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All HBS Web
(606)
- News (67)
- Research (460)
- Events (6)
- Multimedia (3)
- Faculty Publications (254)
- Web
National Markets - The Art of American Advertising
“Household routines involved making fewer things and purchasing more; consumption became a major part of the work of the household,” cultural historian Susan Strasser asserts. “Formerly customers , purchasing the objects of daily life...
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- 11 Oct 2006
- What Do You Think?
How Do We Respond to the “Dependency Ratio” Dilemma?
a discussion on Accounting for Social Insurance (PV): http://www.fasab.gov/pdffiles/si_newsrelease.pdf Of course, dependency ratios are not reduced without other economic and social effects. For example, to the extent that current View Details
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by Jim Heskett
- 16 Jan 2006
- Research & Ideas
Adam Smith, Behavioral Economist?
human decision making, motivation, and interaction, which of course have strong implications for what drives consumption and savings decisions, worker productivity and effort, and market exchange. Only rarely did he make deep links to...
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by Ann Cullen
- 22 Feb 2022
- News
Breaking News
work around the relationship between local news consumption and social cohesion. We’re thinking about how to build some of those social cohesion measures into the communities that we’re investing in so that we can understand the...
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- 16 Aug 2004
- Research & Ideas
Luxury Isn’t What It Used to Be
refreshing their product lines and extending their brand to more affordable items. Pressure to innovate is intense, says HBS professor Nancy F. Koehn, a business historian and author of Brand New: How Entrepreneurs Earned Consumers' Trust from Wedgwood to Dell....
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- 18 Jun 2018
- Research & Ideas
Warning: Scary Warning Labels Work!
of this research is not that graphic labels are the answer to all of our consumption problems,” she says, “but we do find that they shift people to water at least in the short run, and we think that’s a pretty cool result.” San...
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- 10 Oct 2011
- Research & Ideas
Retailing Revolution: Category Killers on the Brink
industry: What consumer needs cannot be satisfied by e-commerce? What is the most effective use of store-level assets to offer a unique shopping experience? In the current environment, online shopping cannot satisfy the desire for instant View Details
- 12 Nov 2021
- News
Alumni Business Leaders on Confronting the Climate Change Challenge
company, programmed the routes for the trucks to turn right as much as possible therefore not waiting for clear left turns, thus reducing ICE idle. The fuel savings were huge—profit, and the reduced CO2 contribution likewise. And Coca Cola, which figured out how to...
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- 15 Oct 2007
- Research & Ideas
Businesses Beware: The World Is Not Flat
it does in most of the rest of the world since per capita consumption is an order of magnitude higher in the United States. Coke is therefore a cautionary tale of a company getting carried away with globaloney and paying for it—but is...
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by Martha Lagace
- 06 Aug 2019
- Cold Call Podcast
Super Bowl Ads Sell Products, but Do They Sell Brands?
these entirely digital consumers that are out there, like my sons who have no use for anything larger than a cell phone in front of them. Kenny: Why don't we dive into the Super Bowl, itself? There are some great statistics in the case about food View Details
- Web
2024 Reunion Presentations - Alumni
Biodiversity Finance Professor Boris Vallee 11:45 a.m.–1:00 p.m. EDT + More Info – Less Info The planet is warming fast and biodiversity is collapsing across the world, both phenomena being by-products of our consumption and financial...
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- Research Summary
Overview
Grant uses a combination of laboratory and field experiments to harness consumers' cognitive and affective resources to increase their well-being. Consumers make countless daily decisions in the pursuit of happiness -- whether and how to spend or save their money, what...
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Robert Lehman
Lehman firmly hitched the bank’s future to consumption rather than production, and in so doing, he led Lehman Brothers to the number one position among New York investment firms. Under his leadership, the bank concentrated its investments...
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Finance
James L. Kraft
Kraft created a multi-million dollar processed food supply company. He was instrumental in perfecting the method of preserving cheese, so that it could be stored for a longer period of time in any climate. Consumption of cheese in America...
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Food & Tobacco
- 12 PM – 1 PM EDT, 25 Apr 2017
- Webinars: Trending@HBS
A Recipe for Digital Disruption
In recent years, a new wave of digital disruption has been taking over the Internet. In this talk, Associate Professor Teixeira will show how a variety of firms, both incumbents and startups, are using digital technologies to break the bonds between activities that...
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- Fast Answer
FIELD Global Immersion Resources: Morocco
videos on various aspects of Moroccan culture. Global Consumption Database - From the World Bank, this website is a one-stop source of data on household consumption patterns in developing...
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- 01 Sep 2016
- News
Why We Do—or Don’t—Donate Time and Money
They want the “warm glow”—to feel good from doing it. They want to signal something about themselves—that they are nice, for instance, or that they hold certain political tendencies. Volunteering is—or perhaps increasingly can be—a View Details
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April White
- 01 Jun 2011
- News
HBS Chapel Earns Gold Certification
two-year process toward certification resulted in the chapel cutting energy consumption 49 percent by installing new climate controls, upgrading to more efficient lighting, and insulating basement pipes. New fixtures reduced water View Details
- 26 May 2009
- Research & Ideas
Improving Market Research in a Recession
seeking to shave 10 to 20 percent off of research budgets. In flush times, a rising tide of consumption can compensate for less than optimal branding, positioning, pricing, or segmentation. That is certainly not the case now. At the same...
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by John Quelch
Philip Sporn
Sporn was one of the foremost contributors to the growth in the consumption and dissemination of electric power. A tireless advocate for the industry, Sporn’s efforts were aimed at greater efficiency of operations through technological...
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Utilities & Energy