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- All HBS Web
(7,010)
- People (1)
- News (2,443)
- Research (3,635)
- Events (46)
- Multimedia (75)
- Faculty Publications (2,634)
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- 09 Jun 2009
- First Look
First Look: June 9
challenge. The case helps students examine the implicit assumptions managers make in organizing work inside a factory. These assumptions reflect theories of worker behavior and motivation in combination with managers' beliefs of what... View Details
Keywords: Martha Lagace
- 21 Jun 2004
- Research & Ideas
Music Downloads: Pirates—or Customers?
is well and alive, and P2P offers great opportunities to promote new content. Clearly, there is a profit-enhancing role for some type of bundling even with digital distribution. However, it is also possible that the observed behavior is... View Details
- 05 Feb 2001
- Research & Ideas
The Ten Deadly Mistakes of Wanna-Dots
extremely hard to do. Worse yet, it doesn't work. The bulldog doesn't suddenly become beautiful because it was forced to wear lipstick. Nothing else about the bulldog or its behavior has changed. It makes the bulldog angry. And the use of... View Details
Keywords: by Rosabeth Moss Kanter
- February 1991
- Background Note
Note on Sealed Bid Auctions
By: David E. Bell
Describes a simple approach to determining an appropriate bid for a sealed bid auction. View Details
Keywords: History; Management Style; Financial Management; Consumer Behavior; Accounting; Bids and Bidding; Decisions; Market Transactions; Decision Choices and Conditions; Competitive Strategy; Negotiation Style; Auctions
Bell, David E. "Note on Sealed Bid Auctions." Harvard Business School Background Note 191-140, February 1991.
- 22 May 2012
- First Look
First Look: May 22
approach. Finally, we show that the relation is driven by both the social and the environmental dimension of CSR. Download the paper: http://www.hbs.edu/research/pdf/11-130.pdf The Impact of a Corporate Culture of Sustainability on Corporate View Details
Keywords: Sean Silverthorne
- 31 Jan 2012
- First Look
First Look: Jan. 31
the mechanisms underlying racial paralysis, revealing greater recruitment of brain regions implicated in socially appropriate behavior (VMPFC), conflict detection (ACC), deliberative processing (DLPFC), and inhibition (VLPFC). We discuss... View Details
Keywords: Sean Silverthorne & Carmen Nobel
- 16 Nov 2020
- Research & Ideas
Transitions of Power Are Difficult. What Joe Biden and Other Incoming Leaders Need to Know.
be surprised to see it on the negative side, too, clinging to an identity even if will be costly. It’s fascinating that emotions, which used to be called “irrational,” are so important as drivers of human behavior that people will vote... View Details
Keywords: by Sean Silverthorne
- 03 Jan 2016
- Research & Ideas
NFL Black Monday: How Much Do Coaches Really Matter?
response to rivals’ anticipated and actual behavior in game scenarios. Furthermore, coaches are subject to constraints on the number of players allowed on their rosters and on the budget available to spread across their rosters. In other... View Details
- 06 May 2008
- First Look
First Look: May 6, 2008
destructive competitions and bidding wars completely. But managers can help prevent competitive arousal by anticipating potentially harmful competitive dynamics and then restructuring the deal-making process. They can also stop irrational competitive View Details
Keywords: Martha Lagace
- 02 Sep 2002
- Research & Ideas
Foreign Multinationals in the U.S.: A Rocky Road
toughest in the world, both because of its size and because of the highly aggressive behavior of competitors. An inward investor must have the strong capability to survive in such an environment. This capability must include high quality... View Details
Keywords: by Sarah Jane Johnston & Martha Lagace
- 07 Nov 2017
- First Look
New Research and Ideas: November 7, 2017
Harvard Business School Case 118-014 Predicting Purchasing Behavior at PriceMart This case was written for the EC course “Managing with Data Science.” The course provides MBA students with no programming experience an introduction to the... View Details
Keywords: Carmen Nobel
- 16 Aug 2016
- First Look
August 16, 2016
https://www.hbs.edu/faculty/Pages/item.aspx?num=51481 The Value of Trading Relationships in Turbulent Times By: Di Maggio, Marco, Amir Kermani, and Zhaogang Song Abstract—This paper investigates how dealers’ trading relationships shape their trading View Details
Keywords: Sean Silverthorne
- 24 Feb 2014
- Research & Ideas
Uncovering Racial Discrimination in the ‘Sharing Economy’
consequences such as discrimination," Luca says. "There's a great opportunity for an interested company to take the lead on publishable research in this area. We're willing to help implement changes based on behavioral economics... View Details
- 21 Nov 2012
- Research & Ideas
What Health Care Managers Need to Know--and How to Teach Them
patient, few actually engage them in meaningful ways to help with prevention and wellness, shared decision making, provider choice, expectation setting ,and compliance. The problem is that practical skills such as cost accounting and organizational View Details
- 23 Aug 2010
- Research & Ideas
The Drive to Acquire’s Impact on Globalization
heart of good and wise leadership. In the following excerpt, Lawrence describes how various forms of globalization—classic trading, international sales, and transnational outsourcing—reveal examples of good, bad, and misguided leadership View Details
Keywords: by Paul R. Lawrence
- August 2002 (Revised June 2006)
- Case
Great Dakota Bank: Online Banking
By: Frances X. Frei, Youngme E. Moon and Hanna Rodriguez-Farrar
In 2002, Great Dakota Bank's retail division is considering how heavily it should be promoting the company's online banking service. A recent promotional campaign appears to have significantly increased enrollments in online banking, but it is unclear whether the bank... View Details
Keywords: Banks and Banking; Internet and the Web; Customer Relationship Management; Consumer Behavior; Demand and Consumers; Technological Innovation; Customer Value and Value Chain; Customer Satisfaction; Management; Service Operations; Banking Industry
Frei, Frances X., Youngme E. Moon, and Hanna Rodriguez-Farrar. "Great Dakota Bank: Online Banking." Harvard Business School Case 603-011, August 2002. (Revised June 2006.)
- 01 Dec 2015
- First Look
December 1, 2015
Meaningful Relationships Between Brain and Consumer Behavior By: Plassmann, Hilke, and Uma R. Karmarkar Abstract—The goal of this chapter is to give an overview of the nascent field of consumer neuroscience and discuss when and how it is... View Details
Keywords: Sean Silverthorne
- 14 Aug 2012
- First Look
First Look: August 14
Specifically, focusing attention on "interested" legislators' behavior captures important information seemingly ignored by the market. A long-short portfolio based on these legislators' views earns abnormal returns of over 90... View Details
Keywords: Sean Silverthorne
- 24 Feb 2014
- Research & Ideas
Busting Six Myths About Customer Loyalty Programs
each retailer? This complexity might lead to less price transparency for shoppers and result in more monopolistic behavior by retailers. In this case the regulator might have to step in to ensure shopper interests are guaranteed through... View Details
- February 22, 2023
- Article
How to Seed Organic Marketing in a Video-First World
By: Ayelet Israeli, Leonard A. Schlesinger and Matt Higgins
Early direct-to-consumer (DTC) companies relied on plentiful capital and low-cost digital marketing to power growth. But as this sector has matured, capital is more constrained, social media is more cluttered, and customer acquisition costs are rising. DTC companies... View Details
Keywords: Online Business; Ecommerce; E-commerce; E-Commerce Strategy; Omnichannel Retail; Omnichannel Retailing; Influencer Marketing; Consumer; Organic Growth; Video Advertising; Promotion; Celebrities; Online Advertising; Online Channel; Online Communities; Online Community; Go To Market Strategy; Platform; Media; Media Content; Digital; Digital Culture; Digital Influencers; Direct To Consumer Marketing; Direct-to-consumer; Innovation & Entrepreneurship; Innovation; Sales; Digital Platforms; Digital Marketing; Digital Strategy; Consumer Behavior; Internet and the Web; Advertising; Business Model; Growth Management; Marketing; Marketing Strategy; Marketing Channels; Marketing Communications; Communication Strategy; Innovation Strategy; Retail Industry; Consumer Products Industry; Fashion Industry; Advertising Industry; Apparel and Accessories Industry; Beauty and Cosmetics Industry; Food and Beverage Industry; Media and Broadcasting Industry; United States; North America
Israeli, Ayelet, Leonard A. Schlesinger, and Matt Higgins. "How to Seed Organic Marketing in a Video-First World." Harvard Business Review (website) (February 22, 2023).