Publications

June 2010
Teaching Note

Cisco Business Councils (2007): Unifying a Functional Enterprise with an Internal Governance System (TN)

By: Ranjay Gulati and Marlo Goetting

Teaching Note for 409062. View Details

Keywords: Customer Focus and Relationships; System; Business Units; Corporate Strategy; Infrastructure; Growth and Development; Decision Making; Restructuring; Resource Allocation; Information Technology Industry

Article

Peer-to-Peer File Sharing and the Market for Digital Information Goods

By: Ramon Casadesus-Masanell and Andres Hervas-Drane

We study competitive interaction between two alternative models of digital content distribution over the Internet: peer-to-peer (p2p) file sharing and centralized client-server distribution. We present microfoundations for a stylized model of p2p file sharing where all... View Details

Keywords: Competition; Distribution; Internet and the Web; Information Infrastructure; Management Analysis, Tools, and Techniques; Strategy; Profit; Price; Performance Efficiency

2010
Book

The New Science of Retailing: How Analytics Are Transforming the Supply Chain and Improving Performance

By: Marshall Fisher and Ananth Raman

Retailers today are drowning in data but lacking in insight: They have huge volumes of information at their disposal. But they're unsure of how to sort through it and use it to make smart decisions. The result? They're struggling with profit-sapping supply chain... View Details

Keywords: Profit; Knowledge Use and Leverage; Logistics; Supply Chain Management; Mathematical Methods; Retail Industry

May 2010 (Revised November 2010)
Case

Investment Technology Group

By: Clayton S. Rose and David Lane

Investment Technology Group (ITG) CEO Robert Gasser wondered if the financial crisis had permanently affected the firm's business model. A leader in trade analytics and execution for institutional equity investors, ITG had grown since its establishment in 1987 in step... View Details

Keywords: Customer Relationship Management; Financial Crisis; Investment; Resignation and Termination; Crisis Management; Product Positioning; Organizational Change and Adaptation; Information Technology Industry; Information Technology Industry; New York (city, NY)

2010
Chapter

The Agglomeration of U.S. Ethnic Inventors

By: William R. Kerr

The ethnic composition of US inventors is undergoing a significant transformation - with deep impacts for the overall agglomeration of US innovation. This study applies an ethnic-name database to individual US patent records to explore these trends with greater detail.... View Details

Keywords: Information Technology; Geographic Location; Patents; Ethnicity; City; Innovation and Invention; United States

SSRN

March 2010 (Revised May 2012)
Case

Bank of America: Mobile Banking

By: Sunil Gupta and Kerry Herman

In January 2010, Jen McDonald, head of Bank of America Corporation's (BAC) Digital Marketing group, was discussing the bank's mobile strategy with Douglas Brown, senior vice president, Mobile Product Development. BAC launched mobile banking in 2007 and within three... View Details

Keywords: Marketing; Digital Marketing; Financial Services; Mobile Banking; Channels; Strategy; Banks and Banking; Marketing Strategy; Service Delivery; Mobile and Wireless Technology; Banking Industry; United States

January 2010
Teaching Note

Transforming ASUSTeK: Breaking from the Past (TN)

By: Willy C. Shih

Teaching Note for [610041]. View Details

Keywords: Information Infrastructure; Transformation; Contracts; Production; Product Design; Customers; Competition; Management Practices and Processes; Value; Performance Effectiveness; Brands and Branding; Disruptive Innovation; Computer Industry; Electronics Industry

2010
Working Paper

The Architecture of Complex Systems: Do Core-periphery Structures Dominate?

By: Alan MacCormack, Carliss Y. Baldwin and John Rusnak

Any complex technological system can be decomposed into a number of subsystems and associated components, some of which are core to system function while others are only peripheral. The dynamics of how such "core-periphery" structures evolve and become embedded in a... View Details

Keywords: Innovation and Management; Product Design; Practice; Core Relationships; Software; Information Technology Industry

December 2009
Article

Media Markets and Localism: Does Local News en Español Boost Hispanic Voter Turnout?

By: Felix Oberholzer-Gee and Joel Waldfogel

Since the dawn of broadcasting, and especially in the past decade, Americans have turned their attention from local to more distant sources of news and entertainment. While the integration of media markets will raise the private welfare of many consumers, critics of a... View Details

Keywords: Voting; Ethnicity; Behavior; Local Range; Journalism and News Industry; Journalism and News Industry; United States

2014
Working Paper

The Global Agglomeration of Multinational Firms

By: Laura Alfaro and Maggie Chen

The explosion of multinational activities in recent decades is rapidly transforming the global landscape of industrial production. But are the emerging clusters of multinational production the rule or the exception? What drives the offshore agglomeration of... View Details

Keywords: Geographic Location; Multinational Firms and Management; Globalized Markets and Industries; Market Entry and Exit; Industry Clusters

SSRN

2009
Working Paper

India Transformed: Insights from the Firm Level 1988-2005

By: Laura Alfaro and Anusha Chari

Using firm-level data this paper analyzes, the transformation of India's economic structure following the implementation of economic reforms. The focus of the study is on publicly-listed and unlisted firms from across a wide spectrum of manufacturing and services... View Details

Keywords: Transformation; Economic Sectors; Economy; Governing Rules, Regulations, and Reforms; Growth and Development Strategy; India

September 2009 (Revised December 2011)
Teaching Note

IBM Values and Corporate Citizenship (TN)

By: Rosabeth M. Kanter and Matthew Bird

Teaching Note for [308106]. View Details

Keywords: Corporate Social Responsibility and Impact; Transformation; Fairness; Innovation and Invention; Value; Global Range; Organizational Culture; Information Technology Industry; Information Technology Industry

2009
Chapter

Creating Superior Customer Value in a Connected World

By: Ranjay Gulati

"In the early twenty-first century, customers are more demanding than ever, and difficult economic times make them all the more so. As customers tighten their wallets and increase their demands, firms face greater pressure to provide superior customer value. Reducing... View Details

Keywords: Customer Satisfaction; Customer Value and Value Chain; Consumer Behavior; Product Design; Social and Collaborative Networks; Value Creation

2009
Working Paper

Informed and Interconnected: A Manifesto for Smarter Cities

By: Rosabeth Moss Kanter and Stanley S. Litow

The need for a fresh approach to U.S. communities is more urgent than ever because of the biggest global economic crisis since the Great Depression. Through examination of the barriers to solving urban problems (and the ways they reinforce each other), this paper... View Details

Keywords: Transformation; Investment; Urban Scope; Leadership; Safety; Civil Society or Community; Technology Networks; United States

2009
Article

Modeling Expert Opinions on Food Healthfulness: A Nutrition Metric

By: Jolie M. Martin, John Beshears, Katherine L. Milkman, Max H. Bazerman and Lisa Sutherland

Research over the last several decades indicates the failure of existing nutritional labels to substantially improve the healthiness of consumers' food and beverage choices. The difficulty for policy-makers is to encapsulate a wide body of scientific knowledge in a... View Details

Keywords: Judgments; Food; Nutrition; Labels; Knowledge Use and Leverage; Demand and Consumers; Measurement and Metrics; Mathematical Methods

February 2009 (Revised March 2009)
Case

Publicis Groupe 2009: Toward a Digital Transformation

By: Rosabeth M. Kanter and Matthew Bird

After a series of acquisitions, Maurice Levy, the Chairman and CEO of Publicis Groupe, had created the fourth largest marketing and communications company in the world. His next major challenge was managing the firm's digital transformation. In December 2006, the... View Details

Keywords: Mergers and Acquisitions; Transformation; Financial Crisis; Globalized Firms and Management; Leading Change; Organizational Change and Adaptation; Expansion; Information Technology; Advertising Industry; Communications Industry

January 2009
Teaching Note

HCL Technologies (A) (TN)

By: Tarun Khanna and Linda A. Hill

Teaching Note for [408004]. View Details

Keywords: Leading Change; Transformation; Competition; Globalized Markets and Industries; Employees; Information Technology Industry; Information Technology Industry; India

January 2009 (Revised June 2010)
Case

Cisco Business Councils (2007): Unifying a Functional Enterprise with an Internal Governance System

By: Ranjay Gulati

In response to the 2001 market downturn, Cisco Systems implemented a major restructuring that transformed the company from a decentralized to centralized organization. While recognizing that a centralized, functional structure was necessary to avoid product and... View Details

Keywords: Restructuring; Customer Focus and Relationships; Governing and Advisory Boards; Resource Allocation; Organizational Change and Adaptation; Organizational Structure; Corporate Strategy; Technology Industry

January 2009 (Revised June 2010)
Case

Cisco Systems (2001): Building and Sustaining a Customer-Centric Culture

By: Ranjay Gulati

Customer centricity has been an important part of the culture at Cisco Systems since its inception. While part of this is attributable to values put in place by the founders and retained by subsequent management, it is also closely interwoven with its organizational... View Details

Keywords: Customer Satisfaction; Organizational Design; Organizational Structure; Organizational Change and Adaptation; Change Management; Organizational Culture; Research and Development; Job Cuts and Outsourcing; Employees; Brands and Branding; Customer Relationship Management; Business Units