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  • 29 Jan 2007
  • Research & Ideas

The Business Press Is a Watchdog that Bites

financial communication in an expert manner. One of the appreciations that I got out of this research that I hadn't understood was the importance of the specialized press in certain industries. It was surprising to me how many of the... View Details
Keywords: by Martha Lagace; Journalism & News; Publishing
  • 22 Jan 2013
  • First Look

First Look: Jan. 22

Philanthropy in U.S. Communities Authors:Tilcsik, András, and Christopher Marquis Abstract This article focuses on geographic communities as fields in which human-made and natural events occasionally disrupt... View Details
Keywords: Sean Silverthorne
  • 14 Jul 2003
  • Research & Ideas

Keeping Your Balance With Customers

and profits could be derived from scale. Customer management was relegated to selling and promoting the company's products. The customer relationship was seldom the issue. The New Economy has changed all of this. With the evolution of computer and View Details
Keywords: by Robert S. Kaplan & David P. Norton
  • May 2024
  • Teaching Note

The Meteoric Rise of Skims

By: Ayelet Israeli, Jill Avery and Leonard A. Schlesinger
Teaching Note for HBS Case No. 524-023, "The Meteoric Rise of Skims." View Details
Keywords: Brand; Branding; Direct-to-consumer; DTC; Influencers; Influencer Marketing; Fashion; Growth; Direct Marketing; Influence; Reputation; Social Influence; Consumer Goods; Consumer Products; Female Entrepreneur; Female Protagonist; Entrepreneurship And Strategy; Brand ＆ Product Management; Competitive Advantage; Online Followers; Retail; Retail Formats; Retailing; Online Retail; Celebrities; Celebrity; Celebrity Endorsement; Go To Market Strategy; Apparel; Startup Marketing; Startups; Brands and Branding; Growth and Development Strategy; Growth Management; Distribution Channels; Digital Marketing; Advertising; Power and Influence; Social Media; Fashion Industry; Apparel and Accessories Industry; Consumer Products Industry; United States
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  • January 2021
  • Supplement

Barbara Krakow Gallery (B): Art and the Pandemic

By: José B. Alvarez and David Lane
Updates (A) case by describing the early impact of the COVID-19 pandemic on the art market, the renaming of the gallery as the Krakow Witkin Gallery, and the response of its partners and staff to the pandemic. View Details
Keywords: Art Market; COVID-19; Arts; Business Model; Change Management; Trends; Communication; Customer Focus and Relationships; Human Resources; Marketing; Distribution Channels; Outcome or Result; Health Pandemics; Fine Arts Industry
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  • November 1999
  • Case

net.Genesis, Inc.

By: Robert J. Dolan, Rajiv Lal and Perry Fagan
Net.Genesis is planning a strategy for the developing Internet market. In particular, it is creating the category of e-business intelligence and striving to be the brand leader in it. View Details
Keywords: Emerging Markets; Strategic Planning; Expansion; Brands and Branding; Knowledge Use and Leverage; Marketing Communications; Internet and the Web; Change Management
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  • December 1999
  • Case

Sun Microsystems, Inc. (A2): Network Visions: Mike Clary on the Product that Hid in HR

By: Rosabeth M. Kanter and Jane Roessner
Chief scientist Bill Joy of Sun Microsystems, Inc. had a vision for a new product called "Jini": a network computing piece of infrastructure that would reinforce Sun's leadership role in the industry for helping define how the Internet and networking technology... View Details
Keywords: Technological Innovation; Information Technology; Information Infrastructure; Internet and the Web; Media; Product Development; Communication; Innovation and Management; Technology Industry; Computer Industry
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  • July 2024
  • Case

Jacqueline Cook at Vendasta: Debating an IPO

By: Reza Satchu, Tom Quinn and Andrew Kosc
In May 2021, after a surge in demand for digital services that prompted high valuations for startups across the Canadian tech sector, Saskatchewan-based Vendasta entered the final stages of the initial public offering (IPO) process. COO Jacqueline Cook had invested her... View Details
Keywords: Business Growth and Maturation; Business Startups; Interpersonal Communication; Cost vs Benefits; Forecasting and Prediction; Business Cycles; Entrepreneurship; Fairness; Capital Markets; Private Equity; Investment Banking; Stock Options; Financial Markets; Initial Public Offering; Institutional Investing; Price Bubble; Digital Platforms; Digital Transformation; Internet and the Web; Leadership; Growth and Development Strategy; Managerial Roles; Agreements and Arrangements; Going Public; Ownership Stake; Performance Expectations; Work-Life Balance; Strategic Planning; Business and Stakeholder Relations; Rank and Position; Risk and Uncertainty; Opportunities; Happiness; Reputation; Status and Position; Well-being; Information Technology Industry; Retail Industry; Canada
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  • 03 Jun 2020
  • Research & Ideas

Who Guarantees Your Workplace Is Safe for Return?

mitigations. Businesses will have to persuasively communicate the actions they are taking. As the saying goes, what gets measured gets done. And every one of us will want to know exactly what is being done. About the Authors Joseph Allen... View Details
Keywords: by John Macomber and Joseph Allen; Real Estate
  • 16 Jun 2015
  • First Look

First Look: June 16, 2015

hospital. Community hospitals generally vehemently oppose their entry into a new area. What options does MedCath have? Purchase this case: https://cb.hbsp.harvard.edu/cbmp/product/315018-PDF-ENG Harvard Business School Case 614-018 Ford... View Details
Keywords: Sean Silverthorne
  • 28 Jan 2015
  • Research & Ideas

Ground Game, Air Wars, and Other Marketing Lessons From Presidential Elections

operatives getting out in the communities and face-to-face contacts. Phone banks were de-emphasized. "It was a historic moment for the 2008 and 2012 elections in the way ground troops were utilized," Chung says. Mass Advertising Turning... View Details
Keywords: by Dina Gerdeman
  • 10 Jun 2013
  • Research & Ideas

How Numbers Talk to People

Thomas H. Davenport and Jinho Kim offer an introduction to the best methods for consuming data. In this excerpt, Davenport and Kim discuss multiple ways to tell a story with data, "the best way to communicate results to nonanalytical... View Details
  • 19 Dec 2012
  • Research & Ideas

How to be Extremely Productive

schedule to be productive. I wanted to discuss skills that have been critical in my own career. Communication is one—reading, writing, and speaking. Another is how you operate within your organization and deal with both those above you... View Details
Keywords: by Deborah Blagg
  • 22 Nov 2011
  • First Look

First Look: November 22

environment of higher education, the Director of Strategic Communications at the U.S. Military Academy is faced with a decision on whether or not to invest resources in a rebranding effort. Over the course of the school's history, several... View Details
Keywords: Sean Silverthorne
  • 30 Aug 2004
  • Research & Ideas

Mapping Your Board’s Effectiveness

communication to investors highlights key value and risk drivers, and one that holds senior executives accountable for successful strategy formulation and implementation will give investors more confidence that the company is well... View Details
Keywords: by Robert S. Kaplan
  • 23 Feb 2004
  • Research & Ideas

It’s Back to Business-Basics for Nonprofits

mission is to "improve the lives of poor children in America's most devastated communities." While this mission inspired volunteers, donors, and even management, it didn't communicate a plan of action. How can an organization measure the... View Details
Keywords: by Manda Salls
  • 13 Aug 2024
  • Op-Ed

Can AI Save Physicians from Burnout?

documentation, litigation defense, and regulatory compliance. These excessive documentation requirements also strain the patient-physician relationship, reducing the time patients spend with their doctors and hampering effective View Details
Keywords: by Susanna Gallani, Lidia Moura, and Katie Sonnefeldt; Health
  • 06 Jul 2010
  • Research & Ideas

Renewable Energy: Winds at Our Back?

exploration, Doppler oceanographic studies, avian research, socioeconomic environmental studies, community outreach, and litigation. Late last year, the Minerals Management Service (recently renamed the Bureau of Ocean Energy Management,... View Details
Keywords: by Sarah Jane Gilbert; Energy; Utilities
  • June 2022 (Revised January 2023)
  • Case

Buurtzorg

By: Ethan Bernstein, Tatiana Sandino, Joost Minnaar and Annelena Lobb
As co-founders of home nursing company Buurtzorg, Jos de Blok and Gonnie Kronenberg prized both self-management and organizational learning. Buurtzorg’s 10,000 nurses across 950 neighborhood nursing teams in the Netherlands were empowered to manage themselves, both in... View Details
Keywords: Healthcare; Best Practices; Best Practices Transfer; Flat Organization; Self-Managed Organizations; Self-Managed Teams; Organizational Learning; Knowledge Management; Learning; Management Practices and Processes; Human Resources; Communication; Organizational Structure; Organizational Design; Organizational Change and Adaptation; Groups and Teams; Networks; Health Industry; Netherlands; Europe
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  • 06 Mar 2012
  • First Look

First Look: March 6

twentieth century because of communications improvements, this article shows that the challenges of managing governments and political risk grew sharply. Read the paper: http://www.people.hbs.edu/gjones/papers/Jones Lubinski Managing... View Details
Keywords: Sean Silverthorne

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