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  • 2012
  • Working Paper

IP Modularity: Profiting from Innovation by Aligning Product Architecture with Intellectual Property

By: Joachim Henkel, Carliss Y. Baldwin and Willy C. Shih
In this paper we explain how firms seeking to take advantage of distributed innovation and outsourcing can bridge the tension between value creation and value capture by modifying the modular structure of their technical systems. Specifically, we introduce the concept... View Details
Keywords: Modularity; Value Appropriation; Distributed Innovation; Open Innovation; Strategy; Open Source Distribution; Value; Complexity; Intellectual Property
Related
  • 02 Mar 2007
  • What Do You Think?

What Is the Government’s Role in US Health Care?

Butler believes that it could come in the form of a two-tiered system of private treatment at personal expense layered on a service free to all with protections for healthcare givers and the elimination of third party insurance. Are these... View Details
Keywords: by Jim Heskett; Health
  • 08 Dec 2008
  • Research & Ideas

Thinking Twice About Supply-Chain Layoffs

increasing the amount of labor at a store is associated with an increase in profit margin. This did not come about through the impact of more labor on service quality, but through its impact on conformance quality—those "boring... View Details
Keywords: by Julia Hanna; Retail

    Roy D. Shapiro

    Roy D. Shapiro is the Philip Caldwell Professor of Business Administration at the Harvard University Graduate School of Business Administration.  He is currently the faculty co-chair of the School's Technology and Operations Management Unit... View Details

    • June 1989 (Revised July 1993)
    • Case

    CIGNA Worldwide

    By: John A. Quelch
    A CIGNA Worldwide (CWW) task group of European country directors and key functional managers is meeting in November 1988 to discuss how CWW should respond to the European Community's plan to remove existing internal barriers and restrictions to the free flow of goods... View Details
    Keywords: Multinational Firms and Management; Insurance; Competitive Strategy; Emerging Markets; Trade; Insurance Industry; Europe
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    • November 2002 (Revised August 2003)
    • Case

    MedSource Technologies

    By: Robert S. Huckman
    Considers the issues facing Richard Effress, MedSource's chairman and CEO, as the firm approaches the Precision Cut project--the first test of MedSource's capabilities as an integrated, contract manufacturer in the medical device industry. MedSource Technologies was... View Details
    Keywords: Product Development; Production; Mergers and Acquisitions; Product Design; Supply Chain Management; Management Teams; Medical Devices and Supplies Industry; United States
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    • 03 Oct 2005
    • Research & Ideas

    The Truck Driver Who Reinvented Shipping

    labor and dock servicing time, McLean was vigilant about standardization. His efforts to increase efficiency resulted in standardized container designs that were awarded patent protection. Believing that... View Details
    Keywords: by Anthony J. Mayo & Nitin Nohria; Manufacturing; Transportation; Aerospace

      The Magic That Makes Customer Experiences Stick

      The field of customer experience (CX) design — which aims to ensure that customers have positive touch points with companies while buying and consuming their products and services — has grown quickly in recent years. Research has shown that memorable experiences,... View Details

      • December 2019 (Revised December 2022)
      • Case

      TXU (A): Powering the Largest Leveraged Buyout in History

      By: Trevor Fetter, Erik Snowberg and Rebecca M. Henderson
      This case is designed to support a lively discussion about the relative merits of shareholder vs. stakeholder perspectives in the context of a company that provides a vital public service that has important environmental implications. The 2007 purchase of TXU, the... View Details
      Keywords: Leveraged Buyouts; Transformation; Insolvency and Bankruptcy; Environmental Sustainability; Business and Shareholder Relations; Business and Stakeholder Relations; Energy Generation; Non-Renewable Energy; Governing Rules, Regulations, and Reforms; Utilities Industry; Energy Industry; Texas
      Related
      • 16 Nov 2016
      • Blog Post

      My HBS Journey

      View Video As I find myself looking out the window, as the airplane leaves Boston behind, I realize just how special the MBA experience was at HBS. Before I came here I heard from a few people, "You probably won't learn that much... View Details
      • June 2023
      • Supplement

      Clash of Two Giants Simulation Exercise

      By: Feng Zhu and Marco Iansiti
      Many markets are organized around platforms that connect consumers with complementary applications and services. These platforms are two-sided because both sides - consumers and those providing applications or services - need access to the same platform to interact. A... View Details
      Keywords: Customer Acquisition; Platform Strategy; Technology Platform; Digital Platforms; Competitive Strategy; Network Effects
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        Benjamin C. Esty

        Benjamin Esty is the Roy and Elizabeth Simmons Professor of Business Administration at Harvard Business School. Over the years, he has taught a variety of courses ranging from advanced corporate finance and project finance to competitive strategy and leadership. He... View Details

        Keywords: financial services; financial services; financial services; financial services; financial services; financial services; financial services
        • September 2008 (Revised February 2009)
        • Case

        Ocean Tomo: Building a Market for Intellectual Property

        By: Peter A. Coles, Andrei Hagiu and Alison Berkley Wagonfeld
        Ocean Tomo's management team sought to turn the company into the leading intermediary for intellectual property. Despite its increasingly important role in the global marketplace, IP remained a notoriously illiquid asset—difficult to value, harder to trade, and often... View Details
        Keywords: Globalized Markets and Industries; Intellectual Property; Resource Allocation; Auctions; Market Design; Service Operations
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        • October 1989 (Revised June 1993)
        • Case

        RKO Warner Video, Inc.: Incentive Compensation Plan

        By: George P. Baker III
        Details the design and implementation of an incentive bonus plan for video store managers. The problem for top management of the chain is to induce the store managers to "sweat the details," to keep the stores neat and well organized, and to deal courteously and... View Details
        Keywords: Acquisition; Change; Strategic Planning; Performance Improvement; Sales; Management; Employee Relationship Management; Situation or Environment; Success; Motion Pictures and Video Industry; Entertainment and Recreation Industry
        Related
        • January 1997 (Revised February 1998)
        • Case

        Elsie Y. Cross Associates, Inc. and CoreStates Financial Corp.

        By: Rosabeth M. Kanter and Thomas Dretler
        A consulting firm specializing in diversity and organizational change assists an 18,000-employee bank with a massive culture change effort. View Details
        Keywords: Change; Size; Organizational Change and Adaptation; Organizational Culture; Diversification; Financial Services Industry; Financial Services Industry
        Related
        • June 2008 (Revised July 2008)
        • Case

        Kit Hinrichs at Pentagram (A)

        By: Linda A. Hill and Emily Stecker
        This case focuses on Kit Hinrichs, a 65-year-old partner at Pentagram, a privately owned multidisciplinary design firm. One of the world's most prestigious design firms, Pentagram was founded by five designers from different disciplines in London in the 1970s. By 2008,... View Details
        Keywords: Arts; Business Offices; Customer Relationship Management; Design; Leadership; Personal Development and Career; Groups and Teams; Creativity; Service Industry; San Francisco
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        • September 2020 (Revised June 2021)
        • Case

        Eaton Corporation: Portfolio Transformation and The Cost of Capital

        By: Benjamin C. Esty, E. Scott Mayfield and Daniel Fisher
        In 2000, Eaton Corporation was a broadly diversified industrial conglomerate. But its strategy was evolving and its focus was narrowing around “power management” and more recently on “intelligent power,” the use of digitally enabled products and services designed to... View Details
        Keywords: Mergers and Acquisitions; Business Conglomerates; Business Divisions; Cost of Capital; Corporate Finance; Value; Valuation; Industrial Products Industry; United States; Denmark; Republic of Ireland
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        • February 2013
        • Case

        YouTube Channels

        By: Sunil Gupta and Dharmishta Rood
        In December 2011 YouTube launched a website redesign that made Channels the central focus of the site. This redesign was the company's first foray into a strategy designed to foster long-form user engagement. YouTube invested $100 million in 100 Channels, often created... View Details
        Keywords: Competition; Internet and the Web; Entertainment; Growth and Development Strategy; Entertainment and Recreation Industry; Media and Broadcasting Industry
        Related
        • 03 Mar 2008
        • Working Paper Summaries

        Testing a Purportedly More Learnable Auction Mechanism

        Keywords: by Katherine L. Milkman, James Burns, David C. Parkes, Gregory M. Barron & Kagan Tumer; Web Services
        • May 2011 (Revised December 2011)
        • Case

        Stuyvesant Town - Peter Cooper Village: America's Largest Foreclosure

        By: Arthur I Segel, Gregory S. Feldman, James T. Liu and Elizabeth C. Williamson
        In July 2010, William Ackman, the founder of Pershing Square, is considering a potential new opportunity: the acquisition of the distressed Stuyvesant Town and Peter Cooper Village ("ST /PCV") complex. The property had recently been abandoned by its owners and had come... View Details
        Keywords: Property; Risk Management; Opportunities; Valuation; Insolvency and Bankruptcy; Investment; Outcome or Result; Acquisition; North and Central America
        Related