloan, Mark J Soto, Olivia Zhao, Chen-Tan Lin and Foster R Goss
Keywords: Prescription Drugs; Electronic Health Records; Physicians; Prescription Drug Costs; Health Care and Treatment; Price; Health Industry
Sinaiko, Anna D., Caroline E Sloan, Mark J Soto, Olivia Zhao, Chen-Tan Lin, and Foster R Goss. "Clinician Response to Patient Medication Prices Displayed in the Electronic Health Record." JAMA Internal Medicine 183, no. 10 (October 2023): 1172–1175.
- January 1996
- Case
Transportation Displays Incorporated (C): The Case for a Preemptive Restructuring
By: Stuart C. Gilson, Joel T. Schwartz, Steve Silver and David Stemerman
A company nears the end of a long multiyear turnaround and now must consider how to "cash out" so its management can realize a financial return on investment. The privately held company has several options, including a leveraged ESOP and a leveraged recapitalization. View Details
Gilson, Stuart C., Joel T. Schwartz, Steve Silver, and David Stemerman. "Transportation Displays Incorporated (C): The Case for a Preemptive Restructuring." Harvard Business School Case 296-035, January 1996.
- May 2015
- Article
Review and Summary of Research on the Embodied Effects of Expansive (vs. Contractive) Nonverbal Displays
By: Dana R. Carney, Amy J.C. Cuddy and Andy J. Yap
In this comment we list the 33 published experiments based on 2,521 participants demonstrating the embodied effects of expansive versus contractive nonverbal postures. We discuss a new addition to this list that found an embodied effect of nonverbal expansiveness on... View Details
Carney, Dana R., Amy J.C. Cuddy, and Andy J. Yap. "Review and Summary of Research on the Embodied Effects of Expansive (vs. Contractive) Nonverbal Displays." Psychological Science 26, no. 5 (May 2015): 657–663.
- 21 Jun 2012 - 24 Jun 2012
- Conference Presentation
Visual Attention to Power Posers: People Avert their Gaze from Nonverbal Displays of Power
By: Elizabeth Baily Wolf
Existing literature suggests that people visually attend more to powerful/high-status people. However, previous studies manipulated target power/status via the target’s role (e.g., CEO or judge vs. mechanic or fry cook) or clothing (e.g., business suit vs. sweat suit).... View Details
- July 2017
- Article
The Impact of 'Display-Set' Options on Decision-Making
By: Uma R. Karmarkar
The way a choice set is constructed can have a significant influence on how individuals perceive and evaluate their options and make decisions between them. Here, I examine whether a “display set” of visible but unavailable options can exert these same types of... View Details
Keywords: Decision Making Process; Heuristics; Similarity; Categorization; Marketing Insight; Marketing; Choice; Choice Architecture; Choice Sets; Display; Retail; Consumer Behavior; Decision Choices and Conditions; Decisions; Decision Making; Retail Industry; Consumer Products Industry
Karmarkar, Uma R. "The Impact of 'Display-Set' Options on Decision-Making." Journal of Behavioral Decision Making 30, no. 3 (July 2017): 744–753.
- 06 Mar 2017
- Research & Ideas
Why Comparing Apples to Apples Online Leads To More Fruitful Sales
Online, consumers are more likely to buy when a product grouping display contains like items. Source: Mik22 In online retail displays, items pictured next to your product may make or break a decision to buy that product, according to... View Details
- 26 Feb 2013
- First Look
First Look: Feb. 26
award program decreased plant productivity by 1.4%, and that positive effects from awards are accompanied by more complex employee responses that limit program effectiveness. Download the paper: http://ssrn.com/abstract=2215922 Do Display... View Details
Keywords: Sean Silverthorne
- 10 Nov 2015
- First Look
November 10, 2015
confirm that analysts' valuations reflect both state-contingent risk assessments and non-fundamental factors. Publisher's link: https://www.hbs.edu/faculty/Pages/item.aspx?num=50060 forthcoming International Journal of Research in Marketing Do View Details
Keywords: Sean Silverthorne
- August 2011 (Revised November 2012)
- Case
Mary Griffin at Derby Foods
By: Anthony J. Mayo and Joshua D. Margolis
Mary Griffin, Vice President of Consumer Products, must provide feedback to one of her direct reports, Simon York. York is a strong performer, but he has displayed some poor interpersonal skills in the manner in which he interacts with his team and the production... View Details
Keywords: Outcome or Result; Training; Interpersonal Communication; Labor and Management Relations; Management Skills; Management Style; Management Teams; Managerial Roles
Mayo, Anthony J., and Joshua D. Margolis. "Mary Griffin at Derby Foods." Harvard Business School Case 412-040, August 2011. (Revised November 2012.)
- 2022
- Article
Leadership & Overconfidence
By: Don A Moore and Max H. Bazerman
Expressions of confidence can give leaders credibility. In the political realm, they can earn votes and public approval for decisions made in office. Such support is justified when the confidence displayed is truly a sign that a leader (whether a candidate or an... View Details
Moore, Don A., and Max H. Bazerman. "Leadership & Overconfidence." Behavioral Science & Policy 8, no. 2 (2022): 59–69.
- 13 Mar 2017
- Research & Ideas
Hiding Products From Customers May Ultimately Boost Sales
Retailers routinely swap out the products they display to customers. It’s called assortment rotation, and it’s a popular business strategy for many brick-and-mortar and online stores alike. Retailing trends such as “fast fashion” (think... View Details
- 2015
- Other Teaching and Training Material
Marketing Reading: Digital Marketing
By: Sunil Gupta and Joseph Davin
Digital technology has changed how consumers search for information, interact with each other, and buy products. The popularization of these technologies has made it possible for companies to have a better understanding of their customers' decision journey and... View Details
Keywords: Advertising; Buzz Marketing; Internet Marketing; Marketing; Marketing Management; Social Media; Social Networks; Viral Marketing; Word-of-mouth Marketing; Digital; Internet; Marketing Channels; Marketing Reference Programs; Online Advertising; Advertising Industry
Gupta, Sunil, and Joseph Davin. "Marketing Reading: Digital Marketing." Core Curriculum Readings Series. Boston: Harvard Business Publishing 8224, 2015.
- February 2011 (Revised February 2012)
- Case
Online Marketing at Big Skinny
By: Benjamin Edelman and Scott Duke Kominers
Describes a wallet maker's application of seven Internet marketing technologies: display ads, algorithmic search, sponsored search, social media, interactive content, online distributors, and A/B testing. Provides concise introductions to the key features of each... View Details
Keywords: Advertising Campaigns; Digital Marketing; Resource Allocation; Marketing Strategy; Performance Evaluation; Internet and the Web; Retail Industry
Edelman, Benjamin, and Scott Duke Kominers. "Online Marketing at Big Skinny." Harvard Business School Case 911-033, February 2011. (Revised February 2012.) (request a courtesy copy.)
- 15 Jan 2016
- News
Leadership Lessons from Martin Luther King, Jr.
- June 1990 (Revised October 1991)
- Supplement
Lake Pleasant Bodies Case (B)
Describes how the attorney resolved the dilemma he faced, the reasons for his decision, and the consequences he suffered. Displays vividly the personal toll that moral conflicts can create for professionals with role obligations. View Details
Keywords: Decisions; Moral Sensibility; Managerial Roles; Outcome or Result; Problems and Challenges
Badaracco, Joseph L., Jr. "Lake Pleasant Bodies Case (B)." Harvard Business School Supplement 390-216, June 1990. (Revised October 1991.)
- 13 Mar 2017
- News