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  • Web

Relocating to Boston with Your Partner - MBA

Blog Blog MBA Voices Filter Results Arrow Down Arrow Up Read posts from Author Alumni Author Career and Professional Development Staff Author HBS Community Author HBS Faculty Author MBA Admissions Author MBA Students Topics Topics 1st... View Details
  • 10 Apr 2023
  • News

Leading the Way

community," says Trujillo. "My parents never finished high school." Trujillo's mentor, Pete Garcia, a community leader who worked to empower poor families, set him on the path to success, and it was Garcia's reminders to "be a leader"... View Details
Keywords: Margie Kelley
  • Profile

Mireya Iglesias Ayala

and asking the right questions. This method fosters effective communication and a deep understanding of managerial complexities. By engaging with various cases and embracing the insights of my peers, I've learned the importance of... View Details
  • 09 Mar 2015
  • Research & Ideas

Why Entrepreneurs Should Go Work for Government

"private-public entrepreneurs" who establish private businesses that sell to government agencies or sometimes to citizens directly. In Philadelphia, for example, Textizen enables citizens to communicate with city health and... View Details
Keywords: by Michael Blanding
  • 11 Aug 2011
  • Lessons from the Classroom

Perfecting the Project Pitch

course for several years, says that the project pitch concept has evolved over time with several clear trends emerging. One is that there is a significant subset of students who have very good, well-thought-out ideas, but they have a difficult time View Details
Keywords: by Dennis Fisher
  • 16 Sep 2020
  • Blog Post

Turning a Moment into a Movement: Interview with Anti-Racism Fund Co-Founders Kenneth and Kevin Chenault

that’s how we will have long term success.” Looking forward, the ARF team plans to continue focusing on their four Pillars of Purpose – Justice System Reform, Education Parity, Health & Wellness Access, and Community Outreach &... View Details
  • Web

Career Support - Business & Environment

Environment (login required) Top industry newsletters, podcasts, and more to help navigate and inform your search Alumni Connections & Mentorship As a student at Harvard Business School, you are part of a larger community that includes... View Details
  • Web

Non-Discrimination | About

Non-Discrimination It is the strong and consistent policy of the Harvard Business School to treat all members of our community with respect, to provide an environment conducive to learning and working, and to ensure equal access to... View Details
  • 01 Sep 2006
  • News

Marketing Giant Ted Levitt Remembered

SCHOLAR, WRITER, TEACHER: Levitt, in a photo from 1983. His research tranformed the study and practice of marketing. The HBS community lost a legendary member of its faculty June 28 when marketing expert Theodore (“Ted”) Levitt died at... View Details
Keywords: Business Schools & Computer & Management Training; Educational Services
  • 01 Feb 2001
  • News

Advisory Boards Help HBS Assess and Attain Its Goals

which direction it should proceed, and what the future may bring. The Alumni Association Board of Directors The Alumni Association Board of Directors serves as an important link between alumni and the School. Comprising some 45 graduates, the board holds three formal... View Details
Keywords: Elena N. Berg; boards; alumni; planning; leadership; advice; Colleges, Universities, and Professional Schools; Educational Services
  • Web

Privacy Policy & Legal Info | HBS Online

Privacy Notice SMS Terms Terms of Use FERPA Community Values & Honor Code Trademark Notice Cookies Harvard Business School Online Privacy Notice If you have questions about this notice, our handling of your personal data, or you would... View Details
  • Web

HBS - The year in Review

and build and manage new systems. Throughout, the HBS community worked together to overcome the complexities inherent in this hybrid approach. Students Arrive More than 9,300 applicants sought a place in the MBA Program and nearly 800... View Details
  • September 2011 (Revised December 2012)
  • Case

Pepsi-Lipton Brisk

By: Thales S. Teixeira and Alison Caverly
This case showcases key decisions in promoting the re-launch of Brisk, a ready-to-drink iced tea by Pepsi-Lipton. The decisions are: creative, media and metrics selection. It also deals with budget allocation to traditional (Super Bowl, television) and new (viral ads... View Details
Keywords: Marketing Channels; Marketing Communications; Advertising Campaigns; Decision Making; Media; Product Launch; Resource Allocation; Performance Effectiveness; Budgets and Budgeting; Food and Beverage Industry
Related
  • 2020
  • Chapter

Business, Ethics and Institutions. The Evolution of Turkish Capitalism in a Comparative Perspective

By: Asli M. Colpan and Geoffrey Jones
This chapter offers a survey of the evolution of Turkish capitalism from the 19th century Ottoman Empire until the present day. It shows that Turkish business over the last century and a half was shaped in an institutional context similar to those in many developing... View Details
Keywords: Business Groups; Capitalism; Entrepreneurship; Ethics; Government and Politics; History; Religion; Business History; Turkey; Central Asia; Middle East
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  • 12 Oct 2022
  • Research & Ideas

When Design Enables Discrimination: Learning from Anti-Asian Bias on Airbnb

While the company admits the project won’t end prejudice on its platform, “it’s an important step that can identify discrimination that would otherwise go undetected,” according to Airbnb’s website. The company has removed 1.5 million people from its View Details
Keywords: by Pamela Reynolds; Technology; Travel
  • January 2024
  • Case

Sprouts Farmers Market

By: Rajiv Lal, Forest L. Reinhardt and Natalie Kindred
Sprouts Farmers Markets (Sprouts) is a Phoenix, Arizona-based chain of 400-plus natural foods stores in 23 U.S. states and $6.4 billion in sales as of 2022. In its product assortment, brand image, and store environment, Sprouts emphasizes freshness, health, innovation,... View Details
Keywords: Business Model; Growth and Development Strategy; Brands and Branding; Strategic Planning; Sales; Business Strategy; Expansion; Product Positioning; Marketing Strategy; Competition; Retail Industry; United States; Arizona
Related
  • 2009
  • Working Paper

Assess, Don't Assume, Part II: Negotiating Implications of Cross-Border Differences in Decision Making, Governance, and Political Economy

By: James K. Sebenius

When facing a cross-border negotiation, the standard preparatory assessments—of the parties, their interests, their no-deal options, opportunities for and barriers to creating and claiming value, the most promising sequence and process design, etc.—should be... View Details

Keywords: Decision Making; Cross-Cultural and Cross-Border Issues; Corporate Governance; Negotiation Process; Organizational Culture; Business and Government Relations
Related
  • 2009
  • Working Paper

Assess, Don't Assume, Part I: Etiquette and National Culture in Negotiation

By: James K. Sebenius
When facing a cross-border negotiation, the standard preparatory assessments -- of the parties, their interests, their no-deal options, opportunities for and barriers to creating and claiming value, the most promising sequence and process design, etc. -- should be... View Details
Keywords: Cross-Cultural and Cross-Border Issues; Negotiation Process; Societal Protocols; Competitive Advantage; Cooperation
Related
  • 08 Feb 2017
  • HBS Seminar

Andrew Mao, Microsoft Research

  • Teaching Interest

Overview

By: Jeffrey J. Bussgang

Launching Technology Ventures
Launching Technology Ventures (LTV) is designed for students who are actively working on their own startups or who will work at early-stage startups. The course material is, in particular, focused on new businesses in the... View Details