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Show Results For
-
All HBS Web
(5,981)
- People (9)
- News (1,025)
- Research (4,334)
- Events (16)
- Multimedia (8)
- Faculty Publications (3,204)
- March 2011
- Background Note
Customer Loyalty Schemes in the Retail Sector
By: Jose B. Alvarez and Aldo Sesia
Customer loyalty schemes (or programs) are explicit efforts by retailers to gain long-term patronage from customers. Loyalty schemes are developed for a variety of reasons: to reward loyal customers, to generate more robust information about customer behavior, to...
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Keywords:
Customer Relationship Management;
Consumer Behavior;
Business Strategy;
Retail Industry;
United Kingdom;
United States
Alvarez, Jose B., and Aldo Sesia. "Customer Loyalty Schemes in the Retail Sector." Harvard Business School Background Note 511-077, March 2011.
- April 1998 (Revised February 2001)
- Case
CBS Evening News
The CBS Evening News looks for options for growth of the franchise. This case discusses CBS's main competitors and their positioning in the evening news market, as well as the history and operations of the CBS Evening News.
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Keywords:
Customer Relationship Management;
Competition;
Business Growth and Maturation;
Media;
Media and Broadcasting Industry;
United States
Rayport, Jeffrey F., Dickson Louie, Michelle Toth, and Carrie Ardito. "CBS Evening News." Harvard Business School Case 898-086, April 1998. (Revised February 2001.)
- 20 Feb 2008
- First Look
First Look: February 20, 2008
and Jeffrey Wurgler Abstract Abstract We propose and test a catering theory of nominal stock prices. The theory predicts that when investors place higher valuations on low-price firms, managers will maintain share prices at lower levels,...
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Martha Lagace
- September 2020 (Revised July 2022)
- Supplement
Spreadsheet Supplement to "Artea: Designing Targeting Strategies"
By: Eva Ascarza and Ayelet Israeli
Spreadsheet Supplement to "Artea: Designing Targeting Strategies" (521-021).
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- 01 Mar 2005
- News
House of Bread on the Rise
the first location, McCann leaves the baking to her staff while she manages a growing enterprise. “I love people, and franchising is basically about relationships with people,” she explains. McCann is well...
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- 19 Mar 2013
- First Look
First Look: March 19
table. Just as negotiation theory could be enriched by principles of maneuver warfare, military doctrine offers officers and soldiers a potentially useful foundation to better understand and manage the negotiation process, especially in...
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Sean Silverthorne
- January 20, 2022
- Article
3 Steps to Help Companies Rebuild Trust During the Pandemic
By: Sandra J. Sucher and Shalene Gupta
Many workers feel battered and distrustful after almost two years of COVID-19 instability. But it's not too late for managers—even those who made damaging missteps—to repair these relationships, say Sandra Sucher and Shalene Gupta.
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Sucher, Sandra J., and Shalene Gupta. "3 Steps to Help Companies Rebuild Trust During the Pandemic." Harvard Business School Working Knowledge (January 20, 2022).
- 16 Nov 2020
- Research & Ideas
Transitions of Power Are Difficult. What Joe Biden and Other Incoming Leaders Need to Know.
enough that they might be able to listen to more complex arguments. Relationships matter. Silverthorne: Words from leaders are important: some soothe, others inflame. What’s your advice to new leaders for setting the right tone? What...
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by Sean Silverthorne
- 17 Nov 2003
- Research & Ideas
Lessons from a Nasty Trade Dispute
the importance of the relationship between a firm and the government of the country in which it is based, particularly in the context of the WTO, where the unflagging support of the government is essential to success. A third issue is for...
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by Cynthia Churchwell
- October 1983 (Revised May 1984)
- Case
From Lean Years to Fat Years: The Labor Movement Between the Wars
Tedlow, Richard S. "From Lean Years to Fat Years: The Labor Movement Between the Wars." Harvard Business School Case 384-104, October 1983. (Revised May 1984.)
- September 1999
- Article
Cooperative or Controlling? The Effects of CEO-board Relations and the Contents of Interlocks on the Formation of Joint Ventures
By: Ranjay Gulati and James Westphal
Gulati, Ranjay, and James Westphal. "Cooperative or Controlling? The Effects of CEO-board Relations and the Contents of Interlocks on the Formation of Joint Ventures." Administrative Science Quarterly 44, no. 3 (September 1999): 473–506.
- 1978
- Chapter
The Context for the Individual Rights Issues: Labor Force Trends and Their Implication
By: R. M. Kanter
Kanter, R. M. "The Context for the Individual Rights Issues: Labor Force Trends and Their Implication." In Proceedings of the First National Seminar on Individual Rights in the Corporation, edited by Alan F. Westin and Stephan Salisbury. New York: Educational Fund for Individual Rights, 1978.
- 11 Jun 2020
- News
3 Ways to Advance Gender Equity as We Return to the Office
- November 1997
- Supplement
Washington Post Company,The: Conversation Between Katharine and Don Graham (Video)
By: Louis B. Barnes and John A. Davis
Presents a conversation between a mother and son about such issues as family business, going public, the son coming into the business, and succession.
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Keywords:
Business Startups;
Family Business;
Interpersonal Communication;
Management Succession;
Going Public;
Family and Family Relationships
Barnes, Louis B., and John A. Davis. "Washington Post Company,The: Conversation Between Katharine and Don Graham (Video)." Harvard Business School Video Supplement 498-502, November 1997.
- June 2018 (Revised June 2018)
- Teaching Note
Blake Sports Apparel and Switch Activewear: Bringing the Executive Team Together
By: Boris Groysberg, Tricia Gregg and Katherine Connolly Baden
Teaching Note for HBS No. 417-048.
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- 2012
- Working Paper
Relational Contracts and Organizational Capabilities
By: R. Gibbons and R. Henderson
A large literature identifies unique organizational capabilities as a potent source of competitive advantage, yet our knowledge of why capabilities fail to diffuse more rapidly-particularly in situations in which competitors apparently have strong incentives to adopt...
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Keywords:
Competitive Advantage;
Motivation and Incentives;
Management Practices and Processes;
Contracts;
Competency and Skills;
Relationships;
Complexity
Gibbons, R., and R. Henderson. "Relational Contracts and Organizational Capabilities." Harvard Business School Working Paper, No. 12-061, January 2012.
- November 2008 (Revised January 2011)
- Exercise
Breaking Through Action Plan
By: David A. Thomas and Karen J. Watai
The "Breaking Through Action Plan" is a developmental tool based on the book, Breaking Through: The Making of Minority Executives in Corporate America by David A. Thomas and John J. Gabarro. The Action Plan was originally designed as part of a facilitated session but...
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Keywords:
Competency and Skills;
Management Analysis, Tools, and Techniques;
Personal Development and Career;
Relationships;
Power and Influence;
Trust
Thomas, David A., and Karen J. Watai. "Breaking Through Action Plan." Harvard Business School Exercise 409-059, November 2008. (Revised January 2011.)
- 11 Nov 2013
- Research & Ideas
A Smarter Way to Reduce Customer Defections
Managing Churn to Maximize Profits with Aurélie Lemmens, an associate professor at the Tilburg School of Economics and Management. They propose a new method to target customers that potentially boosts a company's profits in a big way—by...
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- 25 Feb 2020
- News
In My Humble Opinion: Mr. Coffee
2018, Keller left his position as global president of the Wm. Wrigley Jr. Company to become CEO of Peet’s Coffee; in January, he was named CEO of JDE Peet’s, a merger that added a portfolio of coffee and tea brands represented in more...
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Keywords:
Julia Hanna
- 2008
- Book
Business Market Management: Understanding, Creating, and Delivering Value
By: James C. Anderson, James A. Narus and Das Narayandas
For business-to-business marketing courses. The authors build the book around a framework of understanding, creating, and delivering value.
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Keywords:
Customer Relationship Management;
Customer Value and Value Chain;
Cross-Cultural and Cross-Border Issues;
Marketing;
Marketing Strategy;
Business Processes;
Value
Anderson, James C., James A. Narus, and Das Narayandas. Business Market Management: Understanding, Creating, and Delivering Value. 3rd ed. Pearson Prentice Hall, 2008.