Publications

15 Aug 2011
Research & Ideas

A New Model for Business: The Museum

that web-based businesses would benefit from such expert curators. On the web, options for products, services, and information are virtually endless, too. It's daunting for customers, and there's an increasing body of academic research showing that the View Details

Keywords: by Carmen Nobel

June 2024 (Revised June 2024)
Case

Dylan Mulvaney and Bud Light

By: Jill Avery and Celine Chammas

On April 1, 2023, social media content creator and influencer Dylan Mulvaney recorded a promotional post. It featured a video of herself drinking from a can of Bud Light beer, offering a virtual toast to her followers. Alongside the video, she posted a photograph of a... View Details

Keywords: Brand Crises; Brand Management; Influencer Marketing; Boycott; Marketing Strategy; Marketing Communications; Brands and Branding; Consumer Behavior; Social Media; Advertising; Social Issues; Public Opinion; Consumer Products Industry; Food and Beverage Industry; United States

Profile

Casey Gerald

design-based approach to innovation in the public sector,” and the latter through Neiman Marcus, where he worked on the president’s five-year strategic plan. Now in his first year at HBS itself, Casey eagerly describes three key... View Details

Keywords: Entrepreneurship; Retail; Nonprofit / Government

01 Jun 2007
News

A Juicy Story

done differently. “The video is a very powerful teaching tool,” says Yoffie. “Few CEOs will admit to their mistakes in a public setting.” The comings and goings of various CEOs at Apple over the years can be instructive in itself, he... View Details

Keywords: Julia Hanna; Management, Scientific, and Technical Consulting Services; Professional Services

Fast Answer

Workplace Diversity: Data Sources

conducts public opinion polling, demographic research, media content analysis, and other empirical social science research. Includes polling on work and employment, mostly focused on issues relating to women... View Details

Web

Addressing Inequities in Education: Social Enterprise Summer Fellow Amal Tariq (MBA 2025) - MBA

public education. City Fund partners with local leaders across the country to build innovative public school systems aimed at moving children out of poverty and into thriving adult lives. My role this summer... View Details

October 2021 (Revised November 2022)
Case

The 2012 Spanish Labor Reform: Lifting All Boats, or Leveling Down?

By: Vincent Pons, Rafael Di Tella, Santiago Botella and Elena Corsi

Since 1978, Spain had struggled to control unemployment. The country’s labor law was protective of employees hired long-term and companies used temporary contracts as buffers. In 2012, amid economic recession and a 23.6% unemployment rate, a center-right government of... View Details

Keywords: COVID-19 Pandemic; Labor Market; Unemployment; Recession; Globalized Markets and Industries; Government Legislation; International Relations; Working Conditions; Employment; Labor Unions; Contracts; Social Issues; Public Opinion; Governing Rules, Regulations, and Reforms; Spain; European Union

01 Jun 2013
News

School of Hard Knocks

I was fortunate the reservation didn't have a tribal high school. Graduating students were funneled into a much larger public school about 20 miles off the reservation, and I was suddenly in the majority ethnic population (white) and no... View Details

Keywords: discrimination; Management, Scientific, and Technical Consulting Services; Professional Services

Web

I Found My Future at HBS and You Can Too - MBA

way to find out. I am currently halfway through the MBA/MPP (Master of Public Policy) program at HBS and HKS, and I am happy to report that the experience is incredible. The case method relies on diversity of thought that only works when... View Details

04 Sep 2001
Research & Ideas

Five Questions for Max Bazerman

inefficiencies and waste we document in our book could be eliminated by the adoption of meaningful campaign-finance reform. Unfortunately, the majority of the public does not press its leaders on this issue. Q: You discuss a number of... View Details

Keywords: Re: Max H. Bazerman

06 Sep 2017
What Do You Think?

Summing Up: What Are the Limits of CEO Activism?

CEOs face difficult choices when deciding to speak out under the company's brand. Credit: fizkes Summing Up: Should Boards Specify Limits on CEO Activism? Opinions about suitable CEO activism—taking public... View Details

Keywords: by James Heskett

01 Sep 2010
News

Dean Nohria Looks Ahead

blessed to have so much support from our students and our alumni to actually act on this opportunity. Public confidence in business has diminished significantly over the past couple of years. How can business earn it back? Trust in... View Details

Keywords: Roger Thompson

23 Oct 2019
News

Training Principals to Build Great Schools

frequently don’t have peers to bounce ideas off of.” Thompson adds, “Participants have found colleagues who intimately understand their work and whose opinions they value.” To date, over 2,100 people have completed the first course to... View Details

Keywords: University Collaborations

June 2017 (Revised August 2018)
Supplement

Making Target the Target: Boycotts and Corporate Political Activity (B)

By: Nien-hê Hsieh and Victor Wu

Supplements the (A) Case. View Details

Profile

Cristina Ros Blankfein

necessary products for the program and also, to convince the families to start saving for college when their children were so young. The public sector/private sector collaboration fascinated Blankfein. She loved the creativity required to... View Details

03 Jul 2012
Research & Ideas

HBS Faculty on Supreme Court Health Care Ruling

Without an individual mandate, instead of buying their own insurance, most of the sick will qualify for subsidized coverage either in the public health insurance exchanges created under health care reform or in Medicaid. Staggering... View Details

Keywords: Re: Multiple Faculty; Health

19 Jul 2006
Research & Ideas

Political Turmoil and Mexico’s Economy

"That said, the outcome depends on the opinions of López Obrador's followers. If they believe that it is illegitimate to challenge the Tribunal's decision (or the results of the recount) with violence, then Mexico will have completed... View Details

Keywords: by Julia Hanna

November 2016
Case

Pete & Gerry's

By: Jose Alvarez and Natalie Kindred