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- All HBS Web
(1,804)
- People (4)
- News (342)
- Research (1,113)
- Events (8)
- Multimedia (4)
- Faculty Publications (454)
- 07 Dec 2016
- Blog Post
Marketing Reimagined: A Recap of the 2016 Marketing Innovation Conference
A highlight of the conference was the wide range of panels available. Each featured up to five industry experts speaking on a wide range of... View Details
Keywords: Entertainment / Media / Sports
- April 2008
- Case
A Day in the Life of Alex Sander: Driving in the Fast Lane at Landon Care Products
By: Larry E. Greiner and Elizabeth Collins
Alex Sander is a new product manager whose drive and talents are attractive to management, but whose intolerant style has alienated employees. This tension is presented against the backdrop of a 360° performance review process. Sander works in the Toiletries Division... View Details
Keywords: Management Style; Conflict Management; Behavior; Management Practices and Processes; Talent and Talent Management; Mergers and Acquisitions; Problems and Challenges; Consumer Products Industry; United States; Europe
Greiner, Larry E., and Elizabeth Collins. "A Day in the Life of Alex Sander: Driving in the Fast Lane at Landon Care Products." Harvard Business School Brief Case 082-177, April 2008.
- 12 Oct 1999
- Research & Ideas
Bright Ideas: The Creative Power of Groups
engineers, for example, brought in anthropologists to help them design copiers that were more user-friendly. And Genzyme leavened the impact of the lawyers on its regulatory... View Details
Keywords: by Laurie Joan Aron
- 01 Jun 2024
- News
Decoding the Promise and Perils of Generative AI
at Harvard, a pioneering hub dedicated to the study of transformative technologies, numerous HBS faculty members have turned their attention to researching the impact of these... View Details
Keywords: April White
- June 2011 (Revised May 2012)
- Case
Reckitt Benckiser: Fast and Focused Innovation
By: Rebecca M. Henderson and Ryan Johnson
Since its 1999 merger Reckitt Benckiser (RB), a global consumer goods company, led by its CEO Bart Becht, RB developed a reputation for rapid product innovation and industry leading profit margins. RB's stated strategy was to focus on its Powerbrands and high growth... View Details
Keywords: Mergers and Acquisitions; Global Strategy; Innovation Leadership; Leadership Style; Growth and Development Strategy; Brands and Branding; Product Development; Performance Improvement; Commercialization; Consumer Products Industry
Henderson, Rebecca M., and Ryan Johnson. "Reckitt Benckiser: Fast and Focused Innovation." Harvard Business School Case 311-116, June 2011. (Revised May 2012.)
- February 2024
- Article
Pricing Power in Advertising Markets: Theory and Evidence
By: Matthew Gentzkow, Jesse M. Shapiro, Frank Yang and Ali Yurukoglu
Existing theories of media competition imply that advertisers will pay a lower price in equilibrium to reach consumers who multi-home across competing outlets. We generalize, extend, and test this prediction. We find that television outlets whose viewers watch more... View Details
Gentzkow, Matthew, Jesse M. Shapiro, Frank Yang, and Ali Yurukoglu. "Pricing Power in Advertising Markets: Theory and Evidence." American Economic Review 114, no. 2 (February 2024): 500–533.
- 16 Dec 2020
- News
A Creator in the Era of Disruption
granted. Morrell: Alex Lazarow says this focus on deep impact differentiates frontier startups from their California counterparts. Lazarow: In Silicon Valley, less than 20% of... View Details
John T. Gourville
John Gourville is the Albert J. Weatherhead, Jr. Professor of Business Administration at the Harvard Business School. He joined the HBS Marketing Unit in 1995 after receiving his Ph.D. at the University of Chicago in marketing and behavioral research. His most... View Details
- 01 Dec 2000
- News
Opening Doors: Inside the World of Museum Management
Museum of Natural History, Chicago Strategy for the Field: "More. Faster. Better." Operating expenses FY '99: $60 million Square feet he oversees: Close to a million 33 Web site: www.fieldmuseum.org Best part View Details
David G. Fubini
David G. Fubini is a Senior Lecturer in the Organizational Behavior Unit and leader of the Leading Professional Services Firm and Mergers & Acquisitions Programs for Harvard Business School’s Executive Education. His MBA teaching has concentrated on teaching the... View Details
- 17 Sep 2001
- Research & Ideas
Why E-commerce Didn’t Die With the Fall of Webvan
Packaged good manufacturers were eager to create a direct-to-consumer link like the one Dell found to sell computers. Such a link would minimize wasteful and inefficient marketing practices, which to date have mostly focused View Details
- 23 Aug 2019
- Blog Post
A Summer of Peaks and Swells: Interning at Patagonia
Patagonia has been using 100% organic cotton in its products since 1996, it is now part of a pilot program to grow regenerative organic certified cotton and mango for its apparel and food. Patagonia has had a tremendous View Details
- 16 Dec 2011
- Research & Ideas
Reintroducing Intellectual Ambition to the Study of Business History
of environmental damage and climate change over the last two centuries. The time has come for mainstream business history to incorporate the environmental impact of business in... View Details
Keywords: by Geoffrey Jones & Walter Friedman
- 05 May 2003
- Research & Ideas
How Bank of America Turned Branches into Service-Development Laboratories
primarily on its projected impact on customers but also taking into account its fit with the bank's strategy and goals and its funding requirements. In some cases, focus groups... View Details
- 09 Nov 2009
- Research & Ideas
Come Fly with Me: A History of Airline Leadership
found that the relationship was a coevolutionary one. The context of the industry impacts the type of leader or leader characteristics that are required for success. But this... View Details
- April 2013
- Article
Information and Subsidies: Complements or Substitutes?
By: Nava Ashraf, B. Kelsey Jack and Emir Kamenica
Does providing information about a product affect the impact of price subsidies on purchases of new or unfamiliar products? This question is particularly relevant for the introduction of health products in developing countries where consumers may be uncertain about... View Details
Ashraf, Nava, B. Kelsey Jack, and Emir Kamenica. "Information and Subsidies: Complements or Substitutes?" Journal of Economic Behavior & Organization 88 (April 2013): 133–139.
- 16 Jul 2021
- Blog Post
Staying Under the 1.5°C Threshold: The Role of Government, Business, and Society
On Earth Day 2021, the HBS Business and Environment Initiative and the AMP199 Energy Circle co-hosted a conversation between Joan MacNaughton, Chair of the Climate Group and of... View Details
- 18 Aug 2011
- Lessons from the Classroom
Business Plan Contest: 15 Years of Building Better Entrepreneurs
impact on our trajectory." Last year, with three remaining locations in the Boston area, Finale's original lead investors acquired a majority ownership in the business, folding it into a Rhode Island-based... View Details
- 31 Aug 2020
- What Do You Think?
Why Don’t More Organizations Understand the Power of Diversity and Inclusion?
organizations in the study are pulling away from the other two-thirds in diversity and inclusion, registering increasingly higher probabilities of being the most profitable. They are exhibiting progress in achieving greater gender and... View Details
Keywords: by James Heskett