Publications

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June 2010 (Revised August 2011)
Case

Tennant Company: Innovating Within and Beyond the Core

By: Lynda M. Applegate, Toby E. Stuart and James Weber

Tennant, a leading producer of floor cleaning equipment, must determine the business model to use for its new chemical-free cleaning technology. In 2005, Tennant Company had developed an innovative, environmentally friendly cleaning technology that could potentially... View Details

Keywords: Business Model; Business Startups; Corporate Entrepreneurship; Disruptive Innovation; Organizational Structure; Business Strategy; Value Creation; Consumer Products Industry; Industrial Products Industry

May 2007 (Revised March 2008)
Background Note

Basic Techniques for the Analysis of Customer Information Using Excel 2003: A Step-by-Step Approach

By: Francisco de Asis Martinez-Jerez

Provides a set of easy, step-by-step guides for some analytical techniques that are useful in the analysis of cases discussed in the course "Competing and Winning Through Customer Information (CWCI)". The instructions that follow use datasets from three of the cases in... View Details

Keywords: Data and Data Sets; Management Analysis, Tools, and Techniques; Mathematical Methods

11 Mar 2020
News

The U.S. President faces a triple threat of crises

December 2001
Background Note

Reporting on Agribusiness in the 21st Century

By: Ray A. Goldberg and Anne M Fitzgerald

Agriculture is not what it used to be. Neither is coverage of the industry by news organizations. A century ago, about 40% of the U.S. population lived on the farm, and one in three U.S. jobs was tied to agriculture. It made sense for daily newspapers to cover farming... View Details

Keywords: Agribusiness; Newspapers; Media; Perception; Change; Agriculture and Agribusiness Industry; United States

November 2018 (Revised May 2019)
Case

Almarai Company: Milk and Modernization in the Kingdom of Saudi Arabia

By: Kristin Fabbe, Safwan Al-Amin, Esel Cekin and Natalie Kindred

With SAR 14 billion ($3.7 billion) in 2017 revenues, Almarai was Saudi Arabia’s largest dairy producer, distributor, and marketer, with a large portfolio of branded dairy products, juices, bakery goods, and infant formula and a sales presence across the Gulf region,... View Details

30 Jul 2001
What Do You Think?

What’s the Future of Corporate Governance?

They would be strong candidates for inclusion in any organization's balanced scorecard. Among board committees, the audit committee has historically received the most attention. Not only are boards... View Details

Keywords: by James Heskett

10 Oct 2020
News

To Save the Climate, We Have To Reimagine Capitalism

March 2004 (Revised November 2012)
Teaching Note

P&G Japan: The SK-II Globalization Project (TN)

By: Christopher A. Bartlett

Traces changes in P&G's international strategy and structure, culminating in Organization 2005, a reorganization that places strategic emphasis on product innovation rather than geographic expansion and shifts power from local subsidiary to global business management.... View Details

Keywords: Business Subsidiaries; Trade; Globalization; Global Strategy; Innovation Strategy; Business or Company Management; Beauty and Cosmetics Industry; Consumer Products Industry; Hong Kong; Japan; Taiwan; Europe

14 Apr 2021
Research & Ideas

The High Cost of the Slow COVID Vaccine Rollout

reduced vaccine costs. But again, in the case of COVID-19, the value of these investments would have far outstripped the potential costs. Time to... View Details

Keywords: by Michael Blanding; Health

10 Mar 2011
What Do You Think?

To What Degree Does the Job Make the Person?

new job. In other words, is there a self-selection bias in studies of the effects of job on a person's chemical makeup? As Stephanie Smith put it, "Perhaps it's a case of either View Details

Keywords: by James Heskett

May 2013
Case

Transport Corporation of India (A): The Cross-selling Conundrum

By: V.G. Narayanan and Saloni Chaturvedi

Transport Corporation of India was a logistics company that provided multi-modal transport solutions to its customers. Set up in 1958, TCI had grown from a 'one man, one truck, one office' set-up to a company with revenues of $400 million in half a century. TCI's... View Details

Keywords: Customer Relationship Management; Business Divisions; Performance; Sales; Transportation Industry; India

18 Sep 2006
Research & Ideas

When Words Get in the Way: The Failure of Fiscal Language

Berkeley and Jagadeesh Gokhale of The Cato Institute), generational accounting indicates in present value what the typical member of each generation can expect to pay to the... View Details

Keywords: by Julia Hanna

October 2023 (Revised November 2023)
Case

Recycle & Re-Match: The Future of Soccer Turfs

By: George Serafeim, Lena Duchene and Carlota Moniz

By August 2023, Re-Match, an artificial turf waste-to-value company, had operations in Denmark and the Netherlands and had recycled over 160,000 tons of waste and plastic fiber. With recent capital injection from the VC firm Verdane and a dual revenue business model,... View Details