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Show Results For
- All HBS Web
(820)
- People (23)
- News (145)
- Research (291)
- Multimedia (6)
- Faculty Publications (209)
- 01 Dec 2023
- News
Alumni and Faculty Books and Podcasts
change, the authors provide a quick and entertaining introduction to the science of climate change. It is a concise primer for anyone interested in how CO2 impacts our climate. Even knowledgeable readers will learn something new about... View Details
Keywords: podcasts
- 06 Aug 2019
- Cold Call Podcast
Super Bowl Ads Sell Products, but Do They Sell Brands?
I think about releasing ads in advance is you begin to engage consumers earlier, and then when you wrap that around a social media strategy you can begin to drive conversation about your brand before, during, and after the airing of the... View Details
- 01 May 2019
- What Do You Think?
What Should the Leadership of YouTube Do?
not be any sort of attack on this very fundamental right. On the other hand social media platforms still have an obligation to the public that they serve YouTube needs to redouble its efforts and be totally relentless in its quest to... View Details
- Profile
Jonathan Evans
Why was earning your MBA at HBS important to you? I decided to earn an MBA to enhance my understanding of how organizations navigate our increasingly interconnected world in pursuit of adding value. But I decided to attend HBS because I wanted more: the chance to focus... View Details
- 27 Oct 2015
- Blog Post
Alumni: Where Are They Now? Featuring Claire Friedman...
Current Position: COO and Executive in Charge of Lip Sync Battle Franchise, Casey Patterson Entertainment Current Location: New York/Los Angeles Tell us what you're up to these days. Right after graduation, I packed my bags and moved out... View Details
Keywords: Entertainment / Media / Sports
- 29 Jan 2013
- Research & Ideas
Creating the Perfect Super Bowl Ad
question whether ads, including the over-the-top Super Bowl spots, have become too entertaining, says Thales S. Teixeira, an assistant professor in the Marketing unit at Harvard Business School. In upcoming research, Why, When and How Much to View Details
- Web
Globalization - Faculty & Research
of product missteps, negative media scrutiny, and ongoing challenges to its partner relationships, in late 2015, the company was acquired by JAB Holding Company. Now under private control, new CEO Bob Gamgort led efforts to re-accelerate... View Details
- Profile
Claire Freidman
interesting positions in New York and Los Angeles and realized that an MBA was a pre-requisite for many of these types of roles. HBS appealed to me in particular because of the vast network of alumni in the media and View Details
- Web
US Business Immigration Overview - Alumni
been reached, so it is a good alternative to the H-1B. Dependents of H-1B1 visa holders, classified as H-4, are not eligible to work in the United States in H-4 status. + – E-1 Treaty Trader / E-2 Treaty Investor These visa categories are... View Details
- 25 Aug 2014
- News
Jonathan M. Nelson, MBA 1983
colleagues to invest in a regional cellular company. “I knew it was a good investment, but I had no idea mobile would reach 100 percent market penetration,” he says. Interested in building media companies with like-minded partners, Nelson... View Details
Keywords: Susan Young
- Web
2022 Reunion Presentations - Alumni
transformation during turbulent times. The Future of Entertainment, Media, and Sports Faculty: Professor Anita Elberse + More Info – Less Info What does the future of entertainment look like? Fueled by advances in digital technology, will... View Details
- 04 Apr 2022
- What Do You Think?
As Disney Board Chair, What Would You Advise CEO Bob Chapek Regarding 'Don’t Say Gay'?
history. Its stock, suffering the typical ups and downs of entertainment companies during the pandemic, had recovered and was at about the same price as when Chapek took over from “legendary” CEO Bob Iger two years earlier. He was aware,... View Details
Keywords: by James Heskett
- 20 Apr 2017
- Blog Post
Why I Love My Job: Ching Ching Chen On Her Passion For the Music Industry
opportunity? I am going back to Universal Music Group (where I interned for the summer) but will be working for one of its labels Capitol Records as Director of Business Development / Chief of Staff to the executive team. Tell us about... View Details
Keywords: Entertainment / Media / Sports
- 15 Apr 2016
- Blog Post
Working With Organizations That Recruit at HBS: An Interview with Molly DeCastro
Diplomacy in the Office of Career Services. What do you enjoy about working with organizations? I manage relationships with organizations in the Technology and Entertainment and Media industries, along with... View Details
- Web
HBS Global Initiative & Research Centers - MBA
Blog MBA in the Field Filter Results Arrow Down Arrow Up Read posts from Author Alumni Author GEO Staff Author HBS Faculty Author Harvard Community Author MBA Students Topics Topics Alumni Business Etiquette Culture Domestic Entertainment... View Details
- 07 Apr 2015
- News
Warrior Spirit
Friday night fight every week of the year. (Courtesy of ONE FC) Navigating those complexities could result in a big payoff, of course. “The NBA or NFL sell their media rights to companies for billions of dollars,” says Sityodtong. “The... View Details
- Profile
Ann Chao
different countries and industries to learn with and learn from. As a Social Studies/East Asian Studies concentrator with a strong interest in disability rights and education as well as entertainment and performing arts, I still felt... View Details
Keywords: Entertainment / Media
- 01 Dec 2022
- News
Full Court Press
first lady, Jeannette Kagame. Inside Kigali’s three-year-old, $104 million BK Arena (named for the Bank of Kigali), pregame entertainment features a troupe of thunderous, polyrhythmic drummers and dancers.The seats and court are adorned... View Details
Keywords: Dan Morrell
- 29 Jan 2021
- Op-Ed
How Influencers, Celebrities, and FOMO Can Win Over Vaccine Skeptics
reinforce the positive consequences of taking the vaccine, such as the ability to visit family, go to work, and have more entertainment options. With those factors in mind, we offer three customer-centric recommendations to speed adoption... View Details
- September 2017
- Case
Tencent
By: John R. Wells and Gabriel Ellsworth
Tencent had undergone many transformations since it was founded in 1998 as a simple messaging service. In 2017, it was the largest online games provider in China with a wide range of game types, China’s largest social networking service provider with several of the... View Details
Keywords: Tencent; Tencent Holdings; WeChat; Social Networking; Social Networks; Gaming; Gaming Industry; Video Games; Computer Games; Mobile Gaming; Portals; Payments; Mobile Payments; O2O; Online-to-offline; E-commerce; Messaging; Subscription Model; Freemium; Mobile App Industry; Smartphone; PC; Monetization Strategy; Antitrust; Streaming; Cloud Computing; Artificial Intelligence; Big Data; Alibaba; Facebook; JD.com; Tesla; Bundling; Synergies; Digital Strategy; Imitation; Licensing; Agility; Entry Barriers; Online Platforms; Advertising; Digital Marketing; Business Ventures; Acquisition; Mergers and Acquisitions; Business Conglomerates; Business Units; Business Growth and Maturation; Business Organization; For-Profit Firms; Joint Ventures; Restructuring; Communication; Communication Technology; Blogs; Interactive Communication; Interpersonal Communication; Entertainment; Film Entertainment; Games, Gaming, and Gambling; Music Entertainment; Investment; Investment Portfolio; Price; Profit; Revenue; Geographic Scope; Cross-Cultural and Cross-Border Issues; Global Strategy; Multinational Firms and Management; Globalized Markets and Industries; Business History; Innovation Strategy; Technological Innovation; Business or Company Management; Goals and Objectives; Growth and Development Strategy; Product Positioning; Social Marketing; Network Effects; Emerging Markets; Market Entry and Exit; Digital Platforms; Industry Growth; Monopoly; Media; Distribution Channels; Product Development; Service Delivery; Organizational Change and Adaptation; Organizational Structure; Public Ownership; Problems and Challenges; Business and Government Relations; Groups and Teams; Networks; Opportunities; Social and Collaborative Networks; Strategy; Adaptation; Business Strategy; Commercialization; Competition; Competitive Advantage; Competitive Strategy; Cooperation; Corporate Strategy; Diversification; Expansion; Horizontal Integration; Vertical Integration; Segmentation; Information Technology; Internet and the Web; Mobile and Wireless Technology; Internet and the Web; Applications and Software; Information Infrastructure; Digital Platforms; Internet and the Web; Mobile and Wireless Technology; Value Creation; Entertainment and Recreation Industry; Entertainment and Recreation Industry; Entertainment and Recreation Industry; Entertainment and Recreation Industry; Entertainment and Recreation Industry; Entertainment and Recreation Industry; Entertainment and Recreation Industry; Entertainment and Recreation Industry; Entertainment and Recreation Industry; Entertainment and Recreation Industry; Entertainment and Recreation Industry; Entertainment and Recreation Industry; Entertainment and Recreation Industry; Asia; China; Canton (province, China)
Wells, John R., and Gabriel Ellsworth. "Tencent." Harvard Business School Case 718-426, September 2017.