Potential - Publications - Faculty & Research

27 Feb 2006
Research & Ideas

Take Responsibility for Rising Stars

companies' rising stars. Pittsburgh-based Mellon Financial, a 136-year-old financial institution, had long required the heads of its major business units to give presentations to the board. But in 2002, CEO Marty McGuinn saw potential... View Details

Keywords: by Jeffrey M. Cohn, Rakesh Khurana & Laura Reeves

08 Jun 2009
Research & Ideas

The Return of the Salesman

the field of office machinery and home appliance, for instance, relied on a trained sales force to introduce their innovations to potential customers—the adding machine, cash register, typewriter, refrigerator, and vacuum cleaner, to name... View Details

Keywords: by Sean Silverthorne; Retail

20 Aug 2007
Research & Ideas

HBS Cases: Using Investor Relations Proactively

Communication, ends with looking at IR strategies, and I was searching for a suitable example to round it off and help students see the potential for even more growth. This BP situation seemed like a great opportunity to look at the View Details

Keywords: by Martha Lagace; Energy; Utilities

02 Feb 2010
First Look

First Look: Feb. 2

can be attributed to donor firms' concerns about the potentially negative consequences of scrutiny over outsourcing for themselves and for their affiliated candidates. Fair Pricing Author:Julio J. Rotemberg Publication:Journal of the... View Details

Keywords: Martha Lagace

09 Jul 2018
Research & Ideas

Overcoming the Challenges of Selling Brand New Technology (Hey, Need a 3-D Printer?)

range of home and small-business users. The question the company faced was how to convince potential customers to buy it. The key ingredient: the product launch. “Product launches are always crucial for early-stage ventures,” says... View Details

Keywords: by Michael Blanding; Technology; Consumer Products; Electronics; Industrial Products; Information Technology; Manufacturing; Medical Devices & Supplies; Retail

17 Nov 2003
Research & Ideas

The Business Case for Diabetes Disease Management

analyze the complexities of disease management and check all avenues for potential business opportunities. The participants, almost all of them health professionals, sorted through the risks and benefits of disease management for... View Details

Keywords: by Martha Lagace; Health

19 Sep 2024
Research & Ideas

Global Talent, Local Obstacles: Why Time Zones Matter in Remote Work

embracing work-from-anywhere.” Mismatched working hours makes it difficult for employees to connect, and even a one-hour schedule difference can hurt communication, introduce complexity, and potentially create new gender inequities,... View Details

Keywords: by Michael Blanding

29 Feb 2000
Research & Ideas

Whence IT Value?

Networks connect people to each other and to potentially vast pools of information. They are thus extraordinarily valuable tools for businesses. It may well be that businesses benefit primarily not from the computer's ability to execute... View Details

Keywords: by Andrew McAfee

05 Dec 2017
Research & Ideas

What We've Learned from 101 Entrepreneurs in Emerging Markets

was attracted to this effort because I thought I saw two potential sources of long-term value. First, on emerging markets, there’s a lot we don’t know. These videos dramatically supplement the quality of information we have. Second,... View Details

Keywords: by Sean Silverthorne

09 Aug 2016
First Look

August 9, 2016

new high-risk device to market. Considering potential explanations, I find that approval times are largely unrelated to technological novelty, but are meaningfully reduced by the publication of objective regulatory guidelines. Finally, I... View Details

Keywords: Sean Silverthorne

10 Nov 2015
First Look

November 10, 2015

alpha-test of the service and completed an in-depth survey of potential customers to explore the market. Most of the feedback was positive, which confirmed Berger's intuition about this market opportunity. Berger had found a more... View Details

Keywords: Sean Silverthorne

19 Feb 2014
Research & Ideas

Racist Umpires and Monetary Ministers

the corners" in baseball parlance—and more likely to throw it straight over the plate where it is easier to hit. In other words, the pitchers seemed to compensate for discrimination by throwing the ball in areas where the outcome was less subjective, even if it... View Details

Keywords: by Michael Blanding; Sports; Information; Publishing

22 Sep 2009
First Look

First Look: September 22

unaffected countries finds a substantial portfolio reallocation towards the former. This effect cannot be explained by several potential alternative hypotheses, including differential changes to the preferences of American investors,... View Details

Keywords: Martha Lagace

12 Aug 2008
Op-Ed

Google-Yahoo Ad Deal is Bad for Online Advertising

Moreover, text ads are viewed more favorably by users, e.g., as potentially useful rather than distracting. Also, search ads can better match users' apparent interests. So for many publishers, display ads are not a viable alternative. Nor... View Details

Keywords: by Benjamin G. Edelman; Advertising; Publishing

22 Apr 2002
Lessons from the Classroom

Entrepreneurship: It Can Be Taught

enough good information to continue? HS: The running of the experiments is actually part of the resource acquisition strategy. Starting with a belief and an idea, how does the entrepreneur prove a project's viability to potential backers?... View Details

Keywords: by Staff

23 Jul 2024
In Practice

The New Rules of Trade with China: Navigating Tariffs, Turmoil, and Opportunities

company makes subway cars today. Yet, Senator Majority Leader Chuck Schumer describes Chinese railcars as a potential national security threat. Might there be spyware on the Red Line? CATL, the innovative Chinese battery-manufacturer,... View Details

Keywords: by Rachel Layne; Manufacturing; Retail; Fashion; Industrial Products; Consumer Products; Steel; Transportation; Telecommunications

01 Feb 2011
First Look

First Look: Feb. 1

When information is asymmetric (the quality of a potential partner is known only to himself), it may seem that partner choice is not possible without signaling. Many mutualisms, however, exist without signaling, and the mechanisms by... View Details

12 Feb 2019
First Look

New Research and Ideas, February 12, 2019

identify the conditions under which the well-being benefits of prosociality are most likely to emerge. Finally, we briefly highlight several levers that can be used to increase prosocial behavior, thereby potentially increasing... View Details

Keywords: Dina Gerdeman

23 Apr 2019
First Look

New Research and Ideas, April 23, 2019

reach its aggressive growth targets. In the summer of 2016, after an intense few months of talks with potential investors, Ozbugutu was looking at five competitive term sheets from funds with great fintech know-how and emerging-markets... View Details