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2014
Working Paper

Waste, Recycling and Entrepreneurship in Central and Northern Europe, 1870–1940

By: Geoffrey Jones and Andrew Spadafora

This working paper examines the role of entrepreneurs in the municipal solid waste industry in industrialized central and northern Europe from the late nineteenth century to the 1940s. It explores the emergence of numerous German, Danish, and other European... View Details

Keywords: Environmental Entrepreneurship; Business History; Entrepreneurship; Health; History; Green Technology Industry; Germany; Denmark; Hungary; United Kingdom

June 2006
Supplement

Genentech - Capacity Planning Teaching Note, Spreadsheet Model

By: Daniel C. Snow and Steven C. Wheelwright

Keywords: Green Technology Industry

June 2006
Supplement

Genentech - Capacity Planning - Spreadsheet Model

By: Daniel C. Snow and Steven C. Wheelwright

Keywords: Green Technology Industry

April 2020
Teaching Note

Indigo Agriculture: Harnessing Nature

By: Michael W. Toffel and James Barnett

Teaching Note for HBS No. 620-024. Indigo Agriculture used a digital-enabled research and development (R&D) process to launch its initial product, microbial coatings for agricultural seeds, which increase crop yields while reducing the need for fertilizers. In doing... View Details

Keywords: Operations; Supply Chain; Social Enterprise; Product Development; Distribution Channels; Business Strategy; Digital Platforms; Science-Based Business; Agriculture and Agribusiness Industry; Green Technology Industry; United States; Massachusetts

February 2013 (Revised December 2015)
Case

Groom Energy Solutions: Selling Efficiency

By: Michael W. Toffel, Kira R. Fabrizio and Stephanie van Sice

Groom Energy Solutions helps organizations reduce their energy use and costs through the implementation of energy efficiency measures, which create long-term financial and environmental benefits. With early success serving customers in the cold storage and industrial... View Details

Keywords: Groom Energy Solutions; Jon Guerster; Salem, MA; Energy Management; Energy Efficiency Paradox; Sustainability Management; Manufacturing; Cold Storage; Commercial Real Estate; Enterprise Smart Grid; Carbon Accounting; LED Lighting; Sustainability Research; Entrepreneurship; Environmental Entrepreneurship; Energy Entrepreneurship; Energy Services; Electricity; Startup; Expansion; Growth; Sustainability; Business Startups; Forecasting and Prediction; Energy Conservation; Revenue; Geographic Location; Human Resources; Management; Growth and Development Strategy; Market Entry and Exit; Operations; Service Delivery; Strategic Planning; Science; Environmental Sustainability; Climate Change; Society; Social Issues; Technology Adoption; Green Technology Industry; Green Technology Industry; Green Technology Industry; Green Technology Industry; United States; Boston

29 Jul 2021
News

A Clean Start

hydrocarbon (think gasoline). That epiphany became the foundation for OCO Corporation, named for the chemical formula of carbon dioxide. OCO, founded alongside his father and fellow green chemical engineer Terry Brix, could provide the... View Details

February 2020
Supplement

Indigo Agriculture: Harnessing Nature

By: Michael W. Toffel and James Barnett

Indigo Agriculture used a digital-enabled research and development (R&D) process to launch its initial product, microbial coatings for agricultural seeds, which increase crop yields while reducing the need for fertilizers. In doing so, the company developed direct... View Details

Keywords: Operations; Supply Chain; Social Enterprise; Product Development; Distribution Channels; Business Strategy; Digital Platforms; Environmental Sustainability; Science-Based Business; Climate Change; Agriculture and Agribusiness Industry; Green Technology Industry; United States; Massachusetts

01 Dec 2010
News

Making a Difference

closely with actor Marlon Brando before his death in 2004 to create a development plan for Brando’s 1,500-acre Tahitian atoll. When the forty-unit project is completed in 2012, the resort will be virtually carbon neutral and a showcase for View Details

Keywords: Roger Thompson; meta

November 1995
Case

InterZine Productions, Inc.

By: William A. Sahlman and Jason Green

Brian Henley founded InterZine Productions to develop interactive multimedia content for America Online (AOL) and the Internet. With funding and support from AOL's Greenhouse program, Henley has launched Golf, a unique interactive golf service. While he has operated on... View Details

Keywords: Business Ventures; Entrepreneurship; Growth and Development Strategy; Capital; Financing and Loans; Internet and the Web; Management Teams; Innovation and Invention; Media and Broadcasting Industry

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October 2023
Supplement

Rheaply: Circularity For Every Business Supplement 2

By: Rembrand Koning and Alicia Dadlani

Pitch deck explaining the later vision of the company that was presented by the CEO to potential investors. View Details

Keywords: Business Startups; Social Entrepreneurship; Entrepreneurial Finance; Mission and Purpose; Technology Industry; Green Technology Industry; United States; Illinois; Chicago

November 2011
Teaching Note

AEP: Carbon Capture and Storage (TN)

By: Richard H.K. Vietor

Keywords: Energy; Energy Industry; Green Technology Industry

September 2009 (Revised January 2012)
Case

Suntech Power

By: Richard H.K. Vietor

Suntech, a Chinese manufacturer of photovoltaic cells and solar panels, is the third largest solar company in the world. About 90 percent of its sales have been in Europe—especially Germany and Spain. But with its new "pluto" technology, and with new governmental... View Details

Keywords: Solar Power; Renewable Energy; Globalized Markets and Industries; Competition; Market Entry and Exit; Business and Government Relations; Expansion; Strategy; Energy Industry; Green Technology Industry; China

April 2008
Case

The Energy Foundation

By: Jane Wei-Skillern and Alison Berkley Wagonfeld

The Energy Foundation, a philanthropic foundation established through a partnership among major donors with a mission to promote clean energy technology, is the largest funder in the U.S. focusing on the energy sector. The $60 million foundation operates through a... View Details

Keywords: Entrepreneurship; Investment Funds; Philanthropy and Charitable Giving; Corporate Social Responsibility and Impact; Networks; Expansion; Green Technology Industry; Green Technology Industry; United States

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November 2011
Teaching Note

Cape Wind: Offshore Wind Energy in the USA (TN)

By: Richard H.K. Vietor

Keywords: Energy Sources; Green Technology Industry; Green Technology Industry; United States

September 2008 (Revised May 2010)
Supplement

GE's Imagination Breakthrough: The EVO Project

By: Christopher A. Bartlett, Brian J. Hall and Nicole Bennett

This video features interviews with case protagonists John Dineen, Brett Begole, and Pierre Compte expressing their views on the decision framed by the case. In a second part of the tape the protagonists describe what they decided to do. A third segment features John... View Details

Keywords: Communication Strategy; Decision Choices and Conditions; Innovation and Management; Leading Change; Growth and Development Strategy; Outcome or Result; Green Technology Industry

September 1986 (Revised August 1988)
Case

Sepratech Corp. (A)

By: James L. Heskett

Keywords: Green Technology Industry

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03 Nov 2009
First Look

First Look: Nov. 3

values while remaining unwavering in ethics, integrity, and—to use the twenty-first century word—the highest standards of corporate citizenship. All of this could be done with strategic use of IBM technology and innovation. Yet IBMers in... View Details

Keywords: Martha Lagace

June 2015 (Revised August 2018)
Case

American Electric Power: Facing the Challenges of Distributed Generation

By: Richard H.K. Vietor and Hilary White

American Electric Power, like most utilities in the USA, is currently exposed to distributed generation and the problem of net-metering. Solar installations in particular have been heavily subsidized, by the state and by regulation, which does not allow grid operators... View Details

February 2022 (Revised September 2022)
Case

Lilium: Preparing for Takeoff

By: Navid Mojir, Vincent Dessain, Mette Fuglsang Hjortshoej and Emer Moloney

Lilium is a German company focused on developing electric vertical takeoff and landing vehicles (eVTOLs) that can be used to offer air taxi services. The company went public in September 2021 through a special purpose acquisition company (SPAC) deal, raising more than... View Details

25 Feb 2022
Blog Post

Climate Stories Episode #1: Kameale C. Terry

vehicle charging stations: repairing and maintaining those stations. She is building an army of green technicians, the majority of whom are Black and Brown. “We are a sustainable people!” – ChargerHelp! CEO Kameale C. Terry Centers Her... View Details

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