Filter Results:
(762)
Show Results For
- All HBS Web (1,202)
- Faculty Publications (237)
Show Results For
- All HBS Web (1,202)
- Faculty Publications (237)
Sort by
- 22 Oct 2019
- Research & Ideas
Use Artificial Intelligence to Set Sales Targets That Motivate
we need to improve our profit,” he says. For example, a US industrial service company was losing 20 percent of its customers every year. Through research, its leaders realized that when customers stayed with... View Details
Keywords: by Michael Blanding
- 07 May 2020
- Research & Ideas
The One Good Thing Caused by COVID-19: Innovation
accommodating an appropriate level of economic activity. Businesses have historically overcome this type of challenge through the introduction of risk-mitigating technologies, which in this pandemic include technologies, business practices, and strategies that improve... View Details
Keywords: by Hong Luo and Alberto Galasso
- 24 Apr 2023
- HBS Case
What Does It Take to Build as Much Buzz as Booze? Inside the Epic Challenge of Cannabis-Infused Drinks
which come in flavors ranging from grapefruit rosemary to lemon lavender, as alternatives to alcohol. As queer founders, the duo also committed themselves to inclusive marketing aimed at the LGBTQIA+ community. Initially launched with... View Details
- 30 Nov 2022
- Research & Ideas
Recruiters: Highlight Your Company’s Diversity, Not Just Perks and Pay
11-week-long field experiment in 2021 with 178,862 customers of Zippia, a career service agency. Customers seeking job postings received an email containing several recommended positions and basic... View Details
Keywords: by Sean Silverthorne
- 11 Feb 2014
- First Look
First Look: February 11
http://www.emeraldinsight.com/ August 2013 Computer Applying KISS to Healthcare Information Technology By: Herzlinger, Regina E., Margo Seltzer, and Mark Gaynor Abstract—Current public and private healthcare information technology View Details
Keywords: Sean Silverthorne
- 19 Oct 2010
- First Look
First Look: October 19, 2010
School Note 811-016 This note discusses how some firms (start-ups and established companies) maximize customer value and profits via their pricing processes. It is aimed at companies that compete on the basis of performance View Details
Keywords: Sean Silverthorne
- 01 Feb 2022
- Book
Innovation Isn’t Just for Startups: How Big Companies Can Succeed
that come with getting venture capital funding. A corporate explorer also has constraints. But they already have a customer base. They already have a brand. They already often have the very technology and product assets they need to put... View Details
Keywords: by Lane Lambert
- 06 Aug 2013
- First Look
First Look: August 6
care value framework. The company launches a pilot project to use time-driven activity-based costing (TDABC) for measuring the cost of total knee replacements. The costing project complements an existing initiative for comprehensive... View Details
Keywords: Anna Secino
- 06 Jan 2016
- What Do You Think?
Why Do Leaders Get Their Timing Wrong?
averted pollution laws in many countries over a ten-year period. The second involves Zappos’ sudden initiative to eliminate all but one manager, the CEO. The two examples share at least one thing in common: they both involve changing... View Details
- 12 Apr 2016
- First Look
April 12, 2016
sellers treat consumers differently on the basis of how well informed consumers appear to be. We implement a large-scale field experiment in which callers request price quotes from automotive repair shops. We show that sellers alter their View Details
Keywords: Sean Silverthorne
- 20 Apr 2021
- Book
A Simple Question That Can Guide Companies to Epic Success
they eschew efforts—even bold, cutting-edge proposals—that are unlikely to generate value for customers, employees, or suppliers. “Companies that raise customer willingness to pay in a distinctive manner attract the very View Details
Keywords: by Danielle Kost
- 06 Mar 2006
- Research & Ideas
Four Strategies for Making Concessions
Richard E. Walton and Robert B. McKersie's book A Behavioral Theory of Labor Negotiations: An Analysis of a Social Interaction System (ILR Press, 1991). The head of a manufacturing firm was preparing to initiate talks with the leadership... View Details
Keywords: by Deepak Malhotra
- 19 Mar 2013
- First Look
First Look: March 19
Technology Development (B) Kerr, William R., and Alexis BrownellHarvard Business School Case 813-123 Brent Grinna has one customer signed up for his alumni-networking mobile app and is now trying to choose among three possibilities for a... View Details
Keywords: Sean Silverthorne
- 18 Aug 2008
- Research & Ideas
How Disruptive Innovation Changes Education
material at any pace; it can customize for a student's preferred learning style; and it is more affordable than the current school system. Q: What is the promise you see in this regard in the emerging online user networks? A: Disruption... View Details
- 14 May 2013
- First Look
First Look: May 14
Abstract—To set inventory service levels, firms must understand how changes in service level affect customer demand. While the effects of service level changes have been studied empirically at the level of the end consumer, relatively... View Details
Keywords: Sean Silverthorne
- 28 Jan 2020
- Book
Advanced Leadership Requires More Than Outside-The-Box Thinking
Change the World One Smart Innovation at a Time is to be published today. Kanter is the Ernest L. Arbuckle Professor of Business Administration at Harvard Business School. In addition to her many years of teaching and research at HBS, Kanter cofounded the Advanced... View Details
Keywords: by Sean Silverthorne
- 06 Sep 2004
- Research & Ideas
The Innovator’s Battle Plan
beneath the radar," they really mean "taking advantage of asymmetries of motivation." Disruptive markets start among customers that appear to the incumbent to be either undesirable or nonexistent. The View Details
- 29 Mar 2016
- First Look
March 29, 2016
https://www.hbs.edu/faculty/Pages/item.aspx?num=50822 forthcoming Manufacturing & Service Operations Management How Do Customers Respond to Increased Service Quality Competition? By: Buell, Ryan W., Dennis Campbell, and Frances X. Frei... View Details
Keywords: Sean Silverthorne
- 18 Jun 2013
- First Look
First Look: June 18
mid-2012 Lit Motors had created both engineering and design prototypes and conducted initial customer tests on less than $750,000 of investment. Lit Motors' founder, Daniel Kim, had started the company to... View Details
Keywords: Anna Secino
- 08 Sep 2008
- HBS Case
The Value of Environmental Activists
There are many methods, most financial, to measure the success of companies in meeting goals. But the question becomes a lot harder at Harvard Business School when MBAs are challenged to measure the efforts of environmental organizations like Greenpeace and the World... View Details