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All HBS Web
(701)
- News (106)
- Research (511)
- Multimedia (3)
- Faculty Publications (170)
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- 24 Jul 2012
- First Look
First Look: July 24
portfolios, such as exposure to climate change, remain hidden. If this disclosure void continues to exist, the competitiveness of U.S. companies and its capital market will be at risk. While not a panacea, we believe that developing...
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Sean Silverthorne
- March 1990 (Revised March 1992)
- Case
New York Against AIDS (A): The Saatchi & Saatchi Compton Advertising Campaign
By: V. Kasturi Rangan and Sohel Karim
Describes the background leading to the development of an advertising campaign to help prevention of AIDS in New York City. The three television networks, however, for various reasons reject the campaign, to the dismay of Saatchi & Saatchi executives.
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Keywords:
Advertising Campaigns;
Growth and Development;
Health Care and Treatment;
Marketing Communications;
Failure;
Advertising Industry;
New York (city, NY)
Rangan, V. Kasturi, and Sohel Karim. "New York Against AIDS (A): The Saatchi & Saatchi Compton Advertising Campaign." Harvard Business School Case 590-036, March 1990. (Revised March 1992.)
- January 2022
- Case
Walmart Goes Global (A)
By: Juan Alcácer
- 15 Oct 2014
- Research & Ideas
Apple Pay’s Technology Adoption Problem
out many consumers with older iPhones or Android models. "Apple might be hamstrung by an incompatibility issue that the company intentionally introduced," Edelman says. Shih agrees that selling technology is tricky in a market...
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- 06 Jan 2003
- Research & Ideas
Why Expensing Options Doesn’t Solve the Problem
WorldCom or Adelphia. The failures at those companies were more likely caused by a combination of fraud committed by individuals, inadequate control and governance systems that tolerated clear conflicts of interest, and a frothy View Details
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by William Sahlman
- 15 Apr 2008
- First Look
First Look: April 15, 2008
Working PapersOrganizational Design and Control across Multiple Markets: The Case of Franchising in the Convenience Store Industry Authors:Dennis Campbell, Srikant M. Datar, and Tatiana Sandino Abstract Many companies operate units which are dispersed across...
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Martha Lagace
- December 1996 (Revised July 1997)
- Case
Studio Realty
By: Clayton M. Christensen and Bret J. Baird
Studio Realty created an "electronic open house" technology, by which home buyers sitting in a comfortable setting, could tour a home, viewing its rooms, its exterior, and surroundings, by clicking on digital images. Studio Realty attempted to sell or license its...
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Keywords:
Technological Innovation;
Internet and the Web;
Sales;
Demand and Consumers;
Failure;
Innovation and Management;
Market Entry and Exit;
Real Estate Industry
Christensen, Clayton M., and Bret J. Baird. "Studio Realty." Harvard Business School Case 697-036, December 1996. (Revised July 1997.)
- 17 Sep 2013
- First Look
First Look: September 17
for the company contacts outsourcing the work, as the workers in India are paid about the market wage for their work. These results and other observations lead to the conclusion that diaspora connections continue to be important even as...
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Sean Silverthorne
- 09 Dec 2014
- First Look
First Look: December 9
as a major threat for startups and small companies; big companies have more financial resources and greater scale, market power, and brand awareness than small ones. However, our research finds that a smaller brand can actually benefit if...
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Sean Silverthorne
- 30 Dec 2013
- Research & Ideas
Most Popular Articles of 2013
Advertising Authors Pavel Kireyev, Koen Pauwels, and Sunil Gupta find that popular Web metrics do not adequately capture consumer behavior online and lead marketers to create less effective marketing...
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by Staff
- 16 Aug 2011
- First Look
First Look: August 16
Michael Norton Publication:Journal of Consumer Research (forthcoming) Abstract We show that people non-normatively infer event causes from event consequences. For example, people inferred that a product failure (computer crash) had a...
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Sean Silverthorne
- November 2003 (Revised March 2004)
- Case
Teledesic (Abridged)
Describes plans for a failed project that proposed the use of 288 satellites to deliver high-speed data communications services anywhere in the world.
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Keywords:
Communication Technology;
Network Effects;
Failure;
Information Technology Industry;
Telecommunications Industry
Eisenmann, Thomas R. "Teledesic (Abridged)." Harvard Business School Case 804-096, November 2003. (Revised March 2004.)
- 04 Aug 2014
- Op-Ed
Why Small-Business Lending Is Not Recovering
Depression during the financial crisis of 2008, with the failures consisting mostly of community banks. This environment—where troubled local banks appear unable to meet re-emerging small firm credit needs—would be an ideal View Details
- 11 Apr 2017
- First Look
First Look at New Research, April 11
Advances in Strategic Management Innovation Policies By: Nanda, Ramana, and Matthew Rhodes-Kropf Abstract—Past work has shown that failure tolerance by principals has the potential to stimulate innovation but has not examined how this...
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- 19 Nov 2001
- Research & Ideas
Alfred Chandler on the Electronic Century
a race to commercialize the videocassette recorder (VCR), a market that television had created. Matsushita's Video Home System (VHS) captured the world market on the strength of that firm's functional...
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- 24 May 2004
- Research & Ideas
When Reputation Trumps Regulation
Financial Economics, suggests that reputational bonding better explains the success and failure of cross-listings than legal bonding. This is largely due to the fact that the Securities and Exchange Commission, for a number of reasons,...
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by Ann Cullen
- 22 Oct 2012
- Research & Ideas
Not Your Father’s State-Run Capitalism
conditions are met. "In Western markets that had more thorough privatization programs, the stock markets developed more, and it became less necessary for government to prop up companies financially. In most...
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by Michael Blanding
- 06 Nov 2012
- First Look
First Look: November 6
correlation and its disappearance are both due to market participants' gradually learning to appreciate the difference between good-governance and poor-governance firms. Consistent with learning, the correlation's disappearance was...
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Sean Silverthorne
- 12 Jun 2006
- Research & Ideas
The Promise of Channel Stewardship
Most company distribution systems are designed ad-hoc when needed, and serve neither value chain partners nor end users well—just look at the frustrating new-car buying process set up by American auto makers. At the same time, says Harvard Business School View Details
- 23 Jan 2012
- Research & Ideas
Break Your Addiction to Service Heroes
knew that to make it lightweight, there would be a tradeoff when it came to battery life and memory. Apple didn't have any angst or shame about that, and what we are saying is that the same thing should be true in service organizations. A: Morriss: But so often, it...
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