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Show Results For
- All HBS Web
(11,638)
- People (60)
- News (2,709)
- Research (6,115)
- Events (62)
- Multimedia (99)
- Faculty Publications (4,042)
- 27 Sep 2017
- Blog Post
Meet the Latino Student Association
Latin America and any student with professional or cultural interest in impacting the future of Latino leadership in the United States. We also promote the engagement of the... View Details
Keywords: All Industries
Marketing Metaphoria
Why do advertising campaigns and new products often fail? Why do consumers feel that companies don't understand their needs? Because marketers themselves don't think deeply about consumers' innermost thoughts and feelings. Marketing Metaphoria is a groundbreaking book... View Details
- September 2000
- Case
Renaming Computer Power Group
Presents results of a consumer survey used to guide selection of a new corporate brand name. Four alternative names are tested for their ability to communicate desired company attributes to consumers. The pros and cons of developing brand names at corporate versus... View Details
Fournier, Susan M., and Andrea Carol Wojnicki. "Renaming Computer Power Group." Harvard Business School Case 501-007, September 2000.
- 13 Sep 2012
- Working Paper Summaries
Entrepreneurship in the Natural Food and Beauty Categories Before 2000: Global Visions and Local Expressions
- October 1995 (Revised June 1996)
- Case
Li & Fung (Trading) Ltd.
Li & Fung, one of the largest export trading companies in Asia, works primarily as an agent to connect U.S. and European manufacturers and retailers of nondurable, mass-market consumer goods with suppliers located all over East Asia who manufacture products according... View Details
Keywords: Networks; Marketplace Matching; Supply Chain Management; Trade; Manufacturing Industry; Retail Industry; Asia; United States; Europe
Loveman, Gary W., and Jamie O'Connell. "Li & Fung (Trading) Ltd." Harvard Business School Case 396-075, October 1995. (Revised June 1996.)
- January 1997 (Revised November 1997)
- Case
IBM and Siemens: Revitalizing the Rolm Division (A)
By: Ashish Nanda, Antonio Davila and Georgia Levenson
The case opens with a discussion of the evolution of the private branch exchange industry in the 1970s and 1980s. It follows the path of Rolm from an independent company to an IBM acquisition and its problem as an IBM division. Then describes Siemens' growing interest... View Details
Keywords: Communication Technology; Restructuring; Joint Ventures; Negotiation Participants; Business Divisions; Problems and Challenges; Acquisition; Telecommunications Industry
Nanda, Ashish, Antonio Davila, and Georgia Levenson. "IBM and Siemens: Revitalizing the Rolm Division (A)." Harvard Business School Case 397-058, January 1997. (Revised November 1997.)
- 31 Oct 2019
- Video
Jaime Augusto Zobel de Ayala
Jaime Augusto Zobel de Ayala, Chair of the Philippines-based Ayala Group, with interests in real estate, public infrastructure, insurance, and banking, discusses how the government’s privatization program in... View Details
Satish K. Tadikonda
Satish Tadikonda is a Senior Lecturer in the Entrepreneurial Management Unit at Harvard Business School. In the MBA program, Satish teaches The Entrepreneurial Manager, a required first-year MBA course, and Entrepreneurship in Life Sciences, an elective course for... View Details
- 07 Aug 2012
- News
Better Business Ethics
- 15 May 2013
- News
Third Point Said to Urge Sony for Entertainment IPO
- Research Summary
Performance Measurement and Incentive Alignment
Professor Kulp is interested in how organizations use information to enhance firm performance. The manner in which an organization gathers, analyzes, and uses performance information as part of its internal governance system affects organizational success. Professor... View Details
- Article
People Make It So Hard to Ditch Plastic Straws
Rarely has a minor consumer product received more vilification than the plastic straw. As a symbol of human wastefulness and our careless disregard for the environment, straws are the near-perfect villain. You use a plastic straw once and toss it, but it stays with us... View Details
Keywords: Environmental Sustainability; Governing Rules, Regulations, and Reforms; Consumer Behavior
Kominers, Scott Duke. "People Make It So Hard to Ditch Plastic Straws." Bloomberg Opinion (July 15, 2019).
- August 2017
- Article
Voter Registration Costs and Disenfranchisement: Experimental Evidence from France
By: Céline Braconnier, Jean-Yves Dormagen and Vincent Pons
A large-scale randomized experiment conducted during the 2012 French presidential and parliamentary elections shows that voter registration requirements have significant effects on turnout, resulting in unequal participation. We assigned 20,500 apartments to one... View Details
Braconnier, Céline, Jean-Yves Dormagen, and Vincent Pons. "Voter Registration Costs and Disenfranchisement: Experimental Evidence from France." American Political Science Review 111, no. 3 (August 2017): 584–604. (Also Harvard Business School Working Paper, No. 16-098, March 2016.)
- Article
Managing Alliances with the Balanced Scorecard
By: Robert S. Kaplan, David P. Norton and Bjarne Rugelsjoen
The article addresses failures in strategic alliances and illustrates, via a detailed description of the successful strategic alliance between Solvay Pharmaceuticals Inc. and Quintiles company how the creation of a strategy map and Balanced Scorecard helps align the... View Details
Keywords: Alliances; Balanced Scorecard; Employees; Alignment; Corporate Governance; Interests; Management Practices and Processes; Goals and Objectives; Partners and Partnerships
Kaplan, Robert S., David P. Norton, and Bjarne Rugelsjoen. "Managing Alliances with the Balanced Scorecard." Harvard Business Review 88, nos. 1/2 (January–February 2010): 114–120.
- Teaching Interest
Overview
By: John F. Batter
As as Senior Lecturer I teach the EC course Law, Management and Entrepreneurship (cross-listed in the General Management and Entrepreneurial Management Units) in both the Fall and Spring semesters. While I have retired from my public and private company litigation... View Details
- December 2002 (Revised May 2003)
- Case
Fonterra: Taking on the Dairy World
By: Ray A. Goldberg and Jose M. M. Porraz
Fonterra was a cooperatively owned dairy company--New Zealand's largest company and the world's largest exporter of dairy products. To maintain its leadership, Fonterra had to respond to increased competition, new consumer tastes, consolidation of its customers, and... View Details
Keywords: Cooperative Ownership; Animal-Based Agribusiness; Trade; Global Strategy; Food; Business Model; Developing Countries and Economies; Competitive Strategy; Demand and Consumers; Agriculture and Agribusiness Industry; Food and Beverage Industry; New Zealand
Goldberg, Ray A., and Jose M. M. Porraz. "Fonterra: Taking on the Dairy World." Harvard Business School Case 903-413, December 2002. (Revised May 2003.)
- March 2010 (Revised February 2011)
- Case
Cognizant 2.0: Embedding Community and Knowledge Into Work Processes
By: Robert G. Eccles and Thomas H. Davenport
Knowledge management has been a high priority for Cognizant Technology Solutions since its inception since its global delivery model requires the global sharing of knowledge. Its first major tool was called the Knowledge Management Appliance but as Web 2.0 tools came... View Details
Keywords: Knowledge Management; Knowledge Sharing; Knowledge Use and Leverage; Product Development; Service Delivery; Business Processes; Organizational Structure; Cooperation; Information Technology Industry
Eccles, Robert G., and Thomas H. Davenport. "Cognizant 2.0: Embedding Community and Knowledge Into Work Processes." Harvard Business School Case 410-084, March 2010. (Revised February 2011.)