Customer Management - Publications - Faculty & Research

01 Jun 2013
News

Five Bright Ideas

European Computer Driving License, a basic requirement for any IT job in Europe, which otherwise can cost as much as $500 per course.) English language, computer skills, and business management curricula are especially popular. Explains... View Details

Keywords: Colleges, Universities, and Professional Schools; Educational Services; Elementary and Secondary Schools; Educational Services

01 Sep 2008
News

The MBA Turns 100

Six months before Harvard Business School officially opened in October 1908, the School had no classrooms, no faculty, and no curriculum. But its proponents had a Big Idea: Create a professional school designed to train managers for a... View Details

Keywords: Roger Thompson; Colleges, Universities, and Professional Schools; Educational Services

01 Oct 2002
News

Class Notes Extra

interviewing and tracking subscribers and customers on behalf of clients in publishing and other industries. He lives in Murfreesboro, Tennessee, with his wife and three children. Since his college days at the University of Massachusetts,... View Details

Web

Annual Report 2019 - Annual Report 2019

sales, podcasts, and webinars and other learning programs. Chief Information Officer Ron Chandler, with extensive experience in IT leadership, technology design, and management both in academia and in professional and financial services... View Details

17 Sep 2018
Blog Post

My Summer as a Venture Capitalist

were building. Other days I was interviewing customers about how they use serverless products, the pain points, and the unsolved problems in the nascent technology. Sometimes I was inside the halls of MIT’s quantum computing labs talking... View Details

Keywords: Venture Capital / Private Equity

01 Mar 2016
News

Alumni and Faculty Books for March 2016

Given success of this magnitude, why aren’t for-profit managed charter schools like Sabis in high demand? The authors rebut the charge that for-profits running charter schools are in it for the money, not the kids, and they explore the... View Details

14 Apr 2008
Research & Ideas

The Surprising Right Fit for Software Testing

cubicles—is often treated as an afterthought at immature IT organizations, says HBS professor Robert Austin. Yet this attitude is unwise, because the sooner bugs are caught, the easier and cheaper they are to correct. But who is best suited to control and View Details

Keywords: by Martha Lagace; Video Game; Web Services; Computer

16 Jul 2014
HBS Case

Marketing Obamacare

couldn't still succeed, says John Quelch, the Charles Edward Wilson Professor of Business Administration at Harvard Business School and a professor of health policy and management at Harvard School of Public Health. The sheer scope of the... View Details

Keywords: by Michael Blanding; Health

12 May 2003
Research & Ideas

How Hot is the “Hot Spot” Business?

several years ago to connect the back end of its 50,000 stores with company headquarters. But it soon dawned on executives that 90 percent of Starbucks customers use the Web, and many are high-end business travelers. Offering them Web... View Details

Keywords: by Sean Silverthorne & Martha Lagace; Technology; Communications; Telecommunications

01 Oct 2021
Blog Post

Alumni Spotlight: Career Advice from Alums Working in Climate

around the world adapt and lead. Climate jobs have never more robust or exciting. From transportation to tech to agriculture, regardless of your experience, I’d encourage all MBAs to make climate a part of your next role." Nathan Nemon (MBA 2020), View Details

Keywords: Energy / Cleantech

Web

Medium of Artistic Expression - Edwin H. Land & Polaroid | Harvard Business School

Home Site map Map / Directions Search: General Information HBS Home About Annual Report Campus Commencement Dean Nohria Employment Fifty Years of Women Give News New Construction Academic Programs Doctoral Programs Executive Education MBA Summer Venture in View Details

01 Jun 2017
News

Supercharged

rapid-charging stations capable of recharging a vehicle’s battery in minutes rather than hours—has been a “primary inhibitor” of mass-market adoption. Juan Camargo (MBA 2012), senior manager for value strategy at Cox Automotive—which owns... View Details

Keywords: Alexander Gelfand; illustrations by Tavis Coburn

01 Jun 1997
News

Sorting Myth from Reality at Hong Kong Conference

chief made the projects sound simple enough - nothing that Singaporean efficiency could not solve. Fellow panelist William Liley, managing director of Asian Infrastructure Fund Advisers Ltd., which manages... View Details

Keywords: Alejandro Reyes

January 2023
Case

Natura: Weathering the Pandemic at Brazil's Cosmetic Giant

By: Brian Trelstad, Pedro Levindo and Carla Larangeira

Brazil's Natura, a multi-brand cosmetics group, has taken several measures to safeguard the livelihoods of its thousands of employees and millions of sales representatives during the COVID-19 health and economic crisis. The company has also made strides in its efforts... View Details

Citation

Educators

01 Feb 2000
News

Jerry Shafir: A Simmering Success Story

knowledge of how to get the product out there. Distributing refrigerated products is not an easy business. People could probably come pretty close to copying our re-cipes, but to actually do the marketing and distribution, manage shelf... View Details

Keywords: Deborah Blagg

Web

Supplemental Financial Information II - Annual Report 2019

expenses in fiscal 2019. Consequently, controlling IT costs is an important financial priority for the School. Initiatives currently underway include shifting toward reliance on software as a service platforms and away from custom... View Details

03 May 2021
What Do You Think?

Where Does CEO Activism Go From Here?

“Ensuring social cohesion in democracy is part of a CEO’s job of managing the strategic environment.” "When they identify with their corporations, do CEOs assume that they are representing them?" One question these events raise for us is... View Details

Keywords: by James Heskett

21 Oct 2014
First Look

First Look: October 21

Publications October 2014 Harvard Business Review Press Aligning Strategy and Sales: The Choices, Systems, and Behaviors That Drive Effective Selling By: Cespedes, Frank V. Abstract—There are many books that provide strategy advice and selling methodologies. But... View Details

Keywords: Sean Silverthorne

14 Mar 2019
News

The Merchant of Osaka

inventory problems and dire financial crises—and whatever the symptom, the root cause was usually that the company had lost touch with its customers. “It’s one of the main reasons the country continues to fall behind,” she says. Her job was to go in, determine what the... View Details

Keywords: Health, Social Assistance

20 Feb 2020
Blog Post

Know Your Audience – Recruiting HBS Students for Technology

companies students are interested in as well, from startups to high growth to the Fortune 500. Product management continues to be a popular functional area for students eager to use their general management... View Details

Keywords: Technology

Publications