Publications

30 Jul 2014
News

Were OkCupid’s and Facebook’s Experiments Unethical?

19 Dec 2011
News

Anthony J. Mayo: An interview by Bob Morris

November 2012 (Revised April 2013)
Case

Konys, Inc.

By: Deishin Lee and Tunay I. Tunca

This case describes the sourcing policy for a consumer electronics company. The company must decide how to structure contracts with their supplier—using a purchase contract, an option contract, or combination of the two. The company can also buy from the spot market.... View Details

Keywords: Option Contract; Uncertainty; Sourcing; Supplier Relationship; Risk and Uncertainty; Contracts; Supply Chain; Consumer Products Industry; Consumer Products Industry

04 Feb 2019
News

Apple, The iPhone, and the Innovator’s Dilemma

August 2022 (Revised June 2024)
Exercise

How Should Netflix Add an Ad-Supported Tier?

By: Elie Ofek and Olivier Toubia

In the summer of 2022, it became clear that Netflix would introduce an ad-supported tier alongside its existing subscription plans in the near future. Speculation abounded as to the details of the new tier: How many minutes of advertising would it include? What picture... View Details

Keywords: Pricing; Television Industry; Price; Marketing Strategy; Digital Platforms; Customer Value and Value Chain; Competitive Strategy; Customer Satisfaction; Entertainment and Recreation Industry

20 Jul 2010
News

Dodd-Frank Financial Commentary from HBS Faculty

February 1987 (Revised September 1991)
Background Note

Foreign Exchange Market, Background Note and Problem Set, The

By: W. Carl Kester and Richard P. Melnick

Discusses the background of the foreign exchange market. This includes information about the participants and how the market operates. The problem set verses students in the arithmetic in the many common foreign exchange problems such as calculating forward premium and... View Details

Keywords: Financial Markets

07 Jan 2016
News

What the Fed’s Rate Hike Means for America’s Small Businesses

February 2022
Supplement

SpartanNash Company: The Amazon Warrants (A)

By: Benjamin C. Esty, E. Scott Mayfield and Daniel Fisher

As of 12/31/21, Amazon held $22 billion of equity and warrants in related companies. In fact, it often requests a free grant of warrants when it enters into a new commercial agreement with a supplier. Over the past 20 years, Amazon has gotten warrants almost 20... View Details

Keywords: Valuation; Value Creation; Consumer Behavior; Negotiation; Distribution; Ownership; Partners and Partnerships; Business Strategy; Equity; Distribution Industry; Food and Beverage Industry; United States

18 Nov 2019
Video

Adi Godrej

Adi Godrej, head of the India-based consumer products Godrej Group, describes the way his company has been competitive by following a philosophy of "3 x 3"--being competitive in three major countries... View Details

December 2009 (Revised October 2015)
Case

Diamond Foods

By: David E. Bell and Mary Louise Shelman

CEO Michael Mendes has transformed a grower-owned cooperative into a publicly traded top marketer of snack foods. Diamond's organization, culture, product development process, advertising and promotion strategy, and specifically its marketing department have been built... View Details

Keywords: Agribusiness; Business Model; Customer Focus and Relationships; Leadership; Marketing Strategy; Consumer Behavior; Organizational Change and Adaptation; Cooperative Ownership; Agriculture and Agribusiness Industry; Retail Industry; United States

Samantha is a PhD student in the Micro-OB PhD program at Harvard Business School. She received an A.B. in Psychology with minors in Neuroscience and Cognitive Science from Princeton University in 2019. She then spent two years working as a... View Details

17 Oct 2014
Blog Post

Tap into HBS Alumni Talent

Over 100 alumni who graduated between 20 and 45 years ago connected with our office while on campus for Fall reunions a few weeks ago. Proving to be as driven as the day they graduated, this dynamic group of alumni expressed View Details

March 2023
Article

Authentic First Impressions Relate to Interpersonal, Social, and Entrepreneurial Success

By: David M. Markowitz, Maryam Kouchaki, Francesca Gino, Jeffrey T. Hancock and Ryan L. Boyd

This paper examines how verbal authenticity influences person perception. Our work combines human judgments and natural language processing to suggest verbal authenticity is a positive predictor of interpersonal interest (Study 1: 294 dyadic conversations), engagement... View Details

Keywords: Authenticity; Impression Formation; Natural Language Processing; First Impressions; Communication; Perception; Success

Find at Harvard

Career Coach

Shahaan (Haan) Razak

student in education, medicine, and business). He is also confident in discussing life transitions and family planning as he has navigated his non-traditional path as a husband and father of three. If you also enjoy hearing all about the... View Details

June 2023
Case

Verve Therapeutics: Taking DNA Editing to Heart

By: Shikhar Ghosh and Shweta Bagai

Verve Therapeutics, a public biotech company based in Boston, created a novel approach to addressing cardiovascular disease (CVD) - a leading cause of deaths globally. The company's approach was a single shot treatment to permanently lower cholesterol, thus reducing... View Details

Keywords: AI; Genetic Engineering; Medicine; Health Care and Treatment; Genetics; Innovation Strategy; Business and Stakeholder Relations; Medical Specialties; Innovation and Invention; Entrepreneurship; Biotechnology Industry