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Show Results For
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All HBS Web
(635)
- People (2)
- News (208)
- Research (318)
- Multimedia (1)
- Faculty Publications (58)
- 17 Apr 2023
- Blog Post
Climate Stories Episode #14: Bonita Stewart (MBA 1983) – A Career Devoted to Creating the Future
DEI, and climate trailblazer.” When asked by Climate Stories, Garcia did not quantify specifically Deckers’ emission reductions, saying: “With our products being the biggest contributor to emissions, we have to focus on our materials. Our View Details
- 21 May 2018
- News
Community Partners Delivers “Expert Goodness” to the Bay Area
services and quality of life. “The HBSCP projects gave me an exciting opportunity to help San Francisco break through a number of short-term challenges to be the world-class city it is rapidly becoming, while also being a great place to...
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Margie Kelley
- Web
LGBTQ+ & Business | Baker Library | Bloomberg Center | Harvard Business School
× Please sign in You need to log in to use the bookmarking feature. Sign In Baker Library | Bloomberg Center Search Find Services Ask Browse Databases Collections & Archives Guides Exhibits Find Books, Articles & More More Places HOLLIS...
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- 18 Oct 2016
- First Look
October 18, 2016
https://www.hbs.edu/faculty/Pages/item.aspx?num=51714 Harvard Business School Case 517-035 Dwyane Wade In July 2016, while on his annual China tour to help promote the sportswear brand Li-Ning, basketball superstar Dwyane Wade and his...
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Sean Silverthorne
- 01 Dec 2020
- News
Take Time to Transition (If it’s Time)
ask, ‘If I were to leave sales, what could I do?’ ” Burton helped her coworkers—and found her own new path when she founded Burton Strategies, in 1978. Not everyone is in a place of wanting or needing to make a significant transition,...
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- 18 May 2011
- News
Man with a Plan
Smaller Company Management Program (today’s Owner/President Management Program). “What better place to look for those answers than Harvard Business School?” At HBS, Rane recalled that two cases made all the difference for Great Southern....
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- 05 May 2003
- What Do You Think?
Is This a Golden Era for Marketing Productivity?
we should be experiencing a resurgence of productivity in marketing, measured in terms of less waste in advertising, more clearly focused sales effort, and fewer product, service, and brand failures. However, it also raises interesting...
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by James Heskett
- 16 Mar 2022
- Blog Post
Taking Your Shot in the Sports Industry with Adam Laitsas (MBA 2016), SVP, Head of Marketing for Madison Square Garden Sports
Three months into his new role as SVP, Head of Marketing at Madison Square Garden Sports (MSG), Adam Laitsas (MBA 2016) looked out from his office onto a place that is equal parts inspiring and familiar. For three years, Laitsas regularly...
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- 01 Apr 2000
- News
Getting the Message
years and currently serves as faculty chair for the Managing Brand Meaning program in the Executive Education curriculum. He believes the future of Internet advertising depends on improvements in technology. "We won't really understand...
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Susan Young
- 28 May 2019
- News
Action Plan: Border Crossing
Collection, a California-based children’s clothing brand inspired by the global spirit of cultural connection. The company’s design team has found inspiration for Tea’s seasonal clothing collections in their twice-yearly travels to...
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Julia Hanna
- 01 Dec 2017
- News
In My Humble Opinion: Truth Teller
ahead,” he says of the iconic brand. “What’s important to me is the satisfaction of seeing an organization that has been failing for years become a great place to work, from the shop floor all the way on up, and produce a great result for...
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Julia Hanna
- 01 Oct 1998
- News
Tech Trekker
picture-framing shop on the East Coast. After graduating, she started a custom photo lab in Cambridge and in 1977 began raising a family. Lang returned to high tech in 1982, when she joined Symbolics, the emerging leader in computer systems for artificial intelligence....
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Marguerite Rigoglioso
- 25 Jan 2011
- First Look
First Look: Jan. 25
PublicationsThe Strategic Use of Brand Biographies Authors:Jill Avery, Neeru Paharia, Anat Keinan, and Juliet Schor Publication:Research in Consumer Behavior (forthcoming) Abstract We introduce the concept of a View Details
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Sean Silverthorne
- 01 Jan 2003
- News
James E. Burke, MBA 1949
as it overcame the Tylenol tragedy to take its place as the country's dominant brand in health-care products. "A company credo that put customers first and shareholders last ultimately benefited both...
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- Profile
Sebastien D'Incau
fact they're tangible products everyone uses," says Sebastien, a native-born Frenchman who grew up in Geneva and went to college in Montreal. "I could go to the most remote place in Canada, the tiniest town on Earth, and find...
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- 01 Jun 2009
- News
The New “In” Crowd
Student Interest in Social Enterprise Is on the Rise As I sat in Burden Auditorium on a dreary Sunday back in March, surrounded by upwards of 1,100 students, I wondered whether I was witness to the arrival of a new zeitgeist. The occasion was the annual Social...
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- 22 May 2012
- First Look
First Look: May 22
compete on the basis of brands and reputation, and in sectors where companies' products significantly depend upon extracting large amounts of natural resources. Download the paper: http://www.hbs.edu/research/pdf/12-035.pdf The...
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Sean Silverthorne
- 25 Feb 2020
- News
Beyond the Plastisphere
reusable insulated water bottles. Kauss works with designers and artists to introduce new looks every season, often in partnership with major brands such as Disney and National Geographic. Her goal, however, is not to help people look...
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- 28 Feb 2014
- News
The First Five Years: Omowale Casselle (MBA 2009)
the expectations of our consumers, retailers, and brand partners. "In addition to managing our product lines, I also lead our operations team, which means that I make sure that each retail partner (Walmart, Walgreens, Kroger, and Meijer)...
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- Blog
HBS Online and Executive Education Leadership: Q+A with Patrick Mullane and Luis Viceira
organizations are working together well. That's the objective. This is not about restructuring; it's about getting the two organizations integrated. So HBS Online and Executive Education will maintain their own organizational structures? (PM): While the View Details