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Show Results For
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All HBS Web
(2,836)
- People (3)
- News (519)
- Research (1,315)
- Events (12)
- Multimedia (230)
- Faculty Publications (1,026)
- January 1986
- Supplement
General Electric--1984: John F. Welch, Jr., Video
By: Richard G. Hamermesh and Francis Aguilar
Hamermesh, Richard G., and Francis Aguilar. "General Electric--1984: John F. Welch, Jr., Video." Harvard Business School Video Supplement 886-529, January 1986.
- May 1986
- Supplement
Schrader Bellows: A Strategic Cost Analysis, Video
Cooper, Robin. "Schrader Bellows: A Strategic Cost Analysis, Video." Harvard Business School Video Supplement 886-525, May 1986.
- May 1986
- Supplement
Gillette Co.: Dry Idea Advertising (C), Video
Designed for use in class as an epilogue to the story of the struggle to solve creative problems on Gillette's Dry Idea antiperspirant. The videotape announces the bake-off competition winner: BBDO. It also shows excerpts from interviews conducted a year and a half...
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Bonoma, Thomas V. "Gillette Co.: Dry Idea Advertising (C), Video." Harvard Business School Video Supplement 886-513, May 1986.
- May 1986
- Supplement
Gillette Co.: Dry Idea Advertising (A), Video
Presents an audiovisual account of the five year struggle to solve creative problems on the Gillette Co.'s Dry Idea brand antiperspirant. The Dry Idea creative review is divided into three parts: 1) review of early advertising, 2) reenactment of a 1983 meeting attended...
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Bonoma, Thomas V. "Gillette Co.: Dry Idea Advertising (A), Video." Harvard Business School Video Supplement 886-511, May 1986.
- May 1983
- Supplement
Vicks Health Care Division: Project Scorpio, Video
Williams, Jeffrey R., and George S. Yip. "Vicks Health Care Division: Project Scorpio, Video." Harvard Business School Video Supplement 883-519, May 1983.
- June 1981
- Supplement
International Harvester: The First Two Years, Video
Hamermesh, Richard G. "International Harvester: The First Two Years, Video." Harvard Business School Video Supplement 881-504, June 1981.
- September 1997 (Revised November 1997)
- Teaching Note
Cleveland Turnaround, The: Case and Video TN
By: James E. Austin
Teaching Note for (9-796-151), (9-796-152), (9-796-153), (9-796-154), and (9-797-501).
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- May 1994
- Supplement
Advertising and Promotion Management, Fourth Edition, Video
By: John A. Quelch
Quelch, John A. "Advertising and Promotion Management, Fourth Edition, Video." Harvard Business School Video Supplement 594-511, May 1994.
- July 1994
- Supplement
Cordoba Corp.: George Pla; Maria Mehranian, Video
By: Jeffrey L. Bradach and Nitin Nohria
Bradach, Jeffrey L., and Nitin Nohria. "Cordoba Corp.: George Pla; Maria Mehranian, Video." Harvard Business School Video Supplement 494-510, July 1994.
- 17 Jun 2013
- News
Advertising Symbiosis: The Key to Viral Videos
- 01 Oct 2020
- Video
Hind Hobeika - Solopreneur - Video 2
- 18 Apr 2022
- Video
Uche Orji Video Clip - Start Up
- February 2024
- Case
SundaySky: Changing Customer Experiences through Personalized Video
By: David C. Edelman and James Barnett
In June 2023, SundaySky CEO Jim Dicso considers growth strategies. The software-as-a-service company provided software to create advertising videos, customer service videos, and other videos, like employee training modules, and had begun to pilot a new generative...
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Keywords:
Advertising;
Strategy;
Technology Adoption;
AI and Machine Learning;
Applications and Software;
Growth and Development Strategy;
Advertising Industry;
Technology Industry;
United States
Edelman, David C., and James Barnett. "SundaySky: Changing Customer Experiences through Personalized Video." Harvard Business School Case 524-013, February 2024.
- September 2019
- Supplement
Legal Time Case – Video Short 2
By: Christine L Exley, Katherine B. Coffman and Joshua Schwartzstein
Legal Time is a two-party dynamic negotiation simulation. Students take the role of either the prosecution or the defense in a case that centers on a client who has been accused of spear-heading a conspiracy to commit wire fraud. This conflict-resolution scenario gives...
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Keywords:
Conflict Resolution;
Time Stress;
Negotiation;
Conflict and Resolution;
Fairness;
Learning
Exley, Christine L., Katherine B. Coffman, and Joshua Schwartzstein. "Legal Time Case – Video Short 2." Harvard Business School Multimedia/Video Supplement 920-704, September 2019.
- July 2012
- Supplement
Caijing Magazine: Video Interview with Wang Boming
By: Karthik Ramanna
Ramanna, Karthik. "Caijing Magazine: Video Interview with Wang Boming ." Harvard Business School Video Supplement 113-701, July 2012.
- October 1998
- Supplement
Timberjack Parts: Packaged Software Selection Project, Video
By: F. Warren McFarlan and Mark Keil
Keywords:
Software
McFarlan, F. Warren, and Mark Keil. "Timberjack Parts: Packaged Software Selection Project, Video." Harvard Business School Video Supplement 399-510, October 1998.
- June 2002
- Supplement
Discount and Hawkins Critical Moments: Video Highlights
Wheeler, Michael A. "Discount and Hawkins Critical Moments: Video Highlights." Harvard Business School Video Supplement 902-807, June 2002.
- January 1988
- Supplement
Philips/Cor J. Van Der Klugt, President, Video
By: Francis Aguilar
Aguilar, Francis. "Philips/Cor J. Van Der Klugt, President, Video." Harvard Business School Video Supplement 888-511, January 1988.