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    Youngme Moon

    Youngme Moon is the Donald K. David Professor of Business at Harvard Business School. Professor Moon's research sits at the intersection of brand strategy and culture, with a particular focus on the emergent AI economy. She is the author of the bestselling book, View Details

    Keywords: information; information; information; information; information; information; information; information; information; information; information; information; information; information; information; information; information; information; information; information; information
    • Web

    Rock Summer Fellows - Entrepreneurship

    find internships with search funds and apply to the General Summer Fellows Joiner track. Rock Summer Fellows does not support an ETA pathway through the Founder track. Start-up joiners, please contact summerfellow@hbs.edu for application View Details
    • 18 Mar 2008
    • Working Paper Summaries

    Modeling Expert Opinions on Food Healthiness: A Nutrition Metric

    Keywords: by Jolie Mae Martin, John Leonard Beshears, Katherine Lyford Milkman, Max H. Bazerman & Lisa Sutherland; Retail
    • March–April 2017
    • Article

    Advancing Conservation by Understanding and Influencing Human Behavior

    By: Sheila M. Reddy, Jensen Montambault, Yuta J. Masuda, Ayelet Gneezy, Elizabeth Keenan, William Butler, Jonathan R. Fisher and Stanley T. Asah
    Behavioral sciences can advance conservation by systematically identifying behavioral barriers to conservation and how to best overcome them. Behavioral sciences have informed policy in many other realms (e.g., health, savings), but they are a largely untapped resource... View Details
    Keywords: Adaptive Management; Awareness; Behavioral Economics; Behavioral Science; Conservation Intervention; Conservation Planning; Decision-making; Incentives; Nudge; Management; Motivation and Incentives; Behavior; Marketing; Decision Making; Environmental Sustainability; Economics
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    • Web

    Already Admitted

    Already Admitted? Congratulations! We look forward to welcoming you to campus, but until then, we've included some helpful information to get you started. *Admitted participants will have received a formal admissions notice, via email.... View Details
    • Program

    Senior Executive Leadership Program—China

    least four weeks before the program start date. You may use our online form or download an application. HBS maintains all application information in strict confidentiality. We acknowledge receipt of applications via email. In the unlikely... View Details
    • 10 Dec 2008
    • Working Paper Summaries

    Market Reaction to the Adoption of IFRS in Europe

    Keywords: by Christopher S. Armstrong, Mary E. Barth, Alan D. Jagolinzer & Edward J. Riedl; Banking
    • 31 Jan 2008
    • Working Paper Summaries

    Peer Effects and Entrepreneurship

    Keywords: by Ramana Nanda & Jesper B. Sørensen

      Managing Know-How

      For many firms, the ability to create, organize, and disseminate know-how is a key factor in their ability to succeed. But should all companies engage in formal knowledge management? If not, which companies derive most value from a formal knowledge system?... View Details

      • Program

      Driving Nonprofit Performance and Innovation—Virtual

      (outside the U.S., call +1.617.495.6555). Application Submission We recommend that you apply at least four weeks before the program start date. You may use our online form or download an application. HBS maintains all application View Details
      • 2019
      • Book

      The Age of Surveillance Capitalism: The Fight for a Human Future at the New Frontier of Power

      By: Shoshana Zuboff
      In this masterwork of original thinking and research, Shoshana Zuboff provides startling insights into the phenomenon that she has named surveillance capitalism. The stakes could not be higher: a global architecture of behavior modification threatens human nature in... View Details
      Keywords: Consumer Profiling; Consumer Behavior; Forecasting and Prediction; Information Technology; Power and Influence; Ethics; Society; Transformation
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      • March 2012 (Revised September 2012)
      • Case

      INRIX

      By: Lynda M. Applegate and Ryan Johnson
      Since its founding in 2004, INRIX, a leading global provider of traffic information and driver services, had received four rounds of financing from leading venture capital (VC) firms and by 2012 had been cash flow positive for the past six quarters. Its founder, Bryan... View Details
      Keywords: Entrepreneurship; Leadership; Business Growth and Maturation; Business Exit or Shutdown; Business Startups; Organizational Structure; Mobile and Wireless Technology; Competitive Strategy; Information Technology Industry; Information Technology Industry; Washington (state, US)
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      • 31 Oct 2022
      • Research & Ideas

      Why the Largest Minority Group Faces the Most Hate—and How to Push Back

      systemic racism, the findings could inform policy approaches that prevent discrimination. Tabellini wrote the paper with Mina Cikara, associate professor of psychology at Harvard University, and Vasiliki Fouka, assistant professor of... View Details
      Keywords: by Pamela Reynolds
      • 05 May 2014
      • Research & Ideas

      Reflecting on Work Improves Job Performance

      information with others would improve the learning process. Reflection, sharing, and self-efficacy For the first study, the team recruited 202 adults for an online experiment in which they completed a series of brain teasers based on a... View Details
      Keywords: by Carmen Nobel

        Nitin Nohria

        Nitin Nohria served as the tenth dean of Harvard Business School from 2010-2020. He previously served as co-chair of the Leadership Initiative, Senior Associate Dean of Faculty Development, and Head of the Organizational Behavior unit.

        As Dean, building on... View Details

        Keywords: information technology industry; information technology industry; information technology industry; information technology industry; information technology industry; information technology industry; information technology industry; information technology industry; information technology industry; information technology industry; information technology industry; information technology industry; information technology industry; information technology industry; information technology industry; information technology industry; information technology industry; information technology industry; information technology industry; information technology industry; information technology industry
        • 17 Jan 2008
        • Research & Ideas

        If Marketing Experts Ran Elections

        solutions, informing interested citizens about them, and making them easily accessible. I remember Leonard Marsh, 1 of the 3 founders of Snapple, explaining the brand's success: "We never thought of ourselves as any better than our... View Details
        Keywords: by John A. Quelch
        • 15 Aug 2023
        • HBS Case

        (Virtual) Reality Check: How Long Before We Live in the 'Metaverse'?

        The recent rollout of ChatGPT by OpenAI has set the world abuzz about the potential of artificial intelligence. But whatever happened to the last tech phenomenon, the “metaverse”? The once-heavily hyped future of immersive 3D technology seems to have drifted into the... View Details
        Keywords: by Jay Fitzgerald; Information Technology; Information Technology; Information Technology
        • Web

        School Leadership | About

        Dean, Chair, MBA Program ; Senior Associate Dean, Chair, MBA Program Administrative Leadership Elizabeth (Beth) Clark Chief Information Officer Angela Q. Crispi Executive Dean for Administration Jean M. Cunningham Associate Dean for... View Details
        • Web

        Finding Job Opportunities - Alumni

        Careers Finding Job Opportunities Careers Finding Job Opportunities Starting to get the job search underway but feeling overwhelmed? These tools can help you stay organized and informed as you start to explore your options. Finding Job... View Details
        • Program

        Strategy for Health Care Delivery—Virtual

        date. You may use our online form or download an application. HBS maintains all application information in strict confidentiality. We acknowledge receipt of applications via email. In the unlikely event that you do not receive an... View Details
        Keywords: Health Care; Health Care